Report Summary

  • 78

    Performance

    Renders faster than
    85% of other websites

  • 66

    Accessibility

    Visual factors better than
    that of 31% of websites

  • 50

    Best Practices

    More advanced features
    available than in
    18% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

kupitel.com

Mobilni Telefoni po povoljnim cenama, online prodaja | KupiTel

Page Load Speed

7.1 sec in total

First Response

246 ms

Resources Loaded

6.6 sec

Page Rendered

178 ms

kupitel.com screenshot

About Website

Welcome to kupitel.com homepage info - get ready to check Kupi Tel best content for Serbia right away, or after learning these important things about kupitel.com

KupiTel je online prodavnica koja vam nudi najnovije modele mobilnih telefona po najpovoljniji cenama. Vršimo isporuku na teritoriji cele Srbije

Visit kupitel.com

Key Findings

We analyzed Kupitel.com page load time and found that the first response time was 246 ms and then it took 6.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

kupitel.com performance score

78

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

57/100

10%

LCP (Largest Contentful Paint)

Value2.8 s

83/100

25%

SI (Speed Index)

Value4.5 s

72/100

10%

TBT (Total Blocking Time)

Value290 ms

80/100

30%

CLS (Cumulative Layout Shift)

Value0.048

99/100

15%

TTI (Time to Interactive)

Value7.2 s

50/100

10%

Network Requests Diagram

kupitel.com

246 ms

www.kupitel.com

332 ms

style.css

359 ms

impromptu.css.php

199 ms

jquery.selectbox.css

204 ms

Our browser made a total of 107 requests to load all elements on the main page. We found that 83% of them (89 requests) were addressed to the original Kupitel.com, 7% (8 requests) were made to Apis.google.com and 2% (2 requests) were made to Ssl.google-analytics.com. The less responsive or slowest element that took the longest time to load (4.3 sec) belongs to the original domain Kupitel.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 86.0 kB (23%)

Content Size

377.4 kB

After Optimization

291.4 kB

In fact, the total size of Kupitel.com main page is 377.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 262.8 kB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 34.6 kB

  • Original 40.9 kB
  • After minification 29.3 kB
  • After compression 6.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 11.6 kB, which is 28% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 34.6 kB or 85% of the original size.

Image Optimization

-3%

Potential reduce by 8.6 kB

  • Original 262.8 kB
  • After minification 254.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Kupi Tel images are well optimized though.

JavaScript Optimization

-31%

Potential reduce by 10.4 kB

  • Original 33.4 kB
  • After minification 32.2 kB
  • After compression 23.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 10.4 kB or 31% of the original size.

CSS Optimization

-80%

Potential reduce by 32.3 kB

  • Original 40.2 kB
  • After minification 35.0 kB
  • After compression 7.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Kupitel.com needs all CSS files to be minified and compressed as it can save up to 32.3 kB or 80% of the original size.

Requests Breakdown

Number of requests can be reduced by 36 (35%)

Requests Now

103

After Optimization

67

The browser has sent 103 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Kupi Tel. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

kupitel.com accessibility score

66

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Form elements do not have associated labels

High

Links do not have a discernible name

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

kupitel.com best practices score

50

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

kupitel.com SEO score

75

Search Engine Optimization Advices

Language and Encoding

  • Language Detected

    SR

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Kupitel.com can be misinterpreted by Google and other search engines. Our service has detected that Serbian is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Kupitel.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Kupi Tel. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: