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gentledogfood.co.uk screenshot

Report Summary

  • 44

    Performance

    Renders faster than
    63% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

gentledogfood.co.uk

Gentle Dog Food, Natural Dog Food

Page Load Speed

3.1 sec in total

First Response

325 ms

Resources Loaded

2.4 sec

Page Rendered

371 ms

gentledogfood.co.uk screenshot

About Website

Welcome to gentledogfood.co.uk homepage info - get ready to check Gentle Dog Food best content right away, or after learning these important things about gentledogfood.co.uk

At Gentle we believe your dog deserves food that's as close to their natural diet as possible.

Visit gentledogfood.co.uk

Key Findings

We analyzed Gentledogfood.co.uk page load time and found that the first response time was 325 ms and then it took 2.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

gentledogfood.co.uk performance score

44

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

24/100

10%

LCP (Largest Contentful Paint)

Value9.3 s

1/100

25%

SI (Speed Index)

Value5.4 s

56/100

10%

TBT (Total Blocking Time)

Value240 ms

86/100

30%

CLS (Cumulative Layout Shift)

Value0.341

33/100

15%

TTI (Time to Interactive)

Value7.7 s

45/100

10%

Network Requests Diagram

gentledogfood.co.uk

325 ms

www.gentledogfood.co.uk

520 ms

css

37 ms

css

54 ms

css

61 ms

Our browser made a total of 57 requests to load all elements on the main page. We found that 68% of them (39 requests) were addressed to the original Gentledogfood.co.uk, 12% (7 requests) were made to Fonts.gstatic.com and 5% (3 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (878 ms) belongs to the original domain Gentledogfood.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 143.2 kB (10%)

Content Size

1.5 MB

After Optimization

1.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Gentledogfood.co.uk main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 1.0 MB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 12.6 kB

  • Original 17.0 kB
  • After minification 14.6 kB
  • After compression 4.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 2.3 kB, which is 14% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 12.6 kB or 74% of the original size.

Image Optimization

-0%

Potential reduce by 4.0 kB

  • Original 1.0 MB
  • After minification 1.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Gentle Dog Food images are well optimized though.

JavaScript Optimization

-26%

Potential reduce by 97.1 kB

  • Original 378.8 kB
  • After minification 369.5 kB
  • After compression 281.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 97.1 kB or 26% of the original size.

CSS Optimization

-73%

Potential reduce by 29.5 kB

  • Original 40.4 kB
  • After minification 32.7 kB
  • After compression 10.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Gentledogfood.co.uk needs all CSS files to be minified and compressed as it can save up to 29.5 kB or 73% of the original size.

Requests Breakdown

Number of requests can be reduced by 24 (50%)

Requests Now

48

After Optimization

24

  • Images
  • JavaScript
  • CSS

The browser has sent 48 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Gentle Dog Food. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

gentledogfood.co.uk

gentledogfood.co.uk

325 ms

www.gentledogfood.co.uk

www.gentledogfood.co.uk

520 ms

css

css

37 ms

css

css

54 ms

css

css

61 ms

normalize.css

normalize.css

117 ms

styles.css

styles.css

267 ms

responsive.css

responsive.css

301 ms

jquery-1.11.3.min.js

jquery-1.11.3.min.js

595 ms

jquery.cycle2.js

jquery.cycle2.js

411 ms

jquery.cycle2.scrollVert.js

jquery.cycle2.scrollVert.js

308 ms

jquery.cycle2.swipe.js

jquery.cycle2.swipe.js

315 ms

jquery.cycle2.center.js

jquery.cycle2.center.js

372 ms

matchHeight.js

matchHeight.js

420 ms

jquerymodal.css

jquerymodal.css

423 ms

jqueryModal.js

jqueryModal.js

434 ms

api.js

api.js

36 ms

recaptcha__en.js

recaptcha__en.js

130 ms

pptm.js

pptm.js

198 ms

bodybg.jpg

bodybg.jpg

433 ms

badge.png

badge.png

188 ms

contentbgwide.jpg

contentbgwide.jpg

576 ms

logo.png

logo.png

180 ms

original2.jpg

original2.jpg

181 ms

small3.jpg

small3.jpg

179 ms

fish2.jpg

fish2.jpg

291 ms

goat2.jpg

goat2.jpg

285 ms

greens2.jpg

greens2.jpg

303 ms

hometick.png

hometick.png

293 ms

7.jpg

7.jpg

439 ms

1.jpg

1.jpg

568 ms

2.jpg

2.jpg

675 ms

4.jpg

4.jpg

648 ms

5.jpg

5.jpg

644 ms

6.jpg

6.jpg

648 ms

1.jpg

1.jpg

688 ms

2.jpg

2.jpg

686 ms

3.jpg

3.jpg

771 ms

pops.jpg

pops.jpg

759 ms

small.jpg

small.jpg

769 ms

quotes1.png

quotes1.png

795 ms

quotes2.png

quotes2.png

795 ms

twitter.gif

twitter.gif

792 ms

facebook.gif

facebook.gif

865 ms

instagram.gif

instagram.gif

878 ms

merchant.js

merchant.js

125 ms

S6uyw4BMUTPHjx4wWw.ttf

S6uyw4BMUTPHjx4wWw.ttf

122 ms

S6u9w4BMUTPHh7USSwiPHA.ttf

S6u9w4BMUTPHh7USSwiPHA.ttf

165 ms

S6u8w4BMUTPHh30AXC-v.ttf

S6u8w4BMUTPHh30AXC-v.ttf

193 ms

S6u9w4BMUTPHh6UVSwiPHA.ttf

S6u9w4BMUTPHh6UVSwiPHA.ttf

192 ms

S6u9w4BMUTPHh50XSwiPHA.ttf

S6u9w4BMUTPHh50XSwiPHA.ttf

193 ms

0QI6MX1D_JOuGQbT0gvTJPa787weuxJBkqg.ttf

0QI6MX1D_JOuGQbT0gvTJPa787weuxJBkqg.ttf

192 ms

0QI6MX1D_JOuGQbT0gvTJPa787z5vBJBkqg.ttf

0QI6MX1D_JOuGQbT0gvTJPa787z5vBJBkqg.ttf

193 ms

ga.js

ga.js

162 ms

legacy

legacy

184 ms

__utm.gif

__utm.gif

14 ms

__utm.gif

__utm.gif

5 ms

Accessibility Review

gentledogfood.co.uk accessibility score

89

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

gentledogfood.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

gentledogfood.co.uk SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Gentledogfood.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Gentledogfood.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

gentledogfood.co.uk

Open Graph description is not detected on the main page of Gentle Dog Food. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: