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flowers.com screenshot

Report Summary

  • 25

    Performance

    Renders faster than
    44% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

flowers.com

Flowers, Flower Delivery, Fresh Flowers Online – 1-800-Flowers.com

Page Load Speed

2.5 sec in total

First Response

16 ms

Resources Loaded

2.4 sec

Page Rendered

94 ms

flowers.com screenshot

About Website

Click here to check amazing Flowers content for United States. Otherwise, check out these important facts you probably never knew about flowers.com

Send flowers and send a smile! Discover fresh flowers online, gift baskets, and florist-designed arrangements. Flower delivery is easy at 1-800-Flowers.com.

Visit flowers.com

Key Findings

We analyzed Flowers.com page load time and found that the first response time was 16 ms and then it took 2.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

flowers.com performance score

25

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.9 s

52/100

10%

LCP (Largest Contentful Paint)

Value19.2 s

0/100

25%

SI (Speed Index)

Value6.0 s

47/100

10%

TBT (Total Blocking Time)

Value5,630 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.034

100/100

15%

TTI (Time to Interactive)

Value21.1 s

1/100

10%

Network Requests Diagram

flowers.com

16 ms

www.1800flowers.com

81 ms

notice

806 ms

css

55 ms

minified.js

14 ms

Our browser made a total of 125 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Flowers.com, 52% (65 requests) were made to 1800flowers.com and 33% (41 requests) were made to Images.contentstack.io. The less responsive or slowest element that took the longest time to load (1.7 sec) relates to the external source Images.contentstack.io.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.3 MB (31%)

Content Size

4.0 MB

After Optimization

2.8 MB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Flowers.com main page is 4.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.4 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 1.3 MB

  • Original 1.4 MB
  • After minification 1.4 MB
  • After compression 186.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 1.3 MB or 87% of the original size.

Image Optimization

-0%

Potential reduce by 584 B

  • Original 2.4 MB
  • After minification 2.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Flowers images are well optimized though.

JavaScript Optimization

-4%

Potential reduce by 8.0 kB

  • Original 210.3 kB
  • After minification 210.3 kB
  • After compression 202.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 61 (54%)

Requests Now

112

After Optimization

51

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 112 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Flowers. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 62 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

flowers.com

flowers.com

16 ms

www.1800flowers.com

www.1800flowers.com

81 ms

notice

notice

806 ms

css

css

55 ms

minified.js

minified.js

14 ms

react.production.min.js

react.production.min.js

15 ms

react-dom.production.min.js

react-dom.production.min.js

17 ms

runtime-main.95ced5e3.js

runtime-main.95ced5e3.js

17 ms

2823.413626b5.js

2823.413626b5.js

225 ms

main.9f54e40d.js

main.9f54e40d.js

227 ms

GraphqlPassportSignInContainer.81244461.chunk.js

GraphqlPassportSignInContainer.81244461.chunk.js

20 ms

KlarnaOnSiteMessgeScript.be419800.chunk.js

KlarnaOnSiteMessgeScript.be419800.chunk.js

16 ms

ChromeSignin.53e8e7dd.chunk.js

ChromeSignin.53e8e7dd.chunk.js

26 ms

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25 ms

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26 ms

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28 ms

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35 ms

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845 ms

GraphqlHomePage.86aadd7b.chunk.js

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843 ms

GraphqlPassportCampaignContainer.21181a8e.chunk.js

GraphqlPassportCampaignContainer.21181a8e.chunk.js

836 ms

BannerGeneric.ad7ae8fb.chunk.js

BannerGeneric.ad7ae8fb.chunk.js

835 ms

datadog-rum.js

datadog-rum.js

753 ms

hd-logo-v3.svg

hd-logo-v3.svg

764 ms

pmall_svg-logo-v2.svg

pmall_svg-logo-v2.svg

688 ms

SharisLogo_r.svg

SharisLogo_r.svg

689 ms

1800Baskets_Logo_compact.svg

1800Baskets_Logo_compact.svg

1545 ms

sch-logo-v2.svg

sch-logo-v2.svg

686 ms

fb-logo-v2.svg

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689 ms

cco-logo-v2.svg

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tpf-logo-v2.svg

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1576 ms

wlf-logo-v2.svg

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1574 ms

VC_Logo_w_tag.svg

VC_Logo_w_tag.svg

1567 ms

flowers.png

flowers.png

1578 ms

Header-Icon-PWA-profile.svg

Header-Icon-PWA-profile.svg

1582 ms

Header-Icon-PWA-truck.svg

Header-Icon-PWA-truck.svg

1581 ms

Header-Icon-PWA-bag.svg

Header-Icon-PWA-bag.svg

1641 ms

fields-of-europe_sq.png

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1707 ms

sympathy-flowers-silo-191165-exclusiveheading-220x220_(1).jpeg

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1642 ms

chocolate-covered-strawberries-delivery-silo-192552m_220x220.jpg

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1643 ms

preserved-roses-silo-196156-220x220-OP.jpg

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1655 ms

beautiful-uncommon-flowers-peonies-silo-191237-220x220.jpg

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1659 ms

PersonalizedUserGreetingContainer.26028bea.chunk.js

PersonalizedUserGreetingContainer.26028bea.chunk.js

684 ms

lato-medium-webfont.woff2

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1577 ms

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1168 ms

lato-bold-webfont.woff2

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1045 ms

lato-medium-webfont.woff2

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1042 ms

S6uyw4BMUTPHjx4wWw.ttf

S6uyw4BMUTPHjx4wWw.ttf

1058 ms

S6u9w4BMUTPHh6UVSwiPHA.ttf

S6u9w4BMUTPHh6UVSwiPHA.ttf

1107 ms

log

log

956 ms

v1.7-518

v1.7-518

960 ms

client

client

608 ms

lib.js

lib.js

800 ms

graphql

graphql

264 ms

mbp-ui

mbp-ui

300 ms

mbp-ui

mbp-ui

171 ms

guesttoken

guesttoken

254 ms

graduation-flowers-zone-10-banner-fy24.jpg

graduation-flowers-zone-10-banner-fy24.jpg

175 ms

gift-baskets-silo-gfgb-175235-gfgbheader-220x220-V2.jpeg

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120 ms

baked-goods-silo-41068-220x220-OP.jpg

baked-goods-silo-41068-220x220-OP.jpg

166 ms

chocolate-gifts-silo-196349-220x220.jpg

chocolate-gifts-silo-196349-220x220.jpg

167 ms

wine-gift-baskets-silo-36316X-220x220.jpg

wine-gift-baskets-silo-36316X-220x220.jpg

167 ms

fruit-baskets-silo-12X-220x220-OP.jpg

fruit-baskets-silo-12X-220x220-OP.jpg

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marketplace-gifts-and-more-zone-10-banner-spring-fy24.jpg

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gift-sets-silo-1027-P-MK034981-exploreheading-220x220.jpg

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246 ms

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25 ms

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25 ms

lato-bold-webfont.woff2

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22 ms

rum

rum

217 ms

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69 ms

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eyJraW5kIjoidXNlciIsImtleSI6IjFjNDkwNjE5LWYxNGItNDdkZi05MmZkLWVjNGFhZDVkZDM3ZCIsImJyYW5kIjoiMTgwMGZsb3dlcnMiLCJxdWVyeVN0cmluZyI6InV0bV9tZWRpdW09ZGlyZWN0JnV0bV9zb3VyY2U9Zmxvd2Vyc2NvbSIsInBhdGgiOiIvIiwiZGV2aWNlVHlwZSI6ImRlc2t0b3AifQ

146 ms

rum

rum

153 ms

social-icon-facebook.png

social-icon-facebook.png

142 ms

social-icon-instagram.png

social-icon-instagram.png

142 ms

social-icon-pinterest.png

social-icon-pinterest.png

141 ms

social-icon-youtube.png

social-icon-youtube.png

142 ms

cartcount

cartcount

206 ms

flags

flags

189 ms

enterpriseId

enterpriseId

108 ms

rum

rum

4 ms

Accessibility Review

flowers.com accessibility score

100

Accessibility Issues

Best Practices

flowers.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

flowers.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Flowers.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Flowers.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

flowers.com

Open Graph data is detected on the main page of Flowers. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: