Report Summary

  • 43

    Performance

    Renders faster than
    62% of other websites

  • 87

    Accessibility

    Visual factors better than
    that of 66% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

mccann.co.jp

McCann Worldgroup | Global Network of Advertising Agencies

Page Load Speed

4.3 sec in total

First Response

398 ms

Resources Loaded

3.9 sec

Page Rendered

52 ms

mccann.co.jp screenshot

About Website

Click here to check amazing Mc Cann content for Japan. Otherwise, check out these important facts you probably never knew about mccann.co.jp

{{description || '(株)マッキャン・ワールドグループ ホールディングスは、世界100カ国以上で活動する世界有数のマーケティング・コミュニケーション・カンバニーの日本法人です。1960年マッキャンエリクソン設立以来、インテグレーテッド・コミュニケーションズを積極的に進め、国内外のクライアントのブランド構築をお手伝いしてきました。マッキャン・ワールドグループ傘下のマッキャンエリクソン...

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Key Findings

We analyzed Mccann.co.jp page load time and found that the first response time was 398 ms and then it took 3.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

mccann.co.jp performance score

43

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.3 s

1/100

10%

LCP (Largest Contentful Paint)

Value10.9 s

0/100

25%

SI (Speed Index)

Value12.6 s

3/100

10%

TBT (Total Blocking Time)

Value270 ms

82/100

30%

CLS (Cumulative Layout Shift)

Value0.011

100/100

15%

TTI (Time to Interactive)

Value10.3 s

25/100

10%

Network Requests Diagram

mccann.co.jp

398 ms

www.mccannwg.co.jp

621 ms

www.mccannwg.co.jp

920 ms

vendor.9f7f5b7a.css

184 ms

main.011226b1.css

562 ms

Our browser made a total of 13 requests to load all elements on the main page. We found that 8% of them (1 request) were addressed to the original Mccann.co.jp, 54% (7 requests) were made to Mccannwg.co.jp and 15% (2 requests) were made to Fast.fonts.net. The less responsive or slowest element that took the longest time to load (1.9 sec) relates to the external source Mccannwg.co.jp.

Page Optimization Overview & Recommendations

Page size can be reduced by 17.8 kB (5%)

Content Size

346.2 kB

After Optimization

328.4 kB

In fact, the total size of Mccann.co.jp main page is 346.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Javascripts take 298.2 kB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 17.8 kB

  • Original 21.6 kB
  • After minification 21.5 kB
  • After compression 3.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 17.8 kB or 82% of the original size.

JavaScript Optimization

-0%

Potential reduce by 0 B

  • Original 298.2 kB
  • After minification 298.2 kB
  • After compression 298.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 41 B

  • Original 26.3 kB
  • After minification 26.3 kB
  • After compression 26.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Mccann.co.jp has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 5 (50%)

Requests Now

10

After Optimization

5

The browser has sent 10 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Mc Cann. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 6 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

mccann.co.jp accessibility score

87

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

mccann.co.jp best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

mccann.co.jp SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    JA

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Mccann.co.jp can be misinterpreted by Google and other search engines. Our service has detected that Japanese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Mccann.co.jp main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Mc Cann. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: