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Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

inessence.com.au

In Essence | Aromatherapy, Essential Oils & Diffusers

Page Load Speed

7.6 sec in total

First Response

1.7 sec

Resources Loaded

5.7 sec

Page Rendered

184 ms

inessence.com.au screenshot

About Website

Click here to check amazing In Essence content for Australia. Otherwise, check out these important facts you probably never knew about inessence.com.au

Discover the therapeutic possibilities of aromatherapy at In Essence when you shop our best-selling range of aromatherapy oils, essential oils and diffusers online.

Visit inessence.com.au

Key Findings

We analyzed Inessence.com.au page load time and found that the first response time was 1.7 sec and then it took 5.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

inessence.com.au performance score

0

Network Requests Diagram

inessence.com.au

1714 ms

jquery.min.js

34 ms

jquery.url.js

798 ms

jquery.cookie.js

536 ms

CSSWebServicesAjax.min.js

800 ms

Our browser made a total of 84 requests to load all elements on the main page. We found that 65% of them (55 requests) were addressed to the original Inessence.com.au, 4% (3 requests) were made to Localizejs.com and 4% (3 requests) were made to Cdn.localizejs.com. The less responsive or slowest element that took the longest time to load (2 sec) belongs to the original domain Inessence.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 584.7 kB (24%)

Content Size

2.4 MB

After Optimization

1.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Inessence.com.au main page is 2.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 1.8 MB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 39.7 kB

  • Original 49.7 kB
  • After minification 35.9 kB
  • After compression 10.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 13.8 kB, which is 28% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 39.7 kB or 80% of the original size.

Image Optimization

-5%

Potential reduce by 87.9 kB

  • Original 1.8 MB
  • After minification 1.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. In Essence images are well optimized though.

JavaScript Optimization

-75%

Potential reduce by 407.4 kB

  • Original 542.1 kB
  • After minification 452.0 kB
  • After compression 134.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 407.4 kB or 75% of the original size.

CSS Optimization

-82%

Potential reduce by 49.8 kB

  • Original 60.5 kB
  • After minification 45.7 kB
  • After compression 10.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Inessence.com.au needs all CSS files to be minified and compressed as it can save up to 49.8 kB or 82% of the original size.

Requests Breakdown

Number of requests can be reduced by 46 (61%)

Requests Now

75

After Optimization

29

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 75 CSS, Javascripts, AJAX and image requests in order to completely render the main page of In Essence. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 30 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

inessence.com.au

inessence.com.au

1714 ms

jquery.min.js

jquery.min.js

34 ms

jquery.url.js

jquery.url.js

798 ms

jquery.cookie.js

jquery.cookie.js

536 ms

CSSWebServicesAjax.min.js

CSSWebServicesAjax.min.js

800 ms

cv.util.js

cv.util.js

1326 ms

underscore-1.4.2.min.js

underscore-1.4.2.min.js

795 ms

cv.ajax.js

cv.ajax.js

801 ms

jquery.linq.min.js

jquery.linq.min.js

1061 ms

scripts.js

scripts.js

1356 ms

in_essence.css

in_essence.css

1062 ms

screen_basic.css

screen_basic.css

1063 ms

forms.css

forms.css

1065 ms

general.js

general.js

1336 ms

jquerycssmenu.js

jquerycssmenu.js

1335 ms

menu.css

menu.css

1333 ms

integration-ui.js

integration-ui.js

1352 ms

jquery.innerfade.js

jquery.innerfade.js

1581 ms

global.css

global.css

1601 ms

slides.min.jquery.js

slides.min.jquery.js

1598 ms

ddaccordion.js

ddaccordion.js

1607 ms

ddaccordionjs.js

ddaccordionjs.js

1624 ms

cvGeneral.js

cvGeneral.js

1617 ms

clean-css.js

clean-css.js

1849 ms

clean-css.css

clean-css.css

1867 ms

localize.js

localize.js

50 ms

api.ipify.org

api.ipify.org

74 ms

CSSGenericInclusions.js

CSSGenericInclusions.js

1624 ms

WebResource.axd

WebResource.axd

1679 ms

Telerik.Web.UI.WebResource.axd

Telerik.Web.UI.WebResource.axd

1966 ms

HomePage.css

HomePage.css

1679 ms

HomePage.js

HomePage.js

1874 ms

font.css

font.css

780 ms

12016440.js

12016440.js

32 ms

InEssenceLogo.png

InEssenceLogo.png

301 ms

facebook.png

facebook.png

298 ms

pinterest.png

pinterest.png

306 ms

Youtube.png

Youtube.png

299 ms

Instagram.png

Instagram.png

305 ms

CH001.jpg

CH001.jpg

585 ms

CH003.jpg

CH003.jpg

1087 ms

CH002.jpg

CH002.jpg

1098 ms

CH-MiniUltraSonic.png

CH-MiniUltraSonic.png

1912 ms

CH001B.jpg

CH001B.jpg

1642 ms

icon-banner-selected.gif

icon-banner-selected.gif

576 ms

icon-banner-not-selected.gif

icon-banner-not-selected.gif

846 ms

Panel1.jpg

Panel1.jpg

856 ms

Panel2.jpg

Panel2.jpg

1121 ms

Panel3.jpg

Panel3.jpg

1397 ms

g

g

99 ms

tu

tu

37 ms

all.js

all.js

10 ms

gtm.js

gtm.js

62 ms

get-loader

get-loader

232 ms

254 ms

g

g

155 ms

xd_arbiter.php

xd_arbiter.php

56 ms

xd_arbiter.php

xd_arbiter.php

118 ms

cart.png

cart.png

1287 ms

inessence-sprite.png

inessence-sprite.png

1307 ms

go.gif

go.gif

1346 ms

login-box-bg.png

login-box-bg.png

1574 ms

bk_main.png

bk_main.png

1576 ms

bk_main_center.png

bk_main_center.png

1599 ms

analytics.js

analytics.js

78 ms

conversion_async.js

conversion_async.js

114 ms

CustomRequestHandler.aspx

CustomRequestHandler.aspx

1594 ms

bk_footer.png

bk_footer.png

1808 ms

helvetica_lt_53_extended-webfont.woff

helvetica_lt_53_extended-webfont.woff

1797 ms

xd_arbiter.php

xd_arbiter.php

95 ms

xd_arbiter.php

xd_arbiter.php

174 ms

collect

collect

82 ms

collect

collect

102 ms

48 ms

my-wisepop

my-wisepop

221 ms

38 ms

47195.js

47195.js

174 ms

tl.gif

tl.gif

8 ms

tl.gif

tl.gif

8 ms

print.css

print.css

275 ms

wisepop-close-button2.png

wisepop-close-button2.png

15 ms

604c5a96d007b4f6b3b5877baa78fec0.png

604c5a96d007b4f6b3b5877baa78fec0.png

171 ms

uYKcPVoh6c5R0NpdEY5A-Q.woff

uYKcPVoh6c5R0NpdEY5A-Q.woff

9 ms

IczWvq5y_Cwwv_rBjOtT0w.woff

IczWvq5y_Cwwv_rBjOtT0w.woff

13 ms

SEO Factors

inessence.com.au SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Inessence.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Inessence.com.au main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

inessence.com.au

Open Graph description is not detected on the main page of In Essence. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: