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flow.io screenshot

Report Summary

  • 17

    Performance

    Renders faster than
    32% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

flow.io

Cross Border Ecommerce Solutions | Cross Border Commerce Technology

Page Load Speed

4.4 sec in total

First Response

34 ms

Resources Loaded

3.2 sec

Page Rendered

1.2 sec

flow.io screenshot

About Website

Click here to check amazing Flow content for United States. Otherwise, check out these important facts you probably never knew about flow.io

We’re simplifying it all, from implementation to operations, so you can get to market faster with true-to-brand ecommerce experiences that accelerate growth.

Visit flow.io

Key Findings

We analyzed Flow.io page load time and found that the first response time was 34 ms and then it took 4.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

flow.io performance score

17

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.9 s

10/100

10%

LCP (Largest Contentful Paint)

Value25.7 s

0/100

25%

SI (Speed Index)

Value11.8 s

4/100

10%

TBT (Total Blocking Time)

Value3,730 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.048

99/100

15%

TTI (Time to Interactive)

Value38.4 s

0/100

10%

Network Requests Diagram

flow.io

34 ms

flow.io

45 ms

www.flow.io

849 ms

flow-website-stage.aaa14f544.min.css

49 ms

webfont.js

48 ms

Our browser made a total of 147 requests to load all elements on the main page. We found that 2% of them (3 requests) were addressed to the original Flow.io, 38% (56 requests) were made to Use.typekit.net and 37% (54 requests) were made to Assets-global.website-files.com. The less responsive or slowest element that took the longest time to load (1.7 sec) relates to the external source Use.typekit.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.1 MB (15%)

Content Size

6.9 MB

After Optimization

5.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Flow.io main page is 6.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 6.2 MB which makes up the majority of the site volume.

HTML Optimization

-89%

Potential reduce by 272.4 kB

  • Original 306.4 kB
  • After minification 305.7 kB
  • After compression 34.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 272.4 kB or 89% of the original size.

Image Optimization

-12%

Potential reduce by 757.2 kB

  • Original 6.2 MB
  • After minification 5.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Flow needs image optimization as it can save up to 757.2 kB or 12% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-10%

Potential reduce by 40.9 kB

  • Original 404.9 kB
  • After minification 404.8 kB
  • After compression 363.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 32.2 kB
  • After minification 32.2 kB
  • After compression 32.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Flow.io has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 36 (40%)

Requests Now

89

After Optimization

53

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 89 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Flow. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 23 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

flow.io

flow.io

34 ms

flow.io

flow.io

45 ms

www.flow.io

www.flow.io

849 ms

flow-website-stage.aaa14f544.min.css

flow-website-stage.aaa14f544.min.css

49 ms

webfont.js

webfont.js

48 ms

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96 ms

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98 ms

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104 ms

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104 ms

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93 ms

flow-website-stage.9986e51a9.js

flow-website-stage.9986e51a9.js

95 ms

css

css

57 ms

gtm.js

gtm.js

395 ms

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313 ms

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stars

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265 ms

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263 ms

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265 ms

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265 ms

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271 ms

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271 ms

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268 ms

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328 ms

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329 ms

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331 ms

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378 ms

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374 ms

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477 ms

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479 ms

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375 ms

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479 ms

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481 ms

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483 ms

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483 ms

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259 ms

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534 ms

banner.js

banner.js

232 ms

8483863.js

8483863.js

343 ms

fb.js

fb.js

291 ms

location

location

224 ms

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522 ms

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503 ms

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503 ms

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420 ms

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214 ms

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311 ms

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125 ms

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404 ms

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js

127 ms

clarity.js

clarity.js

311 ms

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otFlat.json

278 ms

otPcCenter.json

otPcCenter.json

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ga-audiences

156 ms

c.gif

c.gif

8 ms

Accessibility Review

flow.io accessibility score

100

Accessibility Issues

Best Practices

flow.io best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

flow.io SEO score

92

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Flow.io can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Flow.io main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

flow.io

Open Graph data is detected on the main page of Flow. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: