3 sec in total
289 ms
2.1 sec
618 ms
Click here to check amazing Effem content for China. Otherwise, check out these important facts you probably never knew about effem.com
Mars proudly makes the treats, nutritious meals, & many of your favorite products for over 100 years. Learn why we're ready to become a part of your family.
Visit effem.comWe analyzed Effem.com page load time and found that the first response time was 289 ms and then it took 2.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.
effem.com performance score
name
value
score
weighting
Value2.7 s
59/100
10%
Value15.4 s
0/100
25%
Value4.6 s
70/100
10%
Value650 ms
46/100
30%
Value0.524
15/100
15%
Value9.9 s
27/100
10%
289 ms
136 ms
16 ms
35 ms
34 ms
Our browser made a total of 45 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Effem.com, 64% (29 requests) were made to Mars.com and 4% (2 requests) were made to Connect.facebook.net. The less responsive or slowest element that took the longest time to load (295 ms) relates to the external source Footer.mars.com.
Page size can be reduced by 1.9 MB (35%)
5.4 MB
3.5 MB
In fact, the total size of Effem.com main page is 5.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 2.9 MB which makes up the majority of the site volume.
Potential reduce by 82.9 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 82.9 kB or 86% of the original size.
Potential reduce by 78.9 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Effem images are well optimized though.
Potential reduce by 1.3 MB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 1.3 MB or 72% of the original size.
Potential reduce by 413.2 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Effem.com needs all CSS files to be minified and compressed as it can save up to 413.2 kB or 87% of the original size.
Number of requests can be reduced by 12 (28%)
43
31
The browser has sent 43 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Effem. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and as a result speed up the page load time.
effem.com
289 ms
home
136 ms
jquery.min.js
16 ms
SFReset.css
35 ms
selectric.css
34 ms
main.css
38 ms
WebResource.axd
35 ms
Telerik.Web.UI.WebResource.axd
81 ms
HomePage-min.js
62 ms
fbevents.js
40 ms
bg-gradient.png
14 ms
default.jpg
96 ms
logo-mars.svg
15 ms
mars-history
96 ms
grantreid-150x150
16 ms
megamenu_3_careers
17 ms
mars-fil-callout-v1-image-132x132
17 ms
mars-career-paths
96 ms
1808081842806531
85 ms
footer.js.aspx
295 ms
homepage-hero-template-withmask-v3
21 ms
pia2017hphero
22 ms
wearemarshphero2311
21 ms
ourbrands051517
22 ms
joinusherohp2
17 ms
parallax-overlay-desktop.svg
14 ms
Dosis-regular.woff
22 ms
37 ms
Dosis-700.woff
25 ms
icons.woff
4 ms
Dosis-300.woff
22 ms
reeniebeanie-webfont.ttf
23 ms
satelliteLib-82eb05ba6ea26c114f717870325693fb74bb65fa.js
77 ms
fontawesome-webfont.woff
7 ms
gtm.js
159 ms
uwt.js
158 ms
json
63 ms
s-code-contents-d5956f92b4828d044c1d01fd359533a55642a299.js
36 ms
5 ms
adsct
140 ms
analytics.js
3 ms
collect
13 ms
s29507705557625
76 ms
footer-bg.jpg
51 ms
adsct
292 ms
effem.com accessibility score
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
ARIA
These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
ARIA IDs are not unique
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
Heading elements are not in a sequentially-descending order
Tables and lists
These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.
Impact
Issue
Lists do not contain only <li> elements and script supporting elements (<script> and <template>).
effem.com best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
User Experience
Impact
Issue
Displays images with incorrect aspect ratio
General
Impact
Issue
Detected JavaScript libraries
Browser errors were logged to the console
effem.com SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Links do not have descriptive text
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
EN
N/A
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Effem.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Effem.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
effem.com
Open Graph data is detected on the main page of Effem. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: