Tools & Wizards About Us
goldbuyers.co.nz screenshot

Report Summary

  • 30

    Performance

    Renders faster than
    49% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 54% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

goldbuyers.co.nz

Gold Buyers in Auckland, New Zealand | Sell Jewellery NZ

Page Load Speed

11.3 sec in total

First Response

1.6 sec

Resources Loaded

9.5 sec

Page Rendered

187 ms

goldbuyers.co.nz screenshot

About Website

Visit goldbuyers.co.nz now to see the best up-to-date Gold Buyers content and also check out these interesting facts you probably never knew about goldbuyers.co.nz

Gold Smart are New Zealand's trusted Gold Buyers. Sell Gold to the leading Gold Buying specialists. Top prices are guaranteed. Enquire today.

Visit goldbuyers.co.nz

Key Findings

We analyzed Goldbuyers.co.nz page load time and found that the first response time was 1.6 sec and then it took 9.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

goldbuyers.co.nz performance score

30

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.2 s

19/100

10%

LCP (Largest Contentful Paint)

Value5.0 s

27/100

25%

SI (Speed Index)

Value10.2 s

9/100

10%

TBT (Total Blocking Time)

Value1,380 ms

16/100

30%

CLS (Cumulative Layout Shift)

Value0.013

100/100

15%

TTI (Time to Interactive)

Value14.3 s

9/100

10%

Network Requests Diagram

www.goldbuyers.co.nz

1552 ms

css

40 ms

jquery.min.js

855 ms

jquery-migrate.min.js

891 ms

olark-wp-public.js

912 ms

Our browser made a total of 85 requests to load all elements on the main page. We found that 53% of them (45 requests) were addressed to the original Goldbuyers.co.nz, 14% (12 requests) were made to Fonts.gstatic.com and 11% (9 requests) were made to Static.olark.com. The less responsive or slowest element that took the longest time to load (3.1 sec) belongs to the original domain Goldbuyers.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 76.9 kB (18%)

Content Size

416.1 kB

After Optimization

339.2 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Goldbuyers.co.nz main page is 416.1 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 250.0 kB which makes up the majority of the site volume.

HTML Optimization

-75%

Potential reduce by 61.5 kB

  • Original 82.1 kB
  • After minification 77.1 kB
  • After compression 20.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 61.5 kB or 75% of the original size.

Image Optimization

-0%

Potential reduce by 934 B

  • Original 250.0 kB
  • After minification 249.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Gold Buyers images are well optimized though.

JavaScript Optimization

-23%

Potential reduce by 14.4 kB

  • Original 63.9 kB
  • After minification 63.8 kB
  • After compression 49.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 14.4 kB or 23% of the original size.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 20.1 kB
  • After minification 20.1 kB
  • After compression 20.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Goldbuyers.co.nz has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 42 (67%)

Requests Now

63

After Optimization

21

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 63 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Gold Buyers. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 32 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

www.goldbuyers.co.nz

www.goldbuyers.co.nz

1552 ms

css

css

40 ms

jquery.min.js

jquery.min.js

855 ms

jquery-migrate.min.js

jquery-migrate.min.js

891 ms

olark-wp-public.js

olark-wp-public.js

912 ms

frontend.js

frontend.js

661 ms

acpjs.js

acpjs.js

845 ms

jquery.jcarousel.min.js

jquery.jcarousel.min.js

952 ms

jcresp.js

jcresp.js

1297 ms

js

js

59 ms

front-end-free.1.20.2.js

front-end-free.1.20.2.js

1737 ms

jquery-1.11.2.min.js

jquery-1.11.2.min.js

1751 ms

bootstrap.min.js

bootstrap.min.js

1737 ms

jquery.touchSwipe.min.js

jquery.touchSwipe.min.js

1564 ms

custom.js

custom.js

1668 ms

comment-reply.min.js

comment-reply.min.js

1932 ms

imagesloaded.min.js

imagesloaded.min.js

2261 ms

masonry.min.js

masonry.min.js

2034 ms

jquery.masonry.min.js

jquery.masonry.min.js

2432 ms

functions.js

functions.js

2407 ms

api.js

api.js

42 ms

lazyload.min.js

lazyload.min.js

2395 ms

loader.js

loader.js

132 ms

loader.js

loader.js

77 ms

fbevents.js

fbevents.js

76 ms

chat-icon.png

chat-icon.png

1438 ms

phone-icon.png

phone-icon.png

1649 ms

banner-shadow1.png

banner-shadow1.png

1449 ms

bg1.png

bg1.png

1443 ms

bg3.png

bg3.png

1454 ms

quotation1.png

quotation1.png

939 ms

quotation2.png

quotation2.png

1268 ms

logo.png

logo.png

854 ms

gold-buyers-auckland.png

gold-buyers-auckland.png

2023 ms

goldsmart-gold-exchange.png

goldsmart-gold-exchange.png

1531 ms

buy-sell-gold-jewellery.png

buy-sell-gold-jewellery.png

1676 ms

buy-sell-gold-bullion.png

buy-sell-gold-bullion.png

1770 ms

buy-sell-platinum.png

buy-sell-platinum.png

1765 ms

buy-sell-gold-coins.png

buy-sell-gold-coins.png

1782 ms

buy-sell-silver.png

buy-sell-silver.png

2172 ms

gold-exchange-auckland.png

gold-exchange-auckland.png

2532 ms

sell-gold-new-zealand.png

sell-gold-new-zealand.png

2439 ms

gold-exchange-facebook.png

gold-exchange-facebook.png

2002 ms

gold-exchange-twitter.png

gold-exchange-twitter.png

2024 ms

ig-icon.png

ig-icon.png

2431 ms

cb3073954e8d5eb600ad2db3b04fbcd2.css

cb3073954e8d5eb600ad2db3b04fbcd2.css

3091 ms

js

js

87 ms

analytics.js

analytics.js

51 ms

app.js

app.js

40 ms

memQYaGs126MiZpBA-UFUIcVXSCEkx2cmqvXlWq8tWZ0Pw86hd0Rk8ZkWV4exg.woff

memQYaGs126MiZpBA-UFUIcVXSCEkx2cmqvXlWq8tWZ0Pw86hd0Rk8ZkWV4exg.woff

39 ms

memQYaGs126MiZpBA-UFUIcVXSCEkx2cmqvXlWq8tWZ0Pw86hd0Rk5hkWV4exg.woff

memQYaGs126MiZpBA-UFUIcVXSCEkx2cmqvXlWq8tWZ0Pw86hd0Rk5hkWV4exg.woff

65 ms

memQYaGs126MiZpBA-UFUIcVXSCEkx2cmqvXlWq8tWZ0Pw86hd0RkxhjWV4exg.woff

memQYaGs126MiZpBA-UFUIcVXSCEkx2cmqvXlWq8tWZ0Pw86hd0RkxhjWV4exg.woff

97 ms

memQYaGs126MiZpBA-UFUIcVXSCEkx2cmqvXlWq8tWZ0Pw86hd0RkyFjWV4exg.woff

memQYaGs126MiZpBA-UFUIcVXSCEkx2cmqvXlWq8tWZ0Pw86hd0RkyFjWV4exg.woff

97 ms

memQYaGs126MiZpBA-UFUIcVXSCEkx2cmqvXlWq8tWZ0Pw86hd0Rk0ZjWV4exg.woff

memQYaGs126MiZpBA-UFUIcVXSCEkx2cmqvXlWq8tWZ0Pw86hd0Rk0ZjWV4exg.woff

98 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4uaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4uaVQ.woff

100 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4uaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4uaVQ.woff

98 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4uaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4uaVQ.woff

99 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4uaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4uaVQ.woff

98 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4uaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4uaVQ.woff

99 ms

call-tracking_7.js

call-tracking_7.js

9 ms

7491-992-10-1389.js

7491-992-10-1389.js

66 ms

collect

collect

40 ms

c

c

55 ms

application2.js

application2.js

96 ms

storage.html

storage.html

23 ms

storage.js

storage.js

25 ms

visits

visits

77 ms

theme.css

theme.css

25 ms

log.png

log.png

92 ms

favicon.ico

favicon.ico

1622 ms

noto-sans-v11-latin-regular.woff

noto-sans-v11-latin-regular.woff

24 ms

noto-sans-v11-latin-700.woff

noto-sans-v11-latin-700.woff

49 ms

chat-icon.png

chat-icon.png

243 ms

phone-icon.png

phone-icon.png

678 ms

banner-shadow1.png

banner-shadow1.png

661 ms

bg1.png

bg1.png

246 ms

bg3.png

bg3.png

661 ms

quotation1.png

quotation1.png

668 ms

quotation2.png

quotation2.png

883 ms

bg4.png

bg4.png

947 ms

shadow1.png

shadow1.png

1711 ms

arrow1.png

arrow1.png

1324 ms

email_icon.png

email_icon.png

1321 ms

jizaRExUiTo99u79D0yEww.woff

jizaRExUiTo99u79D0yEww.woff

10 ms

jizfRExUiTo99u79B_mh0OCtKw.woff

jizfRExUiTo99u79B_mh0OCtKw.woff

5 ms

Accessibility Review

goldbuyers.co.nz accessibility score

83

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

goldbuyers.co.nz best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

goldbuyers.co.nz SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Goldbuyers.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Goldbuyers.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

goldbuyers.co.nz

Open Graph data is detected on the main page of Gold Buyers. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: