Report Summary

  • 35

    Performance

    Renders faster than
    55% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 95

    SEO

    Google-friendlier than
    91% of websites

mediaplacepartners.com

Grand Rapids Marketing Agency - Media Place Partners

Page Load Speed

2.8 sec in total

First Response

30 ms

Resources Loaded

1.9 sec

Page Rendered

807 ms

mediaplacepartners.com screenshot

About Website

Click here to check amazing Media Place Partners content for United States. Otherwise, check out these important facts you probably never knew about mediaplacepartners.com

Improve advertising campaign performance with innovative strategy, pinpoint targeting, and hands on optimization from the Grand Rapids Marketing Agency, MPP.

Visit mediaplacepartners.com

Key Findings

We analyzed Mediaplacepartners.com page load time and found that the first response time was 30 ms and then it took 2.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

mediaplacepartners.com performance score

35

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.7 s

12/100

10%

LCP (Largest Contentful Paint)

Value5.1 s

25/100

25%

SI (Speed Index)

Value6.0 s

47/100

10%

TBT (Total Blocking Time)

Value1,060 ms

25/100

30%

CLS (Cumulative Layout Shift)

Value0.096

91/100

15%

TTI (Time to Interactive)

Value11.9 s

17/100

10%

Network Requests Diagram

mediaplacepartners.com

30 ms

www.mediaplacepartners.com

35 ms

core.min.css

11 ms

core.min.css

14 ms

magnific-popup.min.css

15 ms

Our browser made a total of 61 requests to load all elements on the main page. We found that 64% of them (39 requests) were addressed to the original Mediaplacepartners.com, 13% (8 requests) were made to Fonts.gstatic.com and 7% (4 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (280 ms) relates to the external source Res.cloudinary.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 191.3 kB (44%)

Content Size

434.3 kB

After Optimization

243.1 kB

In fact, the total size of Mediaplacepartners.com main page is 434.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. HTML takes 228.9 kB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 186.7 kB

  • Original 228.9 kB
  • After minification 224.8 kB
  • After compression 42.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 186.7 kB or 82% of the original size.

Image Optimization

-2%

Potential reduce by 4.3 kB

  • Original 204.8 kB
  • After minification 200.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Media Place Partners images are well optimized though.

JavaScript Optimization

-35%

Potential reduce by 229 B

  • Original 650 B
  • After minification 650 B
  • After compression 421 B

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 229 B or 35% of the original size.

Requests Breakdown

Number of requests can be reduced by 29 (59%)

Requests Now

49

After Optimization

20

The browser has sent 49 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Media Place Partners. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

mediaplacepartners.com accessibility score

83

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

mediaplacepartners.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

mediaplacepartners.com SEO score

95

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Mediaplacepartners.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Mediaplacepartners.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph data is detected on the main page of Media Place Partners. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: