Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

lindt-hello.de

Marke HELLO | Lindt Deutschland

Page Load Speed

3.8 sec in total

First Response

219 ms

Resources Loaded

3.1 sec

Page Rendered

469 ms

lindt-hello.de screenshot

About Website

Visit lindt-hello.de now to see the best up-to-date Lindt HELLO content for Germany and also check out these interesting facts you probably never knew about lindt-hello.de

Discover the world of chocolate with Lindt & Sprungli; find our entire range of chocolates, recipes, news and UK events at the world of Lindt.

Visit lindt-hello.de

Key Findings

We analyzed Lindt-hello.de page load time and found that the first response time was 219 ms and then it took 3.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

lindt-hello.de performance score

0

Network Requests Diagram

219 ms

stylesheet_4851ac21f1.css

186 ms

validationEngine.jquery.css

190 ms

main.min.css

379 ms

logo.png

188 ms

Our browser made a total of 45 requests to load all elements on the main page. We found that 91% of them (41 requests) were addressed to the original Lindt-hello.de, 4% (2 requests) were made to Google-analytics.com and 2% (1 request) were made to Connect.facebook.net. The less responsive or slowest element that took the longest time to load (2.1 sec) belongs to the original domain Lindt-hello.de.

Page Optimization Overview & Recommendations

Page size can be reduced by 414.0 kB (24%)

Content Size

1.7 MB

After Optimization

1.3 MB

In fact, the total size of Lindt-hello.de main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 1.2 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 15.8 kB

  • Original 19.3 kB
  • After minification 15.3 kB
  • After compression 3.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 4.0 kB, which is 21% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 15.8 kB or 82% of the original size.

Image Optimization

-4%

Potential reduce by 45.7 kB

  • Original 1.2 MB
  • After minification 1.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Lindt HELLO images are well optimized though.

JavaScript Optimization

-68%

Potential reduce by 293.1 kB

  • Original 428.0 kB
  • After minification 428.0 kB
  • After compression 134.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 293.1 kB or 68% of the original size.

CSS Optimization

-84%

Potential reduce by 59.3 kB

  • Original 70.2 kB
  • After minification 67.7 kB
  • After compression 10.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Lindt-hello.de needs all CSS files to be minified and compressed as it can save up to 59.3 kB or 84% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

43

After Optimization

43

The browser has sent 43 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Lindt HELLO. According to our analytics all requests are already optimized.

SEO Factors

lindt-hello.de SEO score

0

Language and Encoding

  • Language Detected

    DE

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Lindt-hello.de can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and it does not match the claimed English language. Our system also found out that Lindt-hello.de main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Lindt HELLO. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: