5.7 sec in total
Click here to check amazing Impression content for India. Otherwise, check out these important facts you probably never knew about impression.co.uk
Impression is a digital marketing agency based in Nottingham that delivers outstanding SEO, PR, PPC, web design and mobile marketing campaigns for clients.Visit impression.co.uk
We analyzed Impression.co.uk page load time and found that the first response time was 1.1 sec and then it took 4.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.
impression.co.uk performance score
Our browser made a total of 58 requests to load all elements on the main page. We found that 33% of them (19 requests) were addressed to the original Impression.co.uk, 17% (10 requests) were made to Use.typekit.com and 9% (5 requests) were made to Secure.gravatar.com. The less responsive or slowest element that took the longest time to load (2 sec) belongs to the original domain Impression.co.uk.
Page size can be reduced by 679.9 kB (14%)
In fact, the total size of Impression.co.uk main page is 4.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 3.8 MB which makes up the majority of the site volume.
Potential reduce by 29.4 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 29.4 kB or 74% of the original size.
Potential reduce by 49.9 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Impression images are well optimized though.
Potential reduce by 352.1 kB
Potential reduce by 248.5 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Impression.co.uk needs all CSS files to be minified and compressed as it can save up to 248.5 kB or 84% of the original size.
Number of requests can be reduced by 27 (59%)
impression.co.uk accessibility score
These are opportunities to improve the legibility of your content.
Background and foreground colors do not have a sufficient contrast ratio.
Names and labels
Links do not have a discernible name
impression.co.uk best practices score
Trust and Safety
Does not use HTTPS
Ensure CSP is effective against XSS attacks
impression.co.uk SEO score
Document uses legible font sizes
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Impression.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Impression.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
Open Graph data is detected on the main page of Impression. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: