Tools & Wizards About Us
goto.effectv.com screenshot

Report Summary

  • 21

    Performance

    Renders faster than
    39% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 68% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

goto.effectv.com

Reach Your Audience with Video Advertising | Effectv

Page Load Speed

2 sec in total

First Response

77 ms

Resources Loaded

1.1 sec

Page Rendered

844 ms

goto.effectv.com screenshot

About Website

Click here to check amazing Goto Effectv content for United States. Otherwise, check out these important facts you probably never knew about goto.effectv.com

Reach your potential customers with cable, digital video & TV advertising. Effectv helps you deliver your message to the right viewers, with measurable results.

Visit goto.effectv.com

Key Findings

We analyzed Goto.effectv.com page load time and found that the first response time was 77 ms and then it took 2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

goto.effectv.com performance score

21

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.5 s

15/100

10%

LCP (Largest Contentful Paint)

Value5.9 s

14/100

25%

SI (Speed Index)

Value13.0 s

2/100

10%

TBT (Total Blocking Time)

Value2,500 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0.044

99/100

15%

TTI (Time to Interactive)

Value23.1 s

1/100

10%

Network Requests Diagram

goto.effectv.com

77 ms

goto.effectv.com

204 ms

effectv.com

115 ms

www.effectv.com

225 ms

OtAutoBlock.js

56 ms

Our browser made a total of 100 requests to load all elements on the main page. We found that 2% of them (2 requests) were addressed to the original Goto.effectv.com, 94% (94 requests) were made to Effectv.com and 2% (2 requests) were made to Cdn.cookielaw.org. The less responsive or slowest element that took the longest time to load (225 ms) relates to the external source Effectv.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 150.1 kB (4%)

Content Size

3.7 MB

After Optimization

3.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Goto.effectv.com main page is 3.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 3.0 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 100.5 kB

  • Original 124.4 kB
  • After minification 101.8 kB
  • After compression 24.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 22.6 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 100.5 kB or 81% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 3.0 MB
  • After minification 3.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Goto Effectv images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 64 B

  • Original 457.6 kB
  • After minification 457.6 kB
  • After compression 457.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-37%

Potential reduce by 49.6 kB

  • Original 133.1 kB
  • After minification 123.4 kB
  • After compression 83.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Goto.effectv.com needs all CSS files to be minified and compressed as it can save up to 49.6 kB or 37% of the original size.

Requests Breakdown

Number of requests can be reduced by 12 (13%)

Requests Now

93

After Optimization

81

  • Images
  • JavaScript
  • CSS

The browser has sent 93 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Goto Effectv. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

goto.effectv.com

goto.effectv.com

77 ms

goto.effectv.com

goto.effectv.com

204 ms

effectv.com

effectv.com

115 ms

www.effectv.com

www.effectv.com

225 ms

OtAutoBlock.js

OtAutoBlock.js

56 ms

otSDKStub.js

otSDKStub.js

70 ms

cookie-consent.css

cookie-consent.css

93 ms

libs.min.css

libs.min.css

32 ms

main.min.css

main.min.css

38 ms

style.css

style.css

30 ms

fullpage.min.css

fullpage.min.css

44 ms

evergage.min.js

evergage.min.js

58 ms

style.css

style.css

47 ms

lazyload.min.js

lazyload.min.js

40 ms

libs.min.js

libs.min.js

155 ms

fullpage.min.js

fullpage.min.js

53 ms

main.min.js

main.min.js

63 ms

wpr-beacon.min.js

wpr-beacon.min.js

56 ms

GettyImages-565975029-1.webp

GettyImages-565975029-1.webp

37 ms

GettyImages-1271694534-1.webp

GettyImages-1271694534-1.webp

35 ms

GettyImages-1265249599-1.webp

GettyImages-1265249599-1.webp

35 ms

addressable-advertising-feat.webp

addressable-advertising-feat.webp

34 ms

GettyImages-1270220008-1.webp

GettyImages-1270220008-1.webp

33 ms

GettyImages-537198829-1-1.webp

GettyImages-537198829-1-1.webp

36 ms

GettyImages-1216616189-1.webp

GettyImages-1216616189-1.webp

37 ms

GettyImages-1210186303-1.webp

GettyImages-1210186303-1.webp

42 ms

mediakit-copy-1-1.webp

mediakit-copy-1-1.webp

42 ms

GettyImages-1314040243-1.webp

GettyImages-1314040243-1.webp

43 ms

search.svg

search.svg

44 ms

Shot_40.webp

Shot_40.webp

55 ms

hero1-1-1.webp

hero1-1-1.webp

47 ms

long-black-arrow.svg

long-black-arrow.svg

53 ms

Veterans.webp

Veterans.webp

52 ms

Sports-Enthusiast.webp

Sports-Enthusiast.webp

65 ms

Women-in-Tech.webp

Women-in-Tech.webp

59 ms

Suburban-Style.webp

Suburban-Style.webp

62 ms

Singles-in-the-City.webp

Singles-in-the-City.webp

70 ms

Restaurant-Goers.webp

Restaurant-Goers.webp

71 ms

Power-Elite.webp

Power-Elite.webp

74 ms

Pet-Lovers.webp

Pet-Lovers.webp

75 ms

News-Enthusiasts.webp

News-Enthusiasts.webp

78 ms

Interested-in-Travel.webp

Interested-in-Travel.webp

82 ms

Interested-in-Home-Improvement.webp

Interested-in-Home-Improvement.webp

88 ms

Interested-in-Health-and-Fitness.webp

Interested-in-Health-and-Fitness.webp

92 ms

In-market-for-Furniture.webp

In-market-for-Furniture.webp

92 ms

In-Market-for-a-New-Car.webp

In-Market-for-a-New-Car.webp

90 ms

Flourishing-Families.webp

Flourishing-Families.webp

94 ms

Empty-Nesters.webp

Empty-Nesters.webp

146 ms

Booming-with-Confidence.webp

Booming-with-Confidence.webp

147 ms

Clio_Awards-copy-1.webp

Clio_Awards-copy-1.webp

154 ms

Telly-Awards-800x6503096-1-e1636037233832.webp

Telly-Awards-800x6503096-1-e1636037233832.webp

149 ms

Davey-logo3095-1-e1636037315157.webp

Davey-logo3095-1-e1636037315157.webp

148 ms

Rareview-Wins-Platinum-Hermes-Creative-Award-copy-1-1.webp

Rareview-Wins-Platinum-Hermes-Creative-Award-copy-1-1.webp

148 ms

sign.svg

sign.svg

126 ms

sprite.svg

sprite.svg

125 ms

plus.svg

plus.svg

122 ms

hero2-2.webp

hero2-2.webp

126 ms

1H24-cover-1-640x360-c-default.webp

1H24-cover-1-640x360-c-default.webp

127 ms

Behind-the-remote-sports-cover-scaled-1.webp

Behind-the-remote-sports-cover-scaled-1.webp

127 ms

voter-guide-cover.webp

voter-guide-cover.webp

132 ms

sports-replay.webp

sports-replay.webp

125 ms

tv-white-background.webp

tv-white-background.webp

128 ms

GettyImages-1270220008-1.png

GettyImages-1270220008-1.png

127 ms

addressable-advertising-feat.jpg

addressable-advertising-feat.jpg

129 ms

GettyImages-1265249599-1.png

GettyImages-1265249599-1.png

126 ms

GettyImages-1271694534-1.png

GettyImages-1271694534-1.png

125 ms

GettyImages-537198829-1-1.png

GettyImages-537198829-1-1.png

119 ms

GettyImages-565975029-1.png

GettyImages-565975029-1.png

121 ms

GettyImages-1216616189-1.png

GettyImages-1216616189-1.png

120 ms

mediakit-copy-1-1.png

mediakit-copy-1-1.png

120 ms

GettyImages-1210186303-1.png

GettyImages-1210186303-1.png

137 ms

GettyImages-1314040243-1.png

GettyImages-1314040243-1.png

112 ms

Veterans.png

Veterans.png

123 ms

Women-in-Tech.png

Women-in-Tech.png

171 ms

Suburban-Style.png

Suburban-Style.png

122 ms

Sports-Enthusiast.png

Sports-Enthusiast.png

123 ms

Singles-in-the-City.png

Singles-in-the-City.png

122 ms

Restaurant-Goers.png

Restaurant-Goers.png

137 ms

Power-Elite.png

Power-Elite.png

128 ms

Pet-Lovers.png

Pet-Lovers.png

127 ms

News-Enthusiasts.png

News-Enthusiasts.png

129 ms

Interested-in-Travel.png

Interested-in-Travel.png

125 ms

Interested-in-Home-Improvement.png

Interested-in-Home-Improvement.png

143 ms

In-Market-for-a-New-Car.png

In-Market-for-a-New-Car.png

84 ms

Interested-in-Health-and-Fitness.png

Interested-in-Health-and-Fitness.png

99 ms

In-market-for-Furniture.png

In-market-for-Furniture.png

96 ms

Flourishing-Families.png

Flourishing-Families.png

95 ms

Empty-Nesters.png

Empty-Nesters.png

93 ms

Booming-with-Confidence.png

Booming-with-Confidence.png

101 ms

Rareview-Wins-Platinum-Hermes-Creative-Award-copy-1-1.png

Rareview-Wins-Platinum-Hermes-Creative-Award-copy-1-1.png

105 ms

Davey-logo3095-1-e1636037315157.png

Davey-logo3095-1-e1636037315157.png

114 ms

Telly-Awards-800x6503096-1-e1636037233832.png

Telly-Awards-800x6503096-1-e1636037233832.png

109 ms

Clio_Awards-copy-1.png

Clio_Awards-copy-1.png

104 ms

GothamPro.svg

GothamPro.svg

110 ms

GothamPro.woff

GothamPro.woff

116 ms

GothamPro-Bold.svg

GothamPro-Bold.svg

150 ms

GothamPro-Bold.woff

GothamPro-Bold.woff

147 ms

GothamPro-Medium.svg

GothamPro-Medium.svg

148 ms

GothamPro-Medium.woff

GothamPro-Medium.woff

145 ms

tv-white-background.jpg

tv-white-background.jpg

143 ms

Accessibility Review

goto.effectv.com accessibility score

88

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

goto.effectv.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

goto.effectv.com SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Goto.effectv.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Goto.effectv.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

goto.effectv.com

Open Graph data is detected on the main page of Goto Effectv. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: