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hallfg.com screenshot

Report Summary

  • 18

    Performance

    Renders faster than
    34% of other websites

  • 82

    Accessibility

    Visual factors better than
    that of 52% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

hallfg.com

Michigan Mortgage Company - Purchase, Refinance | Hall Financial

Page Load Speed

3.5 sec in total

First Response

15 ms

Resources Loaded

2.9 sec

Page Rendered

588 ms

hallfg.com screenshot

About Website

Click here to check amazing Hall Fg content. Otherwise, check out these important facts you probably never knew about hallfg.com

Call Hall First for all your mortgage and home lending needs. Hall Financial has a mission to provide a 5-star mortgage experience to every client.

Visit hallfg.com

Key Findings

We analyzed Hallfg.com page load time and found that the first response time was 15 ms and then it took 3.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

hallfg.com performance score

18

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

25/100

10%

LCP (Largest Contentful Paint)

Value22.7 s

0/100

25%

SI (Speed Index)

Value17.9 s

0/100

10%

TBT (Total Blocking Time)

Value1,930 ms

8/100

30%

CLS (Cumulative Layout Shift)

Value0.097

90/100

15%

TTI (Time to Interactive)

Value26.3 s

0/100

10%

Network Requests Diagram

hallfg.com

15 ms

callhallfirst.com

1045 ms

js

115 ms

sbi-styles.min.css

65 ms

style-index.css

132 ms

Our browser made a total of 184 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Hallfg.com, 73% (135 requests) were made to Callhallfirst.com and 9% (17 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (1 sec) relates to the external source Callhallfirst.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 351.7 kB (19%)

Content Size

1.9 MB

After Optimization

1.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Hallfg.com main page is 1.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 765.1 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 142.1 kB

  • Original 171.9 kB
  • After minification 168.4 kB
  • After compression 29.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 142.1 kB or 83% of the original size.

Image Optimization

-23%

Potential reduce by 176.4 kB

  • Original 765.1 kB
  • After minification 588.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Hall Fg needs image optimization as it can save up to 176.4 kB or 23% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-3%

Potential reduce by 26.0 kB

  • Original 744.8 kB
  • After minification 744.8 kB
  • After compression 718.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-4%

Potential reduce by 7.1 kB

  • Original 200.7 kB
  • After minification 200.7 kB
  • After compression 193.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hallfg.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 146 (90%)

Requests Now

163

After Optimization

17

  • Images
  • JavaScript
  • CSS

The browser has sent 163 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Hall Fg. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 135 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

hallfg.com

hallfg.com

15 ms

callhallfirst.com

callhallfirst.com

1045 ms

js

js

115 ms

sbi-styles.min.css

sbi-styles.min.css

65 ms

style-index.css

style-index.css

132 ms

saswp-style.min.css

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184 ms

style.min.css

style.min.css

190 ms

backward-compatibility.css

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185 ms

public.css

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186 ms

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e1e1783c743319feac273133c739f7c4.min.css

246 ms

font-awesome.min.css

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186 ms

popupaoc-public.css

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236 ms

wprevpro_w3.css

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241 ms

frontend-gtag.min.js

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238 ms

jquery.min.js

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245 ms

jquery-migrate.min.js

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299 ms

rbtools.min.js

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323 ms

rs6.min.js

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425 ms

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301 ms

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126 ms

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70 ms

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73 ms

script.js

script.js

71 ms

a4460c0db3e04d859f8a82880e728792.js.ubembed.com

a4460c0db3e04d859f8a82880e728792.js.ubembed.com

94 ms

css

css

80 ms

style.min.css

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383 ms

rs6.css

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384 ms

site_tracking.js

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320 ms

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421 ms

modernizr.js

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422 ms

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422 ms

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421 ms

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421 ms

jquery.mousewheel.js

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509 ms

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510 ms

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507 ms

isotope.js

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509 ms

packery.js

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508 ms

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508 ms

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661 ms

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661 ms

Chart.js

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667 ms

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659 ms

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659 ms

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74 ms

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658 ms

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665 ms

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547 ms

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578 ms

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546 ms

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575 ms

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585 ms

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548 ms

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546 ms

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490 ms

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124 ms

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256 ms

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122 ms

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363 ms

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255 ms

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120 ms

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509 ms

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510 ms

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508 ms

bundle.js

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192 ms

fusion-counters-box.js

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449 ms

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452 ms

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451 ms

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460 ms

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459 ms

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461 ms

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466 ms

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467 ms

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273 ms

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287 ms

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295 ms

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295 ms

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295 ms

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294 ms

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294 ms

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300 ms

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299 ms

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300 ms

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327 ms

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298 ms

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328 ms

default

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333 ms

widget.js

widget.js

260 ms

bootstrap.modal.js

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424 ms

fusion-modal.js

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425 ms

fusion-progress.js

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426 ms

fusion-recent-posts.js

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427 ms

fusion-syntax-highlighter.js

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429 ms

bootstrap.transition.js

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422 ms

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200 ms

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200 ms

134622676.js

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68 ms

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326 ms

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326 ms

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322 ms

starV6.gif

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49 ms

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327 ms

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45 ms

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294 ms

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316 ms

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318 ms

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316 ms

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291 ms

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315 ms

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317 ms

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317 ms

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318 ms

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321 ms

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316 ms

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317 ms

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320 ms

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320 ms

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323 ms

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319 ms

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315 ms

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319 ms

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321 ms

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318 ms

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318 ms

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318 ms

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wprev-public.min.js

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icomoon.woff

icomoon.woff

326 ms

sbi-sprite.png

sbi-sprite.png

373 ms

Hall-Financial-Site-Logo.png

Hall-Financial-Site-Logo.png

371 ms

Call-Hall-First.png

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371 ms

Get-Started-Today.png

Get-Started-Today.png

369 ms

dummy.png

dummy.png

367 ms

Over-6000-Reviews.png

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REVIEWS-01.png

REVIEWS-01.png

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ico5.png

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ico2.png

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50 ms

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59 ms

Accessibility Review

hallfg.com accessibility score

82

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

hallfg.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

hallfg.com SEO score

86

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hallfg.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Hallfg.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

hallfg.com

Open Graph data is detected on the main page of Hall Fg. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: