Tools & Wizards About Us
hewclothing.com screenshot

Report Summary

  • 11

    Performance

    Renders faster than
    24% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 76% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 89

    SEO

    Google-friendlier than
    66% of websites

hewclothing.com

HEW Clothing | Men's and Women's Fashion | Brunswick – Hew Clothing

Page Load Speed

3.2 sec in total

First Response

280 ms

Resources Loaded

1.9 sec

Page Rendered

982 ms

hewclothing.com screenshot

About Website

Visit hewclothing.com now to see the best up-to-date HEW Clothing content and also check out these interesting facts you probably never knew about hewclothing.com

HEW is an Australian fashion label established by designer Ema Hewitt. Shop Ethically sourced & locally designed Women's and Men's clothing. Shop our collections of Shirts, Tops, Pants, Sk...

Visit hewclothing.com

Key Findings

We analyzed Hewclothing.com page load time and found that the first response time was 280 ms and then it took 2.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

hewclothing.com performance score

11

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.9 s

86/100

10%

LCP (Largest Contentful Paint)

Value19.4 s

0/100

25%

SI (Speed Index)

Value12.0 s

4/100

10%

TBT (Total Blocking Time)

Value3,150 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.75

6/100

15%

TTI (Time to Interactive)

Value22.2 s

1/100

10%

Network Requests Diagram

hewclothing.com

280 ms

theme.css

50 ms

preloads.js

141 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

37 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

39 ms

Our browser made a total of 53 requests to load all elements on the main page. We found that 81% of them (43 requests) were addressed to the original Hewclothing.com, 4% (2 requests) were made to Youtube.com and 2% (1 request) were made to Static.afterpay.com. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Hewclothing.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 401.3 kB (25%)

Content Size

1.6 MB

After Optimization

1.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Hewclothing.com main page is 1.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 844.5 kB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 347.2 kB

  • Original 395.3 kB
  • After minification 293.3 kB
  • After compression 48.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 102.0 kB, which is 26% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 347.2 kB or 88% of the original size.

Image Optimization

-6%

Potential reduce by 53.0 kB

  • Original 844.5 kB
  • After minification 791.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. HEW Clothing images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 852 B

  • Original 296.8 kB
  • After minification 296.8 kB
  • After compression 296.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 228 B

  • Original 42.0 kB
  • After minification 41.8 kB
  • After compression 41.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hewclothing.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 20 (39%)

Requests Now

51

After Optimization

31

  • Images
  • JavaScript
  • CSS

The browser has sent 51 CSS, Javascripts, AJAX and image requests in order to completely render the main page of HEW Clothing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

hewclothing.com

hewclothing.com

280 ms

theme.css

theme.css

50 ms

preloads.js

preloads.js

141 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

37 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

39 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

39 ms

bold-upsell.css

bold-upsell.css

64 ms

bold-upsell-custom.css

bold-upsell-custom.css

67 ms

shopify-perf-kit-unstable.min.js

shopify-perf-kit-unstable.min.js

139 ms

iframe_api

iframe_api

128 ms

shopify-plyr.css

shopify-plyr.css

52 ms

theme.js

theme.js

130 ms

shopify-afterpay-javascript.js

shopify-afterpay-javascript.js

51 ms

trekkie.storefront.f9102b76c4156d18a2f9ad80e236ecd6fdcc057c.min.js

trekkie.storefront.f9102b76c4156d18a2f9ad80e236ecd6fdcc057c.min.js

80 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

79 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

79 ms

menu-nav-1_300x300.jpg

menu-nav-1_300x300.jpg

217 ms

11_1_1f6ca574-2a4a-42cd-a3f0-a793a8d2dddb_300x300.png

11_1_1f6ca574-2a4a-42cd-a3f0-a793a8d2dddb_300x300.png

363 ms

12_1_bb096738-44a9-4b89-ac03-1362716cfb99_300x300.png

12_1_bb096738-44a9-4b89-ac03-1362716cfb99_300x300.png

384 ms

13_1_300x300.png

13_1_300x300.png

341 ms

3D11237B-20AE-422B-BC36-04D892C675BD_410x_02fdb7a2-1bf0-4f5a-bffd-51d0539248a2_120x.png

3D11237B-20AE-422B-BC36-04D892C675BD_410x_02fdb7a2-1bf0-4f5a-bffd-51d0539248a2_120x.png

169 ms

1_978c6eed-7437-47ae-9b9c-4e6f8a0e0804_300x300.png

1_978c6eed-7437-47ae-9b9c-4e6f8a0e0804_300x300.png

311 ms

HEW-merino-skivvy-in-ice-blue_300x300.jpg

HEW-merino-skivvy-in-ice-blue_300x300.jpg

341 ms

HEW-merino-skivvy-in-ice-blue-1_300x300.jpg

HEW-merino-skivvy-in-ice-blue-1_300x300.jpg

426 ms

HEW-merino-skivvy-in-navy2_300x300.png

HEW-merino-skivvy-in-navy2_300x300.png

602 ms

HEW-merino-skivvy-in-grayy_300x300.jpg

HEW-merino-skivvy-in-grayy_300x300.jpg

374 ms

Summer-Butter-Lounge-Set-in-Dusty-Pink---1_300x300.png

Summer-Butter-Lounge-Set-in-Dusty-Pink---1_300x300.png

834 ms

herculesshortsleeve1_300x300.jpg

herculesshortsleeve1_300x300.jpg

394 ms

HEW-Smock-Frill-Dress-in-Flower-Bomb-Print_300x300.jpg

HEW-Smock-Frill-Dress-in-Flower-Bomb-Print_300x300.jpg

658 ms

Subheading_300x300.png

Subheading_300x300.png

754 ms

297070318_794718141898910_2276215860561673279_n_300x300.jpg

297070318_794718141898910_2276215860561673279_n_300x300.jpg

764 ms

294045029_447011860383495_4460211442389596806_n_300x300.jpg

294045029_447011860383495_4460211442389596806_n_300x300.jpg

679 ms

Social_Images_-_MYHEW_1_1_300x300.png

Social_Images_-_MYHEW_1_1_300x300.png

1081 ms

260135834_408998437434214_7952702771940630317_n_300x300.jpg

260135834_408998437434214_7952702771940630317_n_300x300.jpg

954 ms

260622948_873754510000033_8519226897206455356_n_300x300.jpg

260622948_873754510000033_8519226897206455356_n_300x300.jpg

893 ms

9_2_1_300x300.png

9_2_1_300x300.png

1244 ms

holyhalation_271086543_349758810319913_2207285800577178093_n_webp_300x300.jpg

holyhalation_271086543_349758810319913_2207285800577178093_n_webp_300x300.jpg

822 ms

danni___duncan_240413658_811280602871840_3482647425891716110_n_300x300.jpg

danni___duncan_240413658_811280602871840_3482647425891716110_n_300x300.jpg

1066 ms

whatwouldsolangewear__109310972_1312929932372414_2588956463042566982_n_300x300.jpg

whatwouldsolangewear__109310972_1312929932372414_2588956463042566982_n_300x300.jpg

866 ms

danni___duncan_207595967_112965791032285_6188157576977293584_n_900x_112d55dd-def2-4af4-882b-1ea5849dc8fe_300x300.webp

danni___duncan_207595967_112965791032285_6188157576977293584_n_900x_112d55dd-def2-4af4-882b-1ea5849dc8fe_300x300.webp

912 ms

jermaine8_149634496_424995102060953_6658726358381089020_n_900x_37fa7a6a-56ba-41aa-a6e5-8a11175a44f4_300x300.webp

jermaine8_149634496_424995102060953_6658726358381089020_n_900x_37fa7a6a-56ba-41aa-a6e5-8a11175a44f4_300x300.webp

936 ms

emi.maeve_271510885_1002339580634709_5813762873634866168_n_900x_f634afe1-3467-4c33-8e9d-e0b5d6b81ae0_300x300.webp

emi.maeve_271510885_1002339580634709_5813762873634866168_n_900x_f634afe1-3467-4c33-8e9d-e0b5d6b81ae0_300x300.webp

977 ms

kellymareehodge_109240735_663069741087287_4671538402861653500_n_300x300.jpg

kellymareehodge_109240735_663069741087287_4671538402861653500_n_300x300.jpg

1241 ms

marekindukestreet_202538990_182184080512406_2131317935274589975_n_300x300.jpg

marekindukestreet_202538990_182184080512406_2131317935274589975_n_300x300.jpg

1295 ms

maiahstewardson_160472082_1565487973641082_2636715023144701580_n_300x300.jpg

maiahstewardson_160472082_1565487973641082_2636715023144701580_n_300x300.jpg

1010 ms

www-widgetapi.js

www-widgetapi.js

10 ms

shopify_justuno_24902758_26112.js

shopify_justuno_24902758_26112.js

121 ms

checkout_comment.js

checkout_comment.js

167 ms

klaviyo.js

klaviyo.js

47 ms

5667503.js

5667503.js

70 ms

smile-shopify.js

smile-shopify.js

68 ms

afterpay-attract-widget.js

afterpay-attract-widget.js

31 ms

vck-shopify.js

vck-shopify.js

39 ms

Accessibility Review

hewclothing.com accessibility score

91

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

hewclothing.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

hewclothing.com SEO score

89

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hewclothing.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Hewclothing.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

hewclothing.com

Open Graph data is detected on the main page of HEW Clothing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: