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Flips is Singapore's leading brand of rubber flip-flops. Founded in 2010, Flips has been providing quality rubber flip-flops to customers in all corners of Singapore and neighbouring countries for...Visit flips.com.sg
We analyzed Flips.com.sg page load time and found that the first response time was 1.5 sec and then it took 8.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.
flips.com.sg performance score
Our browser made a total of 58 requests to load all elements on the main page. We found that 76% of them (44 requests) were addressed to the original Flips.com.sg, 12% (7 requests) were made to Fonts.gstatic.com and 5% (3 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (2.6 sec) belongs to the original domain Flips.com.sg.
Page size can be reduced by 430.1 kB (54%)
Potential reduce by 25.8 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 25.8 kB or 74% of the original size.
Potential reduce by 6.3 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Flips images are well optimized though.
Potential reduce by 262.0 kB
Potential reduce by 136.0 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Flips.com.sg needs all CSS files to be minified and compressed as it can save up to 136.0 kB or 83% of the original size.
Number of requests can be reduced by 31 (63%)
flips.com.sg accessibility score
[aria-*] attributes do not match their roles
These are opportunities to improve the legibility of your content.
Background and foreground colors do not have a sufficient contrast ratio.
Names and labels
Links do not have a discernible name
Tables and lists
These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.
Lists do not contain only <li> elements and script supporting elements (<script> and <template>).
List items (<li>) are not contained within <ul> or <ol> parent elements.
flips.com.sg best practices score
Trust and Safety
Does not use HTTPS
Ensure CSP is effective against XSS attacks
Displays images with incorrect aspect ratio
Browser errors were logged to the console
Page has valid source maps
flips.com.sg SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Links do not have descriptive text
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Links are not crawlable
Document uses legible font sizes
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Flips.com.sg can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Flips.com.sg main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
Open Graph description is not detected on the main page of Flips. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: