Report Summary

  • 27

    Performance

    Renders faster than
    47% of other websites

  • 90

    Accessibility

    Visual factors better than
    that of 75% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 100

    SEO

    Google-friendlier than
    95% of websites

effective-commerce.de

Online Marketing Beratung Berlin: Strategie, Inhalte, SEO & Social

Page Load Speed

31.7 sec in total

First Response

380 ms

Resources Loaded

7.8 sec

Page Rendered

23.5 sec

effective-commerce.de screenshot

About Website

Click here to check amazing Effective Commerce content. Otherwise, check out these important facts you probably never knew about effective-commerce.de

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Key Findings

We analyzed Effective-commerce.de page load time and found that the first response time was 380 ms and then it took 31.4 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster.

Performance Metrics

effective-commerce.de performance score

27

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.7 s

29/100

10%

LCP (Largest Contentful Paint)

Value6.8 s

7/100

25%

SI (Speed Index)

Value6.0 s

47/100

10%

TBT (Total Blocking Time)

Value3,930 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.016

100/100

15%

TTI (Time to Interactive)

Value10.4 s

24/100

10%

Network Requests Diagram

effective-commerce.de

380 ms

effective-commerce.de

1711 ms

css

48 ms

style-legacy.min.css

193 ms

autoptimize_single_bed792f7784addbbfd3f718e98aec4d8.css

226 ms

Our browser made a total of 21 requests to load all elements on the main page. We found that 52% of them (11 requests) were addressed to the original Effective-commerce.de, 29% (6 requests) were made to I0.wp.com and 10% (2 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (5 sec) relates to the external source I0.wp.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 356.3 kB (45%)

Content Size

796.5 kB

After Optimization

440.3 kB

In fact, the total size of Effective-commerce.de main page is 796.5 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. HTML takes 428.1 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 356.2 kB

  • Original 428.1 kB
  • After minification 428.1 kB
  • After compression 72.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 356.2 kB or 83% of the original size.

Image Optimization

-0%

Potential reduce by 18 B

  • Original 313.7 kB
  • After minification 313.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Effective Commerce images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 1 B

  • Original 37.6 kB
  • After minification 37.6 kB
  • After compression 37.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 58 B

  • Original 17.1 kB
  • After minification 17.1 kB
  • After compression 17.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Effective-commerce.de has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 6 (40%)

Requests Now

15

After Optimization

9

The browser has sent 15 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Effective Commerce. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 4 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

effective-commerce.de accessibility score

90

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

effective-commerce.de best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

effective-commerce.de SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    DE

  • Language Claimed

    DE

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Effective-commerce.de can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and it matches the claimed language. Our system also found out that Effective-commerce.de main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Effective Commerce. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: