Report Summary

  • 50

    Performance

    Renders faster than
    68% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 99

    SEO

    Google-friendlier than
    93% of websites

kik.co.uk

Electronic Cigarettes & E Cig Liquids | Free UK Delivery Over £15 – KiK E Liquids

Page Load Speed

2.4 sec in total

First Response

35 ms

Resources Loaded

1.7 sec

Page Rendered

608 ms

kik.co.uk screenshot

About Website

Welcome to kik.co.uk homepage info - get ready to check KiK best content for United Kingdom right away, or after learning these important things about kik.co.uk

Electronic cigarettes and UK made e liquids from £1.99! High PG and VG e cig liquids in a massive range of flavours. Free delivery on orders over £15.

Visit kik.co.uk

Key Findings

We analyzed Kik.co.uk page load time and found that the first response time was 35 ms and then it took 2.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

kik.co.uk performance score

50

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.6 s

65/100

10%

LCP (Largest Contentful Paint)

Value3.9 s

53/100

25%

SI (Speed Index)

Value5.1 s

62/100

10%

TBT (Total Blocking Time)

Value1,000 ms

27/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value14.9 s

8/100

10%

Network Requests Diagram

kik.co.uk

35 ms

www.kik.co.uk

315 ms

jquery.min.js

30 ms

vendor.min.js

43 ms

ajax-cart.js

44 ms

Our browser made a total of 58 requests to load all elements on the main page. We found that 72% of them (42 requests) were addressed to the original Kik.co.uk, 14% (8 requests) were made to Cdn.shopify.com and 2% (1 request) were made to Widget.trustpilot.com. The less responsive or slowest element that took the longest time to load (904 ms) belongs to the original domain Kik.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 294.2 kB (26%)

Content Size

1.1 MB

After Optimization

828.5 kB

In fact, the total size of Kik.co.uk main page is 1.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 479.6 kB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 246.3 kB

  • Original 286.3 kB
  • After minification 215.0 kB
  • After compression 40.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 71.3 kB, which is 25% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 246.3 kB or 86% of the original size.

Image Optimization

-7%

Potential reduce by 32.7 kB

  • Original 479.6 kB
  • After minification 446.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. KiK images are well optimized though.

JavaScript Optimization

-5%

Potential reduce by 14.9 kB

  • Original 304.3 kB
  • After minification 294.7 kB
  • After compression 289.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 370 B

  • Original 52.5 kB
  • After minification 52.5 kB
  • After compression 52.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Kik.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 37 (67%)

Requests Now

55

After Optimization

18

The browser has sent 55 CSS, Javascripts, AJAX and image requests in order to completely render the main page of KiK. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 28 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

kik.co.uk accessibility score

98

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

kik.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

kik.co.uk SEO score

99

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Kik.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Kik.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of KiK. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: