Report Summary

  • 17

    Performance

    Renders faster than
    32% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 57% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 70

    SEO

    Google-friendlier than
    30% of websites

lewisoflondon.co.uk

Lewis of London Ice Cream – Real Dairy Ice Cream From the Family Farm

Page Load Speed

11.1 sec in total

First Response

246 ms

Resources Loaded

10 sec

Page Rendered

850 ms

lewisoflondon.co.uk screenshot

About Website

Welcome to lewisoflondon.co.uk homepage info - get ready to check Lewis Of London best content right away, or after learning these important things about lewisoflondon.co.uk

Visit lewisoflondon.co.uk

Key Findings

We analyzed Lewisoflondon.co.uk page load time and found that the first response time was 246 ms and then it took 10.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

lewisoflondon.co.uk performance score

17

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.9 s

4/100

10%

LCP (Largest Contentful Paint)

Value18.9 s

0/100

25%

SI (Speed Index)

Value24.1 s

0/100

10%

TBT (Total Blocking Time)

Value2,980 ms

3/100

30%

CLS (Cumulative Layout Shift)

Value0.005

100/100

15%

TTI (Time to Interactive)

Value19.2 s

2/100

10%

Network Requests Diagram

lewisoflondon.co.uk

246 ms

lewisoflondon.co.uk

6732 ms

style.min.css

167 ms

tooltipster.css

241 ms

tooltipster-light.css

242 ms

Our browser made a total of 198 requests to load all elements on the main page. We found that 80% of them (158 requests) were addressed to the original Lewisoflondon.co.uk, 7% (13 requests) were made to Fonts.gstatic.com and 5% (9 requests) were made to Lewis-of-london.onyx-sites.io. The less responsive or slowest element that took the longest time to load (6.7 sec) belongs to the original domain Lewisoflondon.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 476.6 kB (6%)

Content Size

8.1 MB

After Optimization

7.7 MB

In fact, the total size of Lewisoflondon.co.uk main page is 8.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 85% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 6.8 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 136.1 kB

  • Original 167.1 kB
  • After minification 161.9 kB
  • After compression 31.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 136.1 kB or 81% of the original size.

Image Optimization

-3%

Potential reduce by 230.0 kB

  • Original 6.8 MB
  • After minification 6.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Lewis Of London images are well optimized though.

JavaScript Optimization

-11%

Potential reduce by 103.5 kB

  • Original 937.7 kB
  • After minification 933.2 kB
  • After compression 834.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 103.5 kB or 11% of the original size.

CSS Optimization

-3%

Potential reduce by 6.9 kB

  • Original 199.7 kB
  • After minification 199.3 kB
  • After compression 192.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Lewisoflondon.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 120 (72%)

Requests Now

167

After Optimization

47

The browser has sent 167 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Lewis Of London. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 94 to 1 for JavaScripts and from 28 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

lewisoflondon.co.uk accessibility score

84

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

lewisoflondon.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

lewisoflondon.co.uk SEO score

70

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Lewisoflondon.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Lewisoflondon.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Lewis Of London. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: