5.6 sec in total
Welcome to esteelauder.com.tr homepage info - get ready to check Estee Lauder best content for Turkey right away, or after learning these important things about esteelauder.com.tr
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We analyzed Esteelauder.com.tr page load time and found that the first response time was 525 ms and then it took 5.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.
esteelauder.com.tr performance score
Our browser made a total of 183 requests to load all elements on the main page. We found that 82% of them (150 requests) were addressed to the original Esteelauder.com.tr, 3% (5 requests) were made to S.btstatic.com and 2% (3 requests) were made to Static.xx.fbcdn.net. The less responsive or slowest element that took the longest time to load (935 ms) belongs to the original domain Esteelauder.com.tr.
Page size can be reduced by 1.2 MB (34%)
In fact, the total size of Esteelauder.com.tr main page is 3.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.1 MB which makes up the majority of the site volume.
Potential reduce by 86.3 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 26.4 kB, which is 26% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 86.3 kB or 85% of the original size.
Potential reduce by 66.1 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Estee Lauder images are well optimized though.
Potential reduce by 829.8 kB
Potential reduce by 200.6 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Esteelauder.com.tr needs all CSS files to be minified and compressed as it can save up to 200.6 kB or 87% of the original size.
Number of requests can be reduced by 92 (53%)
esteelauder.com.tr accessibility score
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Buttons do not have an accessible name
Image elements do not have [alt] attributes
Links do not have a discernible name
These are opportunities to improve the legibility of your content.
Background and foreground colors do not have a sufficient contrast ratio.
These are opportunities to improve keyboard navigation in your application.
Heading elements are not in a sequentially-descending order
These items highlight common accessibility best practices.
[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.
esteelauder.com.tr best practices score
Trust and Safety
Does not use HTTPS
Ensure CSP is effective against XSS attacks
Page has valid source maps
esteelauder.com.tr SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Image elements do not have [alt] attributes
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Document uses legible font sizes
Tap targets are not sized appropriately
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Esteelauder.com.tr can be misinterpreted by Google and other search engines. Our service has detected that Turkish is used on the page, and it does not match the claimed English language. Our system also found out that Esteelauder.com.tr main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
Open Graph description is not detected on the main page of Estee Lauder. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: