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ekmpinpoint.com screenshot

Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 68

    Accessibility

    Visual factors better than
    that of 33% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 82

    SEO

    Google-friendlier than
    44% of websites

ekmpinpoint.com

The UK's Top Ecommerce Platform | EKM

Page Load Speed

4.2 sec in total

First Response

269 ms

Resources Loaded

3 sec

Page Rendered

907 ms

ekmpinpoint.com screenshot

About Website

Welcome to ekmpinpoint.com homepage info - get ready to check EKM Pinpoint best content for United Kingdom right away, or after learning these important things about ekmpinpoint.com

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Key Findings

We analyzed Ekmpinpoint.com page load time and found that the first response time was 269 ms and then it took 3.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

ekmpinpoint.com performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.2 s

3/100

10%

LCP (Largest Contentful Paint)

Value16.8 s

0/100

25%

SI (Speed Index)

Value12.5 s

3/100

10%

TBT (Total Blocking Time)

Value5,740 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.071

96/100

15%

TTI (Time to Interactive)

Value34.5 s

0/100

10%

Network Requests Diagram

ekmpinpoint.com

269 ms

www.ekm.com

534 ms

uifw.css

109 ms

styles.css

33 ms

jquery.min.js

89 ms

Our browser made a total of 110 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Ekmpinpoint.com, 27% (30 requests) were made to Cdn.ekm.com and 23% (25 requests) were made to Ekm.com. The less responsive or slowest element that took the longest time to load (1.1 sec) relates to the external source Ekm.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 119.3 kB (3%)

Content Size

4.2 MB

After Optimization

4.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Ekmpinpoint.com main page is 4.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 3.6 MB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 59.0 kB

  • Original 76.6 kB
  • After minification 69.9 kB
  • After compression 17.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 59.0 kB or 77% of the original size.

Image Optimization

-1%

Potential reduce by 20.0 kB

  • Original 3.6 MB
  • After minification 3.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. EKM Pinpoint images are well optimized though.

JavaScript Optimization

-12%

Potential reduce by 40.0 kB

  • Original 334.8 kB
  • After minification 334.8 kB
  • After compression 294.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 40.0 kB or 12% of the original size.

CSS Optimization

-0%

Potential reduce by 392 B

  • Original 215.2 kB
  • After minification 215.2 kB
  • After compression 214.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Ekmpinpoint.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 56 (54%)

Requests Now

103

After Optimization

47

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 103 CSS, Javascripts, AJAX and image requests in order to completely render the main page of EKM Pinpoint. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 38 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

ekmpinpoint.com

ekmpinpoint.com

269 ms

www.ekm.com

www.ekm.com

534 ms

uifw.css

uifw.css

109 ms

styles.css

styles.css

33 ms

jquery.min.js

jquery.min.js

89 ms

scripts.min.js

scripts.min.js

100 ms

jquery.form-validator.min.js

jquery.form-validator.min.js

87 ms

gtm.js

gtm.js

365 ms

loader.js

loader.js

289 ms

bars-white.svg

bars-white.svg

276 ms

homepage-hero.png

homepage-hero.png

283 ms

user-white.svg

user-white.svg

93 ms

times-white.svg

times-white.svg

95 ms

logo.svg

logo.svg

96 ms

chevron-down-white.svg

chevron-down-white.svg

121 ms

check-solid-white.svg

check-solid-white.svg

120 ms

brands.jpg

brands.jpg

122 ms

brands-mobile.jpg

brands-mobile.jpg

120 ms

icon-support.svg

icon-support.svg

122 ms

icon-easy.svg

icon-easy.svg

122 ms

icon-evomode.svg

icon-evomode.svg

140 ms

icon-cost.svg

icon-cost.svg

139 ms

stars.svg

stars.svg

141 ms

check-solid.svg

check-solid.svg

138 ms

times-white.svg

times-white.svg

140 ms

fb.svg

fb.svg

142 ms

twitter.svg

twitter.svg

151 ms

instagram.svg

instagram.svg

151 ms

linkedin.svg

linkedin.svg

151 ms

youtube.svg

youtube.svg

154 ms

tiktok.svg

tiktok.svg

155 ms

uk-heart.svg

uk-heart.svg

153 ms

video-thumb.jpg

video-thumb.jpg

531 ms

heart.svg

heart.svg

248 ms

kbm-thumb.jpg

kbm-thumb.jpg

248 ms

paws-thumb.png

paws-thumb.png

528 ms

unwonted-thumb.png

unwonted-thumb.png

311 ms

trustpilot-in-situ.svg

trustpilot-in-situ.svg

245 ms

ekm-team.jpg

ekm-team.jpg

533 ms

evo-spinner.svg

evo-spinner.svg

341 ms

evo-mode-2.png

evo-mode-2.png

531 ms

evo-mode-mobile-2.png

evo-mode-mobile-2.png

527 ms

platform-build.jpg

platform-build.jpg

554 ms

platform-marketing.jpg

platform-marketing.jpg

675 ms

platform-manage.jpg

platform-manage.jpg

1114 ms

platform-payments.jpg

platform-payments.jpg

792 ms

platform-dropshipping.jpg

platform-dropshipping.jpg

707 ms

theme-bohemian.jpg

theme-bohemian.jpg

671 ms

theme-aerial.jpg

theme-aerial.jpg

680 ms

theme-nox.jpg

theme-nox.jpg

812 ms

theme-quartz.jpg

theme-quartz.jpg

890 ms

theme-empire.jpg

theme-empire.jpg

833 ms

clearcourse.svg

clearcourse.svg

830 ms

ekmpay.svg

ekmpay.svg

926 ms

ClearSans-Light.woff

ClearSans-Light.woff

239 ms

ClearSans-Regular.woff

ClearSans-Regular.woff

189 ms

ClearSans-Medium.woff

ClearSans-Medium.woff

240 ms

ClearSans-Bold.woff

ClearSans-Bold.woff

189 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

91 ms

security.js

security.js

74 ms

index.html

index.html

72 ms

index.html

index.html

86 ms

switch-account-managers.jpg

switch-account-managers.jpg

175 ms

call-tracking_9.js

call-tracking_9.js

39 ms

wcm

wcm

112 ms

main.js

main.js

20 ms

main.js

main.js

96 ms

insight.min.js

insight.min.js

87 ms

qevents.js

qevents.js

273 ms

pixel

pixel

88 ms

stat.js

stat.js

88 ms

events.js

events.js

268 ms

events.js

events.js

266 ms

7449544.js

7449544.js

268 ms

element.js

element.js

265 ms

js

js

87 ms

analytics.js

analytics.js

68 ms

collect

collect

159 ms

collect

collect

192 ms

main.MTc5M2Y0YjUwMA.js

main.MTc5M2Y0YjUwMA.js

59 ms

banner.js

banner.js

94 ms

collectedforms.js

collectedforms.js

69 ms

fb.js

fb.js

80 ms

7449544.js

7449544.js

105 ms

ga-audiences

ga-audiences

128 ms

main.js

main.js

10 ms

pixel

pixel

16 ms

fbevents.js

fbevents.js

108 ms

js

js

65 ms

destination

destination

161 ms

uwt.js

uwt.js

153 ms

core.js

core.js

145 ms

ij9fzbz57k

ij9fzbz57k

199 ms

hotjar-4693.js

hotjar-4693.js

222 ms

bat.js

bat.js

196 ms

tapfiliate.js

tapfiliate.js

156 ms

main.min.js

main.min.js

195 ms

collect

collect

60 ms

widget

widget

583 ms

188819668217398

188819668217398

109 ms

collect

collect

53 ms

adsct

adsct

108 ms

adsct

adsct

107 ms

38 ms

b.frstre.com

b.frstre.com

70 ms

clarity.js

clarity.js

19 ms

ga-audiences

ga-audiences

93 ms

modules.842bcec28f9fd12bb79e.js

modules.842bcec28f9fd12bb79e.js

21 ms

36 ms

c.gif

c.gif

7 ms

Accessibility Review

ekmpinpoint.com accessibility score

68

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

ekmpinpoint.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

ekmpinpoint.com SEO score

82

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ekmpinpoint.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Ekmpinpoint.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

ekmpinpoint.com

Open Graph data is detected on the main page of EKM Pinpoint. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: