Report Summary

  • 71

    Performance

    Renders faster than
    82% of other websites

  • 59

    Accessibility

    Visual factors better than
    that of 26% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    19% of websites

  • 67

    SEO

    Google-friendlier than
    25% of websites

ebmpubs.com

Executive Business Media Government Market, Military Market, Foodservice, Grocery, Recreation, Fitness

Page Load Speed

3.9 sec in total

First Response

1.1 sec

Resources Loaded

2.8 sec

Page Rendered

103 ms

ebmpubs.com screenshot

About Website

Welcome to ebmpubs.com homepage info - get ready to check Ebmpubs best content right away, or after learning these important things about ebmpubs.com

Executive Business Media publishes trade magazines for the military and government and education markets focusing on foodservice, hospitality, and grocery and mass merchandising.

Visit ebmpubs.com

Key Findings

We analyzed Ebmpubs.com page load time and found that the first response time was 1.1 sec and then it took 2.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

ebmpubs.com performance score

71

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

25/100

10%

LCP (Largest Contentful Paint)

Value4.5 s

37/100

25%

SI (Speed Index)

Value5.6 s

53/100

10%

TBT (Total Blocking Time)

Value10 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value4.2 s

85/100

10%

Network Requests Diagram

ebmpubs.com

1082 ms

ebmpubs.com

1156 ms

style6.css

48 ms

ddlevelsmenu-base.css

96 ms

ddlevelsmenu-topbar.css

137 ms

Our browser made a total of 16 requests to load all elements on the main page. We found that 75% of them (12 requests) were addressed to the original Ebmpubs.com, 13% (2 requests) were made to Ssl.google-analytics.com and 6% (1 request) were made to Code.jquery.com. The less responsive or slowest element that took the longest time to load (1.2 sec) belongs to the original domain Ebmpubs.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 15.9 kB (12%)

Content Size

136.3 kB

After Optimization

120.4 kB

In fact, the total size of Ebmpubs.com main page is 136.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Images take 96.7 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 10.0 kB

  • Original 12.8 kB
  • After minification 9.3 kB
  • After compression 2.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 3.5 kB, which is 27% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 10.0 kB or 78% of the original size.

Image Optimization

-1%

Potential reduce by 1.3 kB

  • Original 96.7 kB
  • After minification 95.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Ebmpubs images are well optimized though.

JavaScript Optimization

-12%

Potential reduce by 2.7 kB

  • Original 23.1 kB
  • After minification 23.1 kB
  • After compression 20.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 2.7 kB or 12% of the original size.

CSS Optimization

-52%

Potential reduce by 1.9 kB

  • Original 3.7 kB
  • After minification 3.3 kB
  • After compression 1.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Ebmpubs.com needs all CSS files to be minified and compressed as it can save up to 1.9 kB or 52% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

12

After Optimization

12

The browser has sent 12 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Ebmpubs. According to our analytics all requests are already optimized.

Accessibility Review

ebmpubs.com accessibility score

59

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

ebmpubs.com best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

High

Browser errors were logged to the console

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

ebmpubs.com SEO score

67

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ebmpubs.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Ebmpubs.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Ebmpubs. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: