Tools & Wizards About Us
lpoint.com screenshot

Report Summary

  • 22

    Performance

    Renders faster than
    40% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

lpoint.com

– 엘포인트

Page Load Speed

6.7 sec in total

First Response

638 ms

Resources Loaded

6 sec

Page Rendered

116 ms

lpoint.com screenshot

About Website

Visit lpoint.com now to see the best up-to-date Lpoint content for South Korea and also check out these interesting facts you probably never knew about lpoint.com

롯데 그룹 및 전국 50여만 제휴사에서 적립/사용이 가능한 대한민국 No.1 통합 멤버십 서비스입니다.

Visit lpoint.com

Key Findings

We analyzed Lpoint.com page load time and found that the first response time was 638 ms and then it took 6.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

lpoint.com performance score

22

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value8.3 s

0/100

10%

LCP (Largest Contentful Paint)

Value30.8 s

0/100

25%

SI (Speed Index)

Value18.4 s

0/100

10%

TBT (Total Blocking Time)

Value1,260 ms

19/100

30%

CLS (Cumulative Layout Shift)

Value0.022

100/100

15%

TTI (Time to Interactive)

Value14.0 s

10/100

10%

Network Requests Diagram

lpoint.com

638 ms

lpoint.com

850 ms

www.lpoint.com

1489 ms

gtm.js

79 ms

jquery.fullPage.css

34 ms

Our browser made a total of 80 requests to load all elements on the main page. We found that 74% of them (59 requests) were addressed to the original Lpoint.com, 20% (16 requests) were made to Members.lpoint.com and 3% (2 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (1.5 sec) belongs to the original domain Lpoint.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 284.2 kB (22%)

Content Size

1.3 MB

After Optimization

1.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Lpoint.com main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 835.5 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 33.8 kB

  • Original 43.5 kB
  • After minification 37.0 kB
  • After compression 9.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 6.6 kB, which is 15% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 33.8 kB or 78% of the original size.

Image Optimization

-23%

Potential reduce by 192.2 kB

  • Original 835.5 kB
  • After minification 643.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Lpoint needs image optimization as it can save up to 192.2 kB or 23% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-14%

Potential reduce by 52.7 kB

  • Original 376.5 kB
  • After minification 372.4 kB
  • After compression 323.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 52.7 kB or 14% of the original size.

CSS Optimization

-16%

Potential reduce by 5.5 kB

  • Original 34.6 kB
  • After minification 34.6 kB
  • After compression 29.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Lpoint.com needs all CSS files to be minified and compressed as it can save up to 5.5 kB or 16% of the original size.

Requests Breakdown

Number of requests can be reduced by 38 (51%)

Requests Now

75

After Optimization

37

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 75 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Lpoint. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 34 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

lpoint.com

lpoint.com

638 ms

lpoint.com

lpoint.com

850 ms

www.lpoint.com

www.lpoint.com

1489 ms

gtm.js

gtm.js

79 ms

jquery.fullPage.css

jquery.fullPage.css

34 ms

swiper.min.css

swiper.min.css

16 ms

common.css

common.css

21 ms

main.css

main.css

19 ms

jquery-1.11.2.min.js

jquery-1.11.2.min.js

33 ms

jquery-ui.min.js

jquery-ui.min.js

33 ms

eiwaf-1.0.0.js

eiwaf-1.0.0.js

32 ms

util.biz.js

util.biz.js

31 ms

lh.comn.js

lh.comn.js

42 ms

lpoint.js

lpoint.js

41 ms

jquery.cookie-1.4.1.min.js

jquery.cookie-1.4.1.min.js

40 ms

gsap.min.js

gsap.min.js

41 ms

ScrollTrigger.min.js

ScrollTrigger.min.js

40 ms

swiper.min.js

swiper.min.js

47 ms

jquery.scrollbar.js

jquery.scrollbar.js

48 ms

jquery.fullPage.js

jquery.fullPage.js

46 ms

common.js

common.js

45 ms

util.comn.js

util.comn.js

45 ms

main.js

main.js

48 ms

serialize.object.js

serialize.object.js

1027 ms

json2.js

json2.js

1032 ms

lotte.sso.api.js

lotte.sso.api.js

1439 ms

css2

css2

48 ms

css2

css2

72 ms

eiwaf.core.js

eiwaf.core.js

3 ms

eiwaf.tag.msie.js

eiwaf.tag.msie.js

1036 ms

eiwaf.plugin.js

eiwaf.plugin.js

4 ms

logo-lpoint-y.png

logo-lpoint-y.png

153 ms

ico-custom-service-center.png

ico-custom-service-center.png

13 ms

main-section1-object2.png

main-section1-object2.png

18 ms

sec2-pay-ico-list-01.png

sec2-pay-ico-list-01.png

14 ms

sec2-pay-ico-list-02.png

sec2-pay-ico-list-02.png

13 ms

sec2-pay-ico-list-03.png

sec2-pay-ico-list-03.png

14 ms

sec2-pay-ico-list-04.png

sec2-pay-ico-list-04.png

14 ms

sec3-bg-ico-01.png

sec3-bg-ico-01.png

15 ms

sec3-bg-ico-02.png

sec3-bg-ico-02.png

16 ms

sec3-bg-ico-04.png

sec3-bg-ico-04.png

16 ms

sec3-bg-ico-03.png

sec3-bg-ico-03.png

17 ms

sec3-bg-ico-05.png

sec3-bg-ico-05.png

19 ms

ico-more-arrow-color.png

ico-more-arrow-color.png

18 ms

main-app-download-qrcode.jpg

main-app-download-qrcode.jpg

23 ms

logo-footer-lotte-members.png

logo-footer-lotte-members.png

20 ms

ico-sns-blog.png

ico-sns-blog.png

18 ms

ico-sns-facebook.png

ico-sns-facebook.png

22 ms

ico-sns-instagram.png

ico-sns-instagram.png

22 ms

ico-sns-yutobe.png

ico-sns-yutobe.png

22 ms

ico-change-arrow12x7.png

ico-change-arrow12x7.png

22 ms

pc-phone-frame-shadow.png

pc-phone-frame-shadow.png

25 ms

pc-phone-frame.png

pc-phone-frame.png

29 ms

main-sec1-app-img1.png

main-sec1-app-img1.png

24 ms

mainb-round-effect.png

mainb-round-effect.png

24 ms

sec2-l-ico-01.png

sec2-l-ico-01.png

24 ms

sec2-l-ico-02.png

sec2-l-ico-02.png

26 ms

sec2-l-ico-03.png

sec2-l-ico-03.png

29 ms

ico-animation-lpoint-coin.svg

ico-animation-lpoint-coin.svg

618 ms

sec4-mobile-header.png

sec4-mobile-header.png

28 ms

sec4-tab1-img1.jpg

sec4-tab1-img1.jpg

28 ms

sec4-tab1-img2.png

sec4-tab1-img2.png

28 ms

sec4-tab1-img3.jpg

sec4-tab1-img3.jpg

30 ms

sec4-tab1-img4.png

sec4-tab1-img4.png

28 ms

sec4-tab1-img5.png

sec4-tab1-img5.png

29 ms

font

font

48 ms

font

font

93 ms

getSsoTkn_01_001

getSsoTkn_01_001

519 ms

jquery-1.12.3.min.js

jquery-1.12.3.min.js

436 ms

serialize.object.js

serialize.object.js

198 ms

json2.js

json2.js

201 ms

CryptoJS.js

CryptoJS.js

395 ms

common.js

common.js

402 ms

common-ui.js

common-ui.js

592 ms

common-string.js

common-string.js

600 ms

common-channel.js

common-channel.js

797 ms

itraceraf.cfg.js

itraceraf.cfg.js

614 ms

itraceraf.min.js

itraceraf.min.js

1216 ms

swfobject-min.js

swfobject-min.js

629 ms

util.js

util.js

789 ms

Accessibility Review

lpoint.com accessibility score

98

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

lpoint.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

lpoint.com SEO score

90

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    KO

  • Language Claimed

    KO

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Lpoint.com can be misinterpreted by Google and other search engines. Our service has detected that Korean is used on the page, and it matches the claimed language. Our system also found out that Lpoint.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

lpoint.com

Open Graph description is not detected on the main page of Lpoint. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: