Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

gfk.ua

AI-powered market intelligence and consulting service powered by GfK

Page Load Speed

5.8 sec in total

First Response

1.3 sec

Resources Loaded

2.6 sec

Page Rendered

1.9 sec

gfk.ua screenshot

About Website

Visit gfk.ua now to see the best up-to-date GfK content and also check out these interesting facts you probably never knew about gfk.ua

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Key Findings

We analyzed Gfk.ua page load time and found that the first response time was 1.3 sec and then it took 4.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

gfk.ua performance score

0

Network Requests Diagram

home

1264 ms

gfk.min.css

70 ms

module_76312690243_GfK_Header_2022.min.css

115 ms

search-input.min.css

114 ms

LanguageSwitcher.css

114 ms

Our browser made a total of 58 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Gfk.ua, 31% (18 requests) were made to Gfk.com and 5% (3 requests) were made to Cookie-cdn.cookiepro.com. The less responsive or slowest element that took the longest time to load (1.3 sec) relates to the external source Gfk.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 256.2 kB (17%)

Content Size

1.5 MB

After Optimization

1.3 MB

In fact, the total size of Gfk.ua main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 1.2 MB which makes up the majority of the site volume.

HTML Optimization

-89%

Potential reduce by 236.4 kB

  • Original 264.1 kB
  • After minification 198.9 kB
  • After compression 27.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 65.2 kB, which is 25% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 236.4 kB or 89% of the original size.

Image Optimization

-0%

Potential reduce by 431 B

  • Original 1.2 MB
  • After minification 1.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. GfK images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 132 B

  • Original 40.6 kB
  • After minification 40.6 kB
  • After compression 40.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-25%

Potential reduce by 19.2 kB

  • Original 77.6 kB
  • After minification 77.6 kB
  • After compression 58.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Gfk.ua needs all CSS files to be minified and compressed as it can save up to 19.2 kB or 25% of the original size.

Requests Breakdown

Number of requests can be reduced by 22 (39%)

Requests Now

57

After Optimization

35

The browser has sent 57 CSS, Javascripts, AJAX and image requests in order to completely render the main page of GfK. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

SEO Factors

gfk.ua SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Gfk.ua can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Gfk.ua main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of GfK. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: