Tools & Wizards About Us
rewards.giftcloud.com screenshot

Report Summary

  • 29

    Performance

    Renders faster than
    49% of other websites

  • 90

    Accessibility

    Visual factors better than
    that of 75% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 85

    SEO

    Google-friendlier than
    56% of websites

rewards.giftcloud.com

Business Gift Cards | B2B Corporate Vouchers | Giftcloud

Page Load Speed

4.4 sec in total

First Response

277 ms

Resources Loaded

2.4 sec

Page Rendered

1.7 sec

rewards.giftcloud.com screenshot

About Website

Click here to check amazing Rewards Giftcloud content for United Kingdom. Otherwise, check out these important facts you probably never knew about rewards.giftcloud.com

We help businesses turn one-time buyers into loyal customers with our end to end business gift cards and rewards programs. Contact us online today!

Visit rewards.giftcloud.com

Key Findings

We analyzed Rewards.giftcloud.com page load time and found that the first response time was 277 ms and then it took 4.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

rewards.giftcloud.com performance score

29

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.6 s

65/100

10%

LCP (Largest Contentful Paint)

Value5.6 s

18/100

25%

SI (Speed Index)

Value8.0 s

22/100

10%

TBT (Total Blocking Time)

Value11,720 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value17.2 s

4/100

10%

Network Requests Diagram

rewards.giftcloud.com

277 ms

fonts-brochure.css

152 ms

fonts-common.css

163 ms

global.v8a7dc96.css

164 ms

header.v2a77af6.css

158 ms

Our browser made a total of 66 requests to load all elements on the main page. We found that 35% of them (23 requests) were addressed to the original Rewards.giftcloud.com, 39% (26 requests) were made to Invitationdigital-res-1.cloudinary.com and 9% (6 requests) were made to Cdn.cookielaw.org. The less responsive or slowest element that took the longest time to load (1.3 sec) relates to the external source Invitationdigital-res-1.cloudinary.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 114.9 kB (12%)

Content Size

997.6 kB

After Optimization

882.7 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Rewards.giftcloud.com main page is 997.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 820.3 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 70.4 kB

  • Original 91.5 kB
  • After minification 87.3 kB
  • After compression 21.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 70.4 kB or 77% of the original size.

Image Optimization

-0%

Potential reduce by 20 B

  • Original 820.3 kB
  • After minification 820.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Rewards Giftcloud images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 94 B

  • Original 28.7 kB
  • After minification 28.7 kB
  • After compression 28.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-78%

Potential reduce by 44.4 kB

  • Original 57.1 kB
  • After minification 56.6 kB
  • After compression 12.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Rewards.giftcloud.com needs all CSS files to be minified and compressed as it can save up to 44.4 kB or 78% of the original size.

Requests Breakdown

Number of requests can be reduced by 32 (52%)

Requests Now

61

After Optimization

29

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 61 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Rewards Giftcloud. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 15 to 1 for JavaScripts and from 14 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

rewards.giftcloud.com

rewards.giftcloud.com

277 ms

fonts-brochure.css

fonts-brochure.css

152 ms

fonts-common.css

fonts-common.css

163 ms

global.v8a7dc96.css

global.v8a7dc96.css

164 ms

header.v2a77af6.css

header.v2a77af6.css

158 ms

footer.v3341bcf.css

footer.v3341bcf.css

164 ms

brochure.v384596d.css

brochure.v384596d.css

311 ms

normalize.min.css

normalize.min.css

228 ms

otSDKStub.js

otSDKStub.js

54 ms

polyfill.vfe4f1a6.js

polyfill.vfe4f1a6.js

442 ms

vendor.vfdfa100.js

vendor.vfdfa100.js

567 ms

home.entry.ve95c1a7.js

home.entry.ve95c1a7.js

169 ms

540b737f-f380-48d2-8cba-1c4926e78c1e.json

540b737f-f380-48d2-8cba-1c4926e78c1e.json

195 ms

gtm.js

gtm.js

231 ms

gc_rewards_header_image.jpeg

gc_rewards_header_image.jpeg

638 ms

gc_rewards_linkedin_logo.jpeg

gc_rewards_linkedin_logo.jpeg

550 ms

giftcloud-groupon-logo.jpeg

giftcloud-groupon-logo.jpeg

664 ms

gc_rewards_talktalk_logo.jpeg

gc_rewards_talktalk_logo.jpeg

861 ms

gc_rewards_shell_logo.jpeg

gc_rewards_shell_logo.jpeg

986 ms

gc_rewards_broadband_genie_logo.jpeg

gc_rewards_broadband_genie_logo.jpeg

980 ms

gc_rewards_header_mockup2.jpeg

gc_rewards_header_mockup2.jpeg

981 ms

gc_rewards_velux_logo.jpeg

gc_rewards_velux_logo.jpeg

894 ms

gc_rewards_beagle_logo.jpeg

gc_rewards_beagle_logo.jpeg

895 ms

gc_rewaards_awin_logo.jpeg

gc_rewaards_awin_logo.jpeg

896 ms

gc_rewards_creative.jpeg

gc_rewards_creative.jpeg

982 ms

gc_rewards_digital.jpeg

gc_rewards_digital.jpeg

988 ms

gc_rewards_reporting.jpeg

gc_rewards_reporting.jpeg

985 ms

gc_rewards_dynamic.jpeg

gc_rewards_dynamic.jpeg

990 ms

Broadband-genie-case2.jpeg

Broadband-genie-case2.jpeg

986 ms

Talk-talk-case2.jpeg

Talk-talk-case2.jpeg

985 ms

Simplybusiness-case2.jpeg

Simplybusiness-case2.jpeg

983 ms

Ovo-case2.jpeg

Ovo-case2.jpeg

1004 ms

gc_rewards_costa_faceplate.jpeg

gc_rewards_costa_faceplate.jpeg

1006 ms

gc_rewards_amazon_faceplate2.jpeg

gc_rewards_amazon_faceplate2.jpeg

1010 ms

gc_rewards_uber_faceplate.jpeg

gc_rewards_uber_faceplate.jpeg

1023 ms

gc_rewards_hm_faceplate.jpeg

gc_rewards_hm_faceplate.jpeg

1022 ms

gc_rewards_marksandspencer_faceplate.jpeg

gc_rewards_marksandspencer_faceplate.jpeg

1021 ms

gc_rewards_spotify_faceplate.jpeg

gc_rewards_spotify_faceplate.jpeg

1021 ms

gc_rewards_justeat_faceplate.jpeg

gc_rewards_justeat_faceplate.jpeg

1325 ms

gc_rewards_argos_faceplate.jpeg

gc_rewards_argos_faceplate.jpeg

1172 ms

gc_rewards_primark_faceplate.jpg

gc_rewards_primark_faceplate.jpg

1323 ms

gc_rewards_nowtv_faceplate.jpeg

gc_rewards_nowtv_faceplate.jpeg

1326 ms

grpn-css-var-polyfill.js

grpn-css-var-polyfill.js

124 ms

lato-regular.woff

lato-regular.woff

228 ms

lato-bold.woff

lato-bold.woff

229 ms

lato-light.woff

lato-light.woff

228 ms

playfair-regular.woff

playfair-regular.woff

154 ms

location

location

513 ms

optimize.js

optimize.js

325 ms

analytics.js

analytics.js

413 ms

js

js

121 ms

fonts-brochure.css

fonts-brochure.css

309 ms

fonts-common.css

fonts-common.css

337 ms

global.v8a7dc96.css

global.v8a7dc96.css

269 ms

header.v2a77af6.css

header.v2a77af6.css

316 ms

footer.v3341bcf.css

footer.v3341bcf.css

346 ms

brochure.v384596d.css

brochure.v384596d.css

273 ms

normalize.min.css

normalize.min.css

560 ms

otBannerSdk.js

otBannerSdk.js

238 ms

linkid.js

linkid.js

95 ms

collect

collect

73 ms

collect

collect

219 ms

en.json

en.json

187 ms

iab2Data.json

iab2Data.json

214 ms

otTCF-ie.js

otTCF-ie.js

97 ms

ga-audiences

ga-audiences

203 ms

Accessibility Review

rewards.giftcloud.com accessibility score

90

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

rewards.giftcloud.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

rewards.giftcloud.com SEO score

85

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Rewards.giftcloud.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Rewards.giftcloud.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

rewards.giftcloud.com

Open Graph data is detected on the main page of Rewards Giftcloud. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: