Report Summary

  • 65

    Performance

    Renders faster than
    79% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 100

    SEO

    Google-friendlier than
    95% of websites

ideasondemand.it

Ideas on Demand – Creativity for a changing world.

Page Load Speed

2.3 sec in total

First Response

462 ms

Resources Loaded

1.5 sec

Page Rendered

330 ms

ideasondemand.it screenshot

About Website

Visit ideasondemand.it now to see the best up-to-date Ideas On Demand content and also check out these interesting facts you probably never knew about ideasondemand.it

Lavora sviluppando insight rilevanti, concept memorabili, piattaforme di comunicazione efficaci. Ideas on Demand è alimentata da una esperienza multicanale di oltre 30 anni. Advertising, shopper marke...

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Key Findings

We analyzed Ideasondemand.it page load time and found that the first response time was 462 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

ideasondemand.it performance score

65

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

58/100

10%

LCP (Largest Contentful Paint)

Value6.6 s

8/100

25%

SI (Speed Index)

Value3.0 s

94/100

10%

TBT (Total Blocking Time)

Value10 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.21

59/100

15%

TTI (Time to Interactive)

Value3.6 s

91/100

10%

Network Requests Diagram

ideasondemand.it

462 ms

ideasondemand.wordpress.com

9 ms

ideasondemand.wordpress.com

142 ms

110 ms

global.css

109 ms

Our browser made a total of 30 requests to load all elements on the main page. We found that 3% of them (1 request) were addressed to the original Ideasondemand.it, 23% (7 requests) were made to S1.wp.com and 10% (3 requests) were made to 0.gravatar.com. The less responsive or slowest element that took the longest time to load (462 ms) belongs to the original domain Ideasondemand.it.

Page Optimization Overview & Recommendations

Page size can be reduced by 240.3 kB (31%)

Content Size

769.2 kB

After Optimization

528.9 kB

In fact, the total size of Ideasondemand.it main page is 769.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 455.6 kB which makes up the majority of the site volume.

HTML Optimization

-56%

Potential reduce by 562 B

  • Original 998 B
  • After minification 989 B
  • After compression 436 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 562 B or 56% of the original size.

Image Optimization

-3%

Potential reduce by 11.8 kB

  • Original 455.6 kB
  • After minification 443.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Ideas On Demand images are well optimized though.

JavaScript Optimization

-73%

Potential reduce by 218.7 kB

  • Original 299.1 kB
  • After minification 248.1 kB
  • After compression 80.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 218.7 kB or 73% of the original size.

CSS Optimization

-69%

Potential reduce by 9.3 kB

  • Original 13.5 kB
  • After minification 11.6 kB
  • After compression 4.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Ideasondemand.it needs all CSS files to be minified and compressed as it can save up to 9.3 kB or 69% of the original size.

Requests Breakdown

Number of requests can be reduced by 17 (63%)

Requests Now

27

After Optimization

10

The browser has sent 27 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Ideas On Demand. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

ideasondemand.it accessibility score

98

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

ideasondemand.it best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

ideasondemand.it SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    IT

  • Language Claimed

    N/A

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ideasondemand.it can be misinterpreted by Google and other search engines. Our service has detected that Italian is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Ideasondemand.it main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Ideas On Demand. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: