Tools & Wizards About Us
infashion.innovations.com.au screenshot

Report Summary

  • 9

    Performance

    Renders faster than
    23% of other websites

  • 77

    Accessibility

    Visual factors better than
    that of 44% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

infashion.innovations.com.au

Security Check

Page Load Speed

12.8 sec in total

First Response

417 ms

Resources Loaded

11.8 sec

Page Rendered

573 ms

infashion.innovations.com.au screenshot

About Website

Visit infashion.innovations.com.au now to see the best up-to-date Infashion Innovations content for Australia and also check out these interesting facts you probably never knew about infashion.innovations.com.au

Infashion is Australia’s premier Women's Clothing Store Online. Find Fashion and Thermal in the latest designs, always at the best prices.

Visit infashion.innovations.com.au

Key Findings

We analyzed Infashion.innovations.com.au page load time and found that the first response time was 417 ms and then it took 12.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

infashion.innovations.com.au performance score

9

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.2 s

8/100

10%

LCP (Largest Contentful Paint)

Value14.0 s

0/100

25%

SI (Speed Index)

Value18.6 s

0/100

10%

TBT (Total Blocking Time)

Value2,250 ms

6/100

30%

CLS (Cumulative Layout Shift)

Value0.319

36/100

15%

TTI (Time to Interactive)

Value16.7 s

5/100

10%

Network Requests Diagram

infashion.innovations.com.au

417 ms

entry.js

57 ms

bootstrap.min.css

55 ms

common

2752 ms

style.css

295 ms

Our browser made a total of 88 requests to load all elements on the main page. We found that 70% of them (62 requests) were addressed to the original Infashion.innovations.com.au, 19% (17 requests) were made to Innovations.com.au and 2% (2 requests) were made to Se.monetate.net. The less responsive or slowest element that took the longest time to load (6.6 sec) belongs to the original domain Infashion.innovations.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 204.3 kB (9%)

Content Size

2.2 MB

After Optimization

2.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Infashion.innovations.com.au main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 1.8 MB which makes up the majority of the site volume.

HTML Optimization

-89%

Potential reduce by 70.8 kB

  • Original 79.9 kB
  • After minification 50.0 kB
  • After compression 9.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 29.9 kB, which is 37% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 70.8 kB or 89% of the original size.

Image Optimization

-0%

Potential reduce by 76 B

  • Original 1.8 MB
  • After minification 1.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Infashion Innovations images are well optimized though.

JavaScript Optimization

-49%

Potential reduce by 132.7 kB

  • Original 269.9 kB
  • After minification 269.8 kB
  • After compression 137.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 132.7 kB or 49% of the original size.

CSS Optimization

-13%

Potential reduce by 769 B

  • Original 5.8 kB
  • After minification 5.8 kB
  • After compression 5.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Infashion.innovations.com.au needs all CSS files to be minified and compressed as it can save up to 769 B or 13% of the original size.

Requests Breakdown

Number of requests can be reduced by 27 (32%)

Requests Now

84

After Optimization

57

  • Images
  • JavaScript
  • CSS

The browser has sent 84 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Infashion Innovations. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

infashion.innovations.com.au

infashion.innovations.com.au

417 ms

entry.js

entry.js

57 ms

bootstrap.min.css

bootstrap.min.css

55 ms

common

common

2752 ms

style.css

style.css

295 ms

common

common

6562 ms

prod_innovations_autosuggest.js

prod_innovations_autosuggest.js

50 ms

prod_innovations_autosuggest.css

prod_innovations_autosuggest.css

50 ms

cart

cart

1761 ms

cart

cart

2041 ms

home

home

2051 ms

home

home

1871 ms

resonance.js

resonance.js

3467 ms

resonance.js

resonance.js

94 ms

formvalidate.js

formvalidate.js

1967 ms

certona

certona

3535 ms

custom.js

custom.js

21 ms

catalogue.jpg

catalogue.jpg

420 ms

cot_evssl.gif

cot_evssl.gif

195 ms

Cart.jpg

Cart.jpg

181 ms

logo.png

logo.png

146 ms

Infashion_Australia_1.jpg

Infashion_Australia_1.jpg

405 ms

Infashion_Australia_2.jpg

Infashion_Australia_2.jpg

413 ms

Infashion_Australia_3.jpg

Infashion_Australia_3.jpg

286 ms

Infashion_Australia_4.jpg

Infashion_Australia_4.jpg

442 ms

Infashion_Australia_5.jpg

Infashion_Australia_5.jpg

532 ms

new-215.png

new-215.png

370 ms

24L41.jpg

24L41.jpg

432 ms

24L64.jpg

24L64.jpg

526 ms

24A27.jpg

24A27.jpg

510 ms

EVS42.jpg

EVS42.jpg

549 ms

24L67.jpg

24L67.jpg

564 ms

24H99.jpg

24H99.jpg

601 ms

24L12.jpg

24L12.jpg

647 ms

24A31.jpg

24A31.jpg

655 ms

24L63.jpg

24L63.jpg

671 ms

24L62.jpg

24L62.jpg

688 ms

24A29.jpg

24A29.jpg

696 ms

24L68.jpg

24L68.jpg

730 ms

24L70.jpg

24L70.jpg

785 ms

24L91.jpg

24L91.jpg

789 ms

24L79.jpg

24L79.jpg

776 ms

24L44.jpg

24L44.jpg

825 ms

24A33.jpg

24A33.jpg

826 ms

715610.jpg

715610.jpg

893 ms

24S30.jpg

24S30.jpg

915 ms

24L77.jpg

24L77.jpg

892 ms

fb_logo.png

fb_logo.png

985 ms

instagram_logo.png

instagram_logo.png

961 ms

youtube_logo.png

youtube_logo.png

1003 ms

creditcards_small.jpg

creditcards_small.jpg

997 ms

logo-3.png

logo-3.png

990 ms

logo-79.png

logo-79.png

1053 ms

track-your-order.jpg

track-your-order.jpg

493 ms

quick-order.jpg

quick-order.jpg

509 ms

shipping.jpg

shipping.jpg

452 ms

newsletter.jpg

newsletter.jpg

446 ms

24A27_New.jpg

24A27_New.jpg

981 ms

24L64_Tops.jpg

24L64_Tops.jpg

861 ms

24L62_Dresses.jpg

24L62_Dresses.jpg

951 ms

24L73_Sweaters.jpg

24L73_Sweaters.jpg

1052 ms

24L66_Jackets.jpg

24L66_Jackets.jpg

934 ms

24L91_Cardigans.jpg

24L91_Cardigans.jpg

985 ms

IF-Thermal-Square.jpg

IF-Thermal-Square.jpg

995 ms

24H62_Sale.jpg

24H62_Sale.jpg

1175 ms

AS43-Middle-banner-CRINKLE-AU2.jpg

AS43-Middle-banner-CRINKLE-AU2.jpg

1057 ms

AS43-Middle-banner-2-PACK.jpg

AS43-Middle-banner-2-PACK.jpg

1120 ms

AS43-Topic-InFashion-NEW-CAT.jpg

AS43-Topic-InFashion-NEW-CAT.jpg

1116 ms

AS43-Topic-InFashion-FREE-GIFT.jpg

AS43-Topic-InFashion-FREE-GIFT.jpg

1093 ms

logo-71.png

logo-71.png

1053 ms

Lato-Regular.ttf

Lato-Regular.ttf

3276 ms

gtm.js

gtm.js

67 ms

Montserrat-Bold.ttf

Montserrat-Bold.ttf

3342 ms

logo-72.png

logo-72.png

914 ms

logo-25.png

logo-25.png

820 ms

logo-29.png

logo-29.png

791 ms

logo-26.png

logo-26.png

812 ms

logo-4.png

logo-4.png

794 ms

logo-27.png

logo-27.png

859 ms

logo-81.png

logo-81.png

866 ms

logo-tvsn.png

logo-tvsn.png

875 ms

logo-expo.png

logo-expo.png

876 ms

logo-direct.png

logo-direct.png

938 ms

storetabs-sprite.png

storetabs-sprite.png

862 ms

bx_loader.gif

bx_loader.gif

2411 ms

controls2.png

controls2.png

1017 ms

374286094-0

374286094-0

81 ms

ld.js

ld.js

22 ms

Accessibility Review

infashion.innovations.com.au accessibility score

77

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

infashion.innovations.com.au best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

infashion.innovations.com.au SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Infashion.innovations.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Infashion.innovations.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

infashion.innovations.com.au

Open Graph description is not detected on the main page of Infashion Innovations. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: