Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

m.longines.com

Official Longines® Website : Swiss Watchmaking since 1832

Page Load Speed

1.5 sec in total

First Response

321 ms

Resources Loaded

1 sec

Page Rendered

112 ms

m.longines.com screenshot

About Website

Click here to check amazing M Longines content for United States. Otherwise, check out these important facts you probably never knew about m.longines.com

Since 1832, the Swiss Watchmaking company Longines has been providing you with its expertise, built on tradition, elegance and performance

Visit m.longines.com

Key Findings

We analyzed M.longines.com page load time and found that the first response time was 321 ms and then it took 1.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

m.longines.com performance score

0

Network Requests Diagram

m.longines.com

321 ms

www.longines.com

89 ms

www.longines.com

174 ms

library-watch.min.js

12 ms

OpenSans-Semibold-webfont.woff

7 ms

Our browser made a total of 28 requests to load all elements on the main page. We found that 4% of them (1 request) were addressed to the original M.longines.com, 79% (22 requests) were made to Longines.com and 11% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (371 ms) relates to the external source Longines.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.3 MB (57%)

Content Size

2.3 MB

After Optimization

997.4 kB

In fact, the total size of M.longines.com main page is 2.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. HTML takes 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 1.2 MB

  • Original 1.4 MB
  • After minification 1.4 MB
  • After compression 261.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 1.2 MB or 82% of the original size.

Image Optimization

-1%

Potential reduce by 9.5 kB

  • Original 678.3 kB
  • After minification 668.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. M Longines images are well optimized though.

JavaScript Optimization

-65%

Potential reduce by 124.7 kB

  • Original 191.8 kB
  • After minification 191.3 kB
  • After compression 67.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 124.7 kB or 65% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

22

After Optimization

22

The browser has sent 22 CSS, Javascripts, AJAX and image requests in order to completely render the main page of M Longines. According to our analytics all requests are already optimized.

SEO Factors

m.longines.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise M.longines.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that M.longines.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of M Longines. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: