Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 84% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

kiwifamilies.co.nz

Kiwi Families: NZ's Most Trusted Parenting Resource

Page Load Speed

2.8 sec in total

First Response

166 ms

Resources Loaded

2.4 sec

Page Rendered

233 ms

kiwifamilies.co.nz screenshot

About Website

Welcome to kiwifamilies.co.nz homepage info - get ready to check Kiwi Families best content for New Zealand right away, or after learning these important things about kiwifamilies.co.nz

Find trusted advice for every stage of parenting in New Zealand. Resources on pregnancy, babies, kids, teens, crafts, self care, and more.

Visit kiwifamilies.co.nz

Key Findings

We analyzed Kiwifamilies.co.nz page load time and found that the first response time was 166 ms and then it took 2.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

kiwifamilies.co.nz performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.3 s

7/100

10%

LCP (Largest Contentful Paint)

Value13.5 s

0/100

25%

SI (Speed Index)

Value65.5 s

0/100

10%

TBT (Total Blocking Time)

Value56,510 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.05

99/100

15%

TTI (Time to Interactive)

Value85.7 s

0/100

10%

Network Requests Diagram

www.kiwifamilies.co.nz

166 ms

MyFontsWebfontsKit.css

85 ms

style.css

85 ms

colorbox.css

73 ms

dashicons.min.css

107 ms

Our browser made a total of 124 requests to load all elements on the main page. We found that 60% of them (74 requests) were addressed to the original Kiwifamilies.co.nz, 14% (17 requests) were made to Securepubads.g.doubleclick.net and 3% (4 requests) were made to Pagead2.googlesyndication.com. The less responsive or slowest element that took the longest time to load (466 ms) belongs to the original domain Kiwifamilies.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 613.9 kB (48%)

Content Size

1.3 MB

After Optimization

674.2 kB

In fact, the total size of Kiwifamilies.co.nz main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 582.8 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 84.0 kB

  • Original 99.9 kB
  • After minification 95.3 kB
  • After compression 16.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 84.0 kB or 84% of the original size.

Image Optimization

-25%

Potential reduce by 147.7 kB

  • Original 582.8 kB
  • After minification 435.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Kiwi Families needs image optimization as it can save up to 147.7 kB or 25% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-61%

Potential reduce by 268.2 kB

  • Original 441.8 kB
  • After minification 439.5 kB
  • After compression 173.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 268.2 kB or 61% of the original size.

CSS Optimization

-70%

Potential reduce by 114.0 kB

  • Original 163.6 kB
  • After minification 156.1 kB
  • After compression 49.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Kiwifamilies.co.nz needs all CSS files to be minified and compressed as it can save up to 114.0 kB or 70% of the original size.

Requests Breakdown

Number of requests can be reduced by 77 (65%)

Requests Now

119

After Optimization

42

The browser has sent 119 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Kiwi Families. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 53 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

kiwifamilies.co.nz accessibility score

94

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

kiwifamilies.co.nz best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

kiwifamilies.co.nz SEO score

83

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Kiwifamilies.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Kiwifamilies.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Kiwi Families. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: