Report Summary

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    Best Practices

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HHsport asekauppa ja eränkävijän liike netissä - HHsport verkkokauppa

Page Load Speed

15.8 sec in total

First Response

1 sec

Resources Loaded

13.9 sec

Page Rendered

846 ms screenshot

About Website

Click here to check amazing HHsport content for Finland. Otherwise, check out these important facts you probably never knew about

Ase- ja metsästäjän maailmastamme laajasti tuotteita ampumajalle ja metsästäjälle. Lisäksi myös kalastus-, retkeily-, urheilu-, vaate- ja jalkineosastot!


Key Findings

We analyzed page load time and found that the first response time was 1 sec and then it took 14.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics performance score


Network Requests Diagram

1023 ms


507 ms


516 ms


253 ms


25 ms

Our browser made a total of 294 requests to load all elements on the main page. We found that 71% of them (209 requests) were addressed to the original, 11% (32 requests) were made to and 5% (15 requests) were made to The less responsive or slowest element that took the longest time to load (3.3 sec) belongs to the original domain

Page Optimization Overview & Recommendations

Page size can be reduced by 836.0 kB (22%)

Content Size

3.8 MB

After Optimization

2.9 MB

In fact, the total size of main page is 3.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 3.0 MB which makes up the majority of the site volume.

HTML Optimization


Potential reduce by 164.1 kB

  • Original 191.6 kB
  • After minification 189.4 kB
  • After compression 27.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 164.1 kB or 86% of the original size.

Image Optimization


Potential reduce by 263.4 kB

  • Original 3.0 MB
  • After minification 2.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. HHsport images are well optimized though.

JavaScript Optimization


Potential reduce by 231.9 kB

  • Original 384.2 kB
  • After minification 339.8 kB
  • After compression 152.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 231.9 kB or 60% of the original size.

CSS Optimization


Potential reduce by 176.6 kB

  • Original 210.3 kB
  • After minification 189.7 kB
  • After compression 33.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. needs all CSS files to be minified and compressed as it can save up to 176.6 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 64 (23%)

Requests Now


After Optimization


The browser has sent 283 CSS, Javascripts, AJAX and image requests in order to completely render the main page of HHsport. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 37 to 1 for JavaScripts and from 16 to 1 for CSS and as a result speed up the page load time.

SEO Factors SEO score


Language and Encoding

  • Language Detected


  • Language Claimed


  • Encoding


Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise can be misinterpreted by Google and other search engines. Our service has detected that Finnish is used on the page, and it matches the claimed language. Our system also found out that main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of HHsport. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: