Tools & Wizards About Us
landdisplays.com screenshot

Report Summary

  • 17

    Performance

    Renders faster than
    32% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 68% of websites

  • 50

    Best Practices

    More advanced features
    available than in
    19% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

landdisplays.com

Outdoor Advertising in Reading: Billboards, Digital & More

Page Load Speed

1.3 sec in total

First Response

36 ms

Resources Loaded

925 ms

Page Rendered

359 ms

landdisplays.com screenshot

About Website

Click here to check amazing Landdisplays content. Otherwise, check out these important facts you probably never knew about landdisplays.com

Reach a larger audience in Reading with outdoor advertising, including bulletins, digital billboards, posters and more.

Visit landdisplays.com

Key Findings

We analyzed Landdisplays.com page load time and found that the first response time was 36 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

landdisplays.com performance score

17

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.1 s

9/100

10%

LCP (Largest Contentful Paint)

Value8.8 s

1/100

25%

SI (Speed Index)

Value23.1 s

0/100

10%

TBT (Total Blocking Time)

Value2,690 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0.015

100/100

15%

TTI (Time to Interactive)

Value31.3 s

0/100

10%

Network Requests Diagram

landdisplays.com

36 ms

reading

48 ms

reading

20 ms

clientlib-base.lc-656c736da6c10027405d3e42a0729464-lc.min.css

7 ms

clientlib-site.lc-d2f2279e053e5bf47852963033f05f3c-lc.min.css

13 ms

Our browser made a total of 139 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Landdisplays.com, 53% (74 requests) were made to Ib.lamar.com and 22% (30 requests) were made to Lamar.com. The less responsive or slowest element that took the longest time to load (354 ms) relates to the external source Go.lamar.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 513.9 kB (10%)

Content Size

5.3 MB

After Optimization

4.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Landdisplays.com main page is 5.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 4.4 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 60.6 kB

  • Original 71.6 kB
  • After minification 58.7 kB
  • After compression 11.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 12.9 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 60.6 kB or 85% of the original size.

Image Optimization

-5%

Potential reduce by 211.4 kB

  • Original 4.4 MB
  • After minification 4.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Landdisplays images are well optimized though.

JavaScript Optimization

-29%

Potential reduce by 241.7 kB

  • Original 821.1 kB
  • After minification 821.1 kB
  • After compression 579.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 241.7 kB or 29% of the original size.

CSS Optimization

-1%

Potential reduce by 233 B

  • Original 20.0 kB
  • After minification 20.0 kB
  • After compression 19.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Landdisplays.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 92 (78%)

Requests Now

118

After Optimization

26

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 118 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Landdisplays. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 50 to 1 for JavaScripts and from 18 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

landdisplays.com

landdisplays.com

36 ms

reading

reading

48 ms

reading

reading

20 ms

clientlib-base.lc-656c736da6c10027405d3e42a0729464-lc.min.css

clientlib-base.lc-656c736da6c10027405d3e42a0729464-lc.min.css

7 ms

clientlib-site.lc-d2f2279e053e5bf47852963033f05f3c-lc.min.css

clientlib-site.lc-d2f2279e053e5bf47852963033f05f3c-lc.min.css

13 ms

otSDKStub.js

otSDKStub.js

50 ms

contexthub

contexthub

24 ms

parameters.lc-775c9eb7ff4c48025fbe3d707bcf5f55-lc.min.js

parameters.lc-775c9eb7ff4c48025fbe3d707bcf5f55-lc.min.js

24 ms

jquery.lc-f9e8e8c279baf6a1a278042afe4f395a-lc.min.js

jquery.lc-f9e8e8c279baf6a1a278042afe4f395a-lc.min.js

23 ms

commons.lc-3d73584ddfdcb853a3a5d76cd1da5be0-lc.min.js

commons.lc-3d73584ddfdcb853a3a5d76cd1da5be0-lc.min.js

22 ms

atjs-integration.lc-72059b16059e0b405cbb8c1d6eb7257d-lc.min.js

atjs-integration.lc-72059b16059e0b405cbb8c1d6eb7257d-lc.min.js

28 ms

launch-61388f3cfff8.min.js

launch-61388f3cfff8.min.js

32 ms

core.wcm.components.commons.datalayer.v2.lc-1e0136bad0acfb78be509234578e44f9-lc.min.js

core.wcm.components.commons.datalayer.v2.lc-1e0136bad0acfb78be509234578e44f9-lc.min.js

28 ms

core.wcm.components.commons.datalayer.acdl.lc-bf921af342fd2c40139671dbf0920a1f-lc.min.js

core.wcm.components.commons.datalayer.acdl.lc-bf921af342fd2c40139671dbf0920a1f-lc.min.js

28 ms

container.lc-0a6aff292f5cc42142779cde92054524-lc.min.js

container.lc-0a6aff292f5cc42142779cde92054524-lc.min.js

26 ms

csrf.lc-56934e461ff6c436f962a5990541a527-lc.min.js

csrf.lc-56934e461ff6c436f962a5990541a527-lc.min.js

28 ms

clientlib-base.lc-b7465d44241d298e8ed656cae44d9254-lc.min.js

clientlib-base.lc-b7465d44241d298e8ed656cae44d9254-lc.min.js

28 ms

clientlib-site.lc-ea8ccd6608eda1af27fbb78f143acfc1-lc.min.js

clientlib-site.lc-ea8ccd6608eda1af27fbb78f143acfc1-lc.min.js

29 ms

vsz6ssz.css

vsz6ssz.css

96 ms

p.css

p.css

27 ms

018e1599-cc18-7f54-a5ed-bd321400c6b6.json

018e1599-cc18-7f54-a5ed-bd321400c6b6.json

113 ms

token.json

token.json

92 ms

NyX0WjRfh9SVy4EESwu_.infinity.json

NyX0WjRfh9SVy4EESwu_.infinity.json

81 ms

contexthub.pagedata.json

contexthub.pagedata.json

72 ms

lamar.com.seg.js

lamar.com.seg.js

60 ms

253 ms

Poolside_homepage_1

Poolside_homepage_1

112 ms

j3yyrh

j3yyrh

354 ms

Lamar%20Logo.png

Lamar%20Logo.png

44 ms

location.svg

location.svg

43 ms

play-btn.svg

play-btn.svg

43 ms

green-cube.svg

green-cube.svg

70 ms

Reading_landscape.jpg

Reading_landscape.jpg

61 ms

WhiteLogo.png

WhiteLogo.png

44 ms

SocialMedia_Icon%20s_Facebook_icon.svg

SocialMedia_Icon%20s_Facebook_icon.svg

49 ms

SocialMedia_Icon%20s_X_icon.svg

SocialMedia_Icon%20s_X_icon.svg

50 ms

SocialMedia_Icon%20s_Instagram_icon.svg

SocialMedia_Icon%20s_Instagram_icon.svg

49 ms

SocialMedia_Icon%20s_LinkedIn_icon.svg

SocialMedia_Icon%20s_LinkedIn_icon.svg

48 ms

SocialMedia_Icon%20s_YouTube_icon.svg

SocialMedia_Icon%20s_YouTube_icon.svg

53 ms

SocialMedia_Icon%20s_Podcast_icon.svg

SocialMedia_Icon%20s_Podcast_icon.svg

55 ms

New%20Lamar.com_Homepage%20Carousel_Video

New%20Lamar.com_Homepage%20Carousel_Video

147 ms

Goodr_homepage_1

Goodr_homepage_1

155 ms

PAJJhLM6sSoWKfWCAAwDAjgbRAAB42mNgYGBkAIIbCZo5IPrmUn0hGA0AO8EFTQAA

PAJJhLM6sSoWKfWCAAwDAjgbRAAB42mNgYGBkAIIbCZo5IPrmUn0hGA0AO8EFTQAA

19 ms

location

location

59 ms

otBannerSdk.js

otBannerSdk.js

19 ms

jul7ezw.css

jul7ezw.css

54 ms

e6d82f9d-cc8f-418b-8a15-b2e1cc48a13b.css

e6d82f9d-cc8f-418b-8a15-b2e1cc48a13b.css

37 ms

jquery-ui-1.13.2.min.css

jquery-ui-1.13.2.min.css

28 ms

slick.min.css

slick.min.css

31 ms

slick-theme.min.css

slick-theme.min.css

25 ms

Site.min.css

Site.min.css

22 ms

BasicSearch.min.css

BasicSearch.min.css

30 ms

Popup.min.css

Popup.min.css

40 ms

Overlay.min.css

Overlay.min.css

40 ms

styles.min.css

styles.min.css

48 ms

MyList.min.css

MyList.min.css

46 ms

ComparePanel.min.css

ComparePanel.min.css

47 ms

EmailPanel.min.css

EmailPanel.min.css

45 ms

jquery-3.7.1.min.js

jquery-3.7.1.min.js

54 ms

jquery-ui-1.13.2.min.js

jquery-ui-1.13.2.min.js

56 ms

js

js

100 ms

enterprise.js

enterprise.js

68 ms

jQuery.browser.mobile.min.js

jQuery.browser.mobile.min.js

55 ms

jquery.jrumble.1.3.min.js

jquery.jrumble.1.3.min.js

67 ms

slick.min.js

slick.min.js

67 ms

inventoryBrowsing.min.js

inventoryBrowsing.min.js

55 ms

config.min.js

config.min.js

68 ms

config.browserDetect.min.js

config.browserDetect.min.js

69 ms

routes.min.js

routes.min.js

69 ms

sidePanel.min.js

sidePanel.min.js

68 ms

sidePanel.contact.min.js

sidePanel.contact.min.js

69 ms

sidePanel.favorites.min.js

sidePanel.favorites.min.js

73 ms

sidePanel.pricing.min.js

sidePanel.pricing.min.js

70 ms

sidePanel.pointsOfInterest.min.js

sidePanel.pointsOfInterest.min.js

73 ms

sidePanel.mapLayers.min.js

sidePanel.mapLayers.min.js

74 ms

inventoryBrowsing.ui.min.js

inventoryBrowsing.ui.min.js

75 ms

markerclusterer.min.js

markerclusterer.min.js

72 ms

mapfunctions.min.js

mapfunctions.min.js

74 ms

inventoryMap.min.js

inventoryMap.min.js

74 ms

Extensions.min.js

Extensions.min.js

77 ms

Email.min.js

Email.min.js

78 ms

MarkerClustererExtensions.min.js

MarkerClustererExtensions.min.js

85 ms

BasicSearch.min.js

BasicSearch.min.js

81 ms

IconOverlay.min.js

IconOverlay.min.js

76 ms

TooltipOverlay.min.js

TooltipOverlay.min.js

85 ms

Favorites.min.js

Favorites.min.js

88 ms

ComparePanel.min.js

ComparePanel.min.js

92 ms

PointsOfInterest.min.js

PointsOfInterest.min.js

95 ms

resourcelocation.min.js

resourcelocation.min.js

102 ms

p.css

p.css

2 ms

contacts.svg

contacts.svg

76 ms

minus.svg

minus.svg

73 ms

products.svg

products.svg

63 ms

check.svg

check.svg

72 ms

bulletin-product.svg

bulletin-product.svg

73 ms

poster-product.svg

poster-product.svg

75 ms

digital-product.svg

digital-product.svg

76 ms

jr-poster-product.svg

jr-poster-product.svg

82 ms

wallscape-product.svg

wallscape-product.svg

71 ms

bench-product.svg

bench-product.svg

62 ms

shelter-product.svg

shelter-product.svg

106 ms

transit-product.svg

transit-product.svg

86 ms

airport-product.svg

airport-product.svg

85 ms

pricing.svg

pricing.svg

86 ms

compare.svg

compare.svg

85 ms

poi.svg

poi.svg

86 ms

layers.svg

layers.svg

87 ms

close-image.svg

close-image.svg

87 ms

d

d

10 ms

d

d

25 ms

d

d

22 ms

d

d

95 ms

d

d

49 ms

d

d

16 ms

d

d

11 ms

d

d

88 ms

d

d

46 ms

7b95cb9a-a288-4405-97a0-13095f56a903.woff

7b95cb9a-a288-4405-97a0-13095f56a903.woff

105 ms

location-marker.svg

location-marker.svg

87 ms

compare-green.svg

compare-green.svg

90 ms

money.svg

money.svg

90 ms

Info.png

Info.png

90 ms

impressions.svg

impressions.svg

87 ms

facing.svg

facing.svg

99 ms

mediaStyle.svg

mediaStyle.svg

101 ms

illuminated.svg

illuminated.svg

112 ms

panelSize.svg

panelSize.svg

95 ms

latLong.svg

latLong.svg

95 ms

chevron-left.svg

chevron-left.svg

103 ms

chevron-right.svg

chevron-right.svg

124 ms

address.svg

address.svg

101 ms

phone-green.svg

phone-green.svg

100 ms

noimageavailable.gif

noimageavailable.gif

268 ms

piUtils.js

piUtils.js

18 ms

api.js

api.js

38 ms

d

d

15 ms

d

d

14 ms

pd.js

pd.js

19 ms

analytics

analytics

161 ms

Accessibility Review

landdisplays.com accessibility score

88

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

landdisplays.com best practices score

50

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Requests the geolocation permission on page load

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

landdisplays.com SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Landdisplays.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Landdisplays.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

landdisplays.com

Open Graph description is not detected on the main page of Landdisplays. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: