40.4 sec in total
1 sec
28.2 sec
11.2 sec
Click here to check amazing Farmers content for New Zealand. Otherwise, check out these important facts you probably never knew about farmers.co.nz
Discover the latest trends in beauty, fashion, homewares, furniture and more at Farmers. Shop our wide selection of high-quality products, and experience outstanding customer service.
Visit farmers.co.nzWe analyzed Farmers.co.nz page load time and found that the first response time was 1 sec and then it took 39.4 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster.
farmers.co.nz performance score
name
value
score
weighting
Value5.4 s
7/100
10%
Value14.2 s
0/100
25%
Value7.8 s
24/100
10%
Value1,400 ms
16/100
30%
Value1.17
1/100
15%
Value15.6 s
6/100
10%
1021 ms
5032 ms
659 ms
1093 ms
1093 ms
Our browser made a total of 63 requests to load all elements on the main page. We found that 51% of them (32 requests) were addressed to the original Farmers.co.nz, 13% (8 requests) were made to Use.typekit.net and 8% (5 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (11.1 sec) relates to the external source Ad.doubleclick.net.
Page size can be reduced by 2.3 MB (59%)
4.0 MB
1.6 MB
In fact, the total size of Farmers.co.nz main page is 4.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 2.3 MB which makes up the majority of the site volume.
Potential reduce by 122.3 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 122.3 kB or 85% of the original size.
Potential reduce by 42.3 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Farmers images are well optimized though.
Potential reduce by 1.7 MB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 1.7 MB or 72% of the original size.
Potential reduce by 498.0 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Farmers.co.nz needs all CSS files to be minified and compressed as it can save up to 498.0 kB or 81% of the original size.
Number of requests can be reduced by 20 (36%)
55
35
The browser has sent 55 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Farmers. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 21 to 1 for JavaScripts and as a result speed up the page load time.
www.farmers.co.nz
1021 ms
gtm.js
5032 ms
bootstrap.min.css
659 ms
jpl.min.css
1093 ms
jquery-1.8.3.js
1093 ms
asp.min.js
3019 ms
kor.min.js
3018 ms
GetExternalizedStrings-Start;pgid=qcrUuOBxA25SRpn5dRm5.X5b0000zU0wxFi7;sid=ngjV8UUAGOjy8RyufbBY5FWsPWpkEUAVJFzQ5P9U
4933 ms
jpl.min.js
4932 ms
jpl-custom-min.css
4933 ms
bqg8bvj.js
359 ms
aksb.min.js
591 ms
farmers_logo_transparent.png
526 ms
farmers-logo-x2.png
387 ms
sprite-global-icons.png
347 ms
No-Image-Available-200x150.jpg
346 ms
FTC1255_WEB_940x300_03_CTA.jpg
346 ms
new%20homepage%20banner.jpg
451 ms
FTC1208_WEB_940x300.jpg
296 ms
FTC1254_WEB_460x260_01.jpg
296 ms
FTC1254_WEB_460x260_05.jpg
398 ms
FTC1228_WEB_460x260-01_v2.jpg
296 ms
FTC1254_WEB_460x260_04.jpg
281 ms
FTC1465_WEB_460x260_02.jpg
383 ms
FTC1465_WEB_460x260_03.jpg
382 ms
FTC1565_WEB_460x80.jpg
381 ms
Goldmark_460x80.jpg
379 ms
footer-farmers-logo.png
380 ms
footer_new_logo.png
226 ms
payment-express.png
271 ms
footer-payment-icons.png
226 ms
footer-brand-icon.png
271 ms
activityi;src=5239952;type=remar0;cat=remar0;u4=undefined;ord=8194941215287;~oref=http%3A%2F%2Fwww.farmers.co.nz%2F
251 ms
activityi;src=5348102;type=gener0;cat=frm_g0;u4=undefined;u6=http%3A%2F%2Fwww.farmers.co.nz%2F;ord=4657277371758;~oref=http%3A%2F%2Fwww.farmers.co.nz%2F
272 ms
conversion.js
418 ms
prum.min.js
331 ms
a.js;m=11112201411528;cache=0.4995902688242495
10037 ms
fbevents.js
8072 ms
B10154789.136224890;sz=1x2;ord=645731246993293680018
11082 ms
hotjar-465783.js
7763 ms
sprite-global-icons.png
742 ms
d
7942 ms
d
8501 ms
d
9214 ms
d
8188 ms
d
9215 ms
d
9213 ms
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9213 ms
social-sprite.png
4347 ms
ga.js
6073 ms
FTC1208_WEB_940x200_01.jpg
7298 ms
analytics.js
3794 ms
3916 ms
5840 ms
1635764140079914
3328 ms
modules-f524bccd859bfc7e394e1123f7f90405.js
5693 ms
rcj-99d43ead6bdf30da8ed5ffcb4f17100c.html
4919 ms
__utm.gif
1307 ms
js
3271 ms
lidar.js
1091 ms
3069 ms
update.js
126 ms
__utm.gif
95 ms
farmers.co.nz accessibility score
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Buttons do not have an accessible name
Image elements do not have [alt] attributes
Links do not have a discernible name
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
farmers.co.nz best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
User Experience
Impact
Issue
Serves images with low resolution
General
Impact
Issue
Detected JavaScript libraries
Browser errors were logged to the console
Page has valid source maps
farmers.co.nz SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Links do not have descriptive text
Image elements do not have [alt] attributes
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
EN
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Farmers.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Farmers.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
farmers.co.nz
Open Graph description is not detected on the main page of Farmers. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: