Report Summary

  • 48

    Performance

    Renders faster than
    66% of other websites

  • 76

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

emarketing.fr

E-marketing : Actualité marketing, marques, communication, agences, publicité - E-marketing.fr

Page Load Speed

6 sec in total

First Response

534 ms

Resources Loaded

4.7 sec

Page Rendered

774 ms

emarketing.fr screenshot

About Website

Visit emarketing.fr now to see the best up-to-date E Marketing content and also check out these interesting facts you probably never knew about emarketing.fr

Actualité du marketing, des marques, de la publicité, des agences et de la communication. Tout pour bâtir des stratégies marketing efficaces, conquérir et fidéliser vos clients.

Visit emarketing.fr

Key Findings

We analyzed Emarketing.fr page load time and found that the first response time was 534 ms and then it took 5.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

emarketing.fr performance score

48

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.3 s

74/100

10%

LCP (Largest Contentful Paint)

Value3.1 s

75/100

25%

SI (Speed Index)

Value5.2 s

61/100

10%

TBT (Total Blocking Time)

Value4,320 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.002

100/100

15%

TTI (Time to Interactive)

Value17.6 s

4/100

10%

Network Requests Diagram

www.e-marketing.fr

534 ms

gtm.js

120 ms

loader.js

94 ms

TF1-Pub-InA-Twitch-Roland-Garros-LinkedIn--LE.jpg

292 ms

marketing-direction-generale-evolution-carriere-LE.jpg

433 ms

Our browser made a total of 70 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Emarketing.fr, 16% (11 requests) were made to E-marketing.fr and 11% (8 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (1.3 sec) relates to the external source Cdn.edi-static.fr.

Page Optimization Overview & Recommendations

Page size can be reduced by 456.4 kB (35%)

Content Size

1.3 MB

After Optimization

830.7 kB

In fact, the total size of Emarketing.fr main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 582.9 kB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 335.3 kB

  • Original 385.9 kB
  • After minification 334.8 kB
  • After compression 50.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 51.1 kB, which is 13% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 335.3 kB or 87% of the original size.

Image Optimization

-5%

Potential reduce by 26.5 kB

  • Original 582.9 kB
  • After minification 556.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. E Marketing images are well optimized though.

JavaScript Optimization

-16%

Potential reduce by 23.7 kB

  • Original 146.2 kB
  • After minification 146.2 kB
  • After compression 122.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 23.7 kB or 16% of the original size.

CSS Optimization

-41%

Potential reduce by 71.0 kB

  • Original 172.2 kB
  • After minification 172.2 kB
  • After compression 101.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Emarketing.fr needs all CSS files to be minified and compressed as it can save up to 71.0 kB or 41% of the original size.

Requests Breakdown

Number of requests can be reduced by 22 (33%)

Requests Now

67

After Optimization

45

The browser has sent 67 CSS, Javascripts, AJAX and image requests in order to completely render the main page of E Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

emarketing.fr accessibility score

76

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

ARIA input fields do not have accessible names

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

emarketing.fr best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

emarketing.fr SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    FR

  • Language Claimed

    FR

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Emarketing.fr can be misinterpreted by Google and other search engines. Our service has detected that French is used on the page, and it matches the claimed language. Our system also found out that Emarketing.fr main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of E Marketing. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: