Tools & Wizards About Us
milpoche.jp screenshot

Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 77

    Accessibility

    Visual factors better than
    that of 44% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

milpoche.jp

内祝い・出産内祝い・ギフトのミルポッシェ | milpoche

Page Load Speed

15.7 sec in total

First Response

710 ms

Resources Loaded

14.4 sec

Page Rendered

597 ms

milpoche.jp screenshot

About Website

Visit milpoche.jp now to see the best up-to-date Milpoche content for Japan and also check out these interesting facts you probably never knew about milpoche.jp

出産内祝いのミルポッシェと大丸松坂屋百貨店がコラボレートしたギフト専門サイト。出産祝いや結婚祝いのお返しにピッタリな人気のギフトをご用意。写真入りメッセージカード、のし、包装紙、紙袋などの無料サービスが充実。さらに、2,500円(税別)以上のご購入で送料無料！

Visit milpoche.jp

Key Findings

We analyzed Milpoche.jp page load time and found that the first response time was 710 ms and then it took 15 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

milpoche.jp performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.7 s

5/100

10%

LCP (Largest Contentful Paint)

Value8.7 s

1/100

25%

SI (Speed Index)

Value15.2 s

1/100

10%

TBT (Total Blocking Time)

Value860 ms

33/100

30%

CLS (Cumulative Layout Shift)

Value0.227

55/100

15%

TTI (Time to Interactive)

Value31.8 s

0/100

10%

Network Requests Diagram

milpoche.jp

710 ms

milpoche.jp

1621 ms

reset_pc.css

1236 ms

common.css

835 ms

common_parts.css

956 ms

Our browser made a total of 155 requests to load all elements on the main page. We found that 98% of them (152 requests) were addressed to the original Milpoche.jp, 1% (1 request) were made to Visumo.jp and 1% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (10.6 sec) relates to the external source Checkout.rakuten.co.jp.

Page Optimization Overview & Recommendations

Page size can be reduced by 257.6 kB (7%)

Content Size

3.4 MB

After Optimization

3.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Milpoche.jp main page is 3.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 3.1 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 130.4 kB

  • Original 147.7 kB
  • After minification 92.3 kB
  • After compression 17.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 55.4 kB, which is 38% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 130.4 kB or 88% of the original size.

Image Optimization

-2%

Potential reduce by 50.3 kB

  • Original 3.1 MB
  • After minification 3.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Milpoche images are well optimized though.

JavaScript Optimization

-13%

Potential reduce by 15.8 kB

  • Original 120.0 kB
  • After minification 116.3 kB
  • After compression 104.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 15.8 kB or 13% of the original size.

CSS Optimization

-78%

Potential reduce by 61.1 kB

  • Original 78.2 kB
  • After minification 58.1 kB
  • After compression 17.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Milpoche.jp needs all CSS files to be minified and compressed as it can save up to 61.1 kB or 78% of the original size.

Requests Breakdown

Number of requests can be reduced by 47 (31%)

Requests Now

153

After Optimization

106

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 153 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Milpoche. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 15 to 1 for JavaScripts and from 16 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

milpoche.jp

milpoche.jp

710 ms

milpoche.jp

milpoche.jp

1621 ms

reset_pc.css

reset_pc.css

1236 ms

common.css

common.css

835 ms

common_parts.css

common_parts.css

956 ms

jquery.jscrollpane.css

jquery.jscrollpane.css

683 ms

TapSuggestPc.css

TapSuggestPc.css

784 ms

swipebox.min.css

swipebox.min.css

697 ms

jquery.alertable.css

jquery.alertable.css

850 ms

search_modal.css

search_modal.css

870 ms

slick.css

slick.css

957 ms

slick-theme.css

slick-theme.css

999 ms

slick-theme-topslider.css

slick-theme-topslider.css

1234 ms

landingpage.css

landingpage.css

1044 ms

index.css

index.css

1233 ms

site_top.css

site_top.css

1130 ms

recommended_pickup.css

recommended_pickup.css

1170 ms

_Item.css

_Item.css

1217 ms

jquery-3.6.0.min.js

jquery-3.6.0.min.js

1694 ms

jquery-migrate-3.3.2.min.js

jquery-migrate-3.3.2.min.js

1886 ms

respond.src.js

respond.src.js

1390 ms

common.js

common.js

1397 ms

jquery.mousewheel.js

jquery.mousewheel.js

1400 ms

jquery.jscrollpane.min.js

jquery.jscrollpane.min.js

1575 ms

Jquery.TapSuggest.js

Jquery.TapSuggest.js

1562 ms

jquery.swipebox.1.5.1.min.js

jquery.swipebox.1.5.1.min.js

1561 ms

jquery.alertable.min.js

jquery.alertable.min.js

1564 ms

jquery.alertable.helper.js

jquery.alertable.helper.js

1727 ms

vue.min.js

vue.min.js

1906 ms

axios.min.js

axios.min.js

1733 ms

slick.js

slick.js

1740 ms

ecbn-selection-widget.js

ecbn-selection-widget.js

23 ms

VueSearchModal.js

VueSearchModal.js

1378 ms

jquery.cookie.js

jquery.cookie.js

167 ms

gtm.js

gtm.js

117 ms

s_sb_20059.jpg

s_sb_20059.jpg

10607 ms

header_logo_mp.svg

header_logo_mp.svg

201 ms

header_logo_txt.svg

header_logo_txt.svg

204 ms

header_view_dgcg_list_pc.png

header_view_dgcg_list_pc.png

198 ms

header_cg_present_pc.png

header_cg_present_pc.png

201 ms

header_easy_order.png

header_easy_order.png

205 ms

icon_header_favorite_pc.svg

icon_header_favorite_pc.svg

286 ms

icon_header_login_pc.svg

icon_header_login_pc.svg

365 ms

icon_header_cart_pc.svg

icon_header_cart_pc.svg

368 ms

icon_loupe_white.svg

icon_loupe_white.svg

370 ms

bnr_uchiiwai_mdl.jpg

bnr_uchiiwai_mdl.jpg

386 ms

bnr_paypay_slider.svg

bnr_paypay_slider.svg

379 ms

bnr_premium_mdl.jpg

bnr_premium_mdl.jpg

789 ms

header_me_2407.jpg

header_me_2407.jpg

1028 ms

bnr_dmselection_mdl.jpg

bnr_dmselection_mdl.jpg

1047 ms

bnr_express_mdl.jpg

bnr_express_mdl.jpg

875 ms

ttl_important_notices_pc.svg

ttl_important_notices_pc.svg

552 ms

icon_loupe_sidemenu.svg

icon_loupe_sidemenu.svg

554 ms

top_ttl_category_pc.svg

top_ttl_category_pc.svg

727 ms

icon_arrow_gray.svg

icon_arrow_gray.svg

725 ms

top_ttl_recipient.svg

top_ttl_recipient.svg

899 ms

top_ttl_price.svg

top_ttl_price.svg

901 ms

top_ttl_brands.svg

top_ttl_brands.svg

954 ms

brand_logo_godiva.png

brand_logo_godiva.png

1044 ms

brand_logo_deen_and_deluca.png

brand_logo_deen_and_deluca.png

1071 ms

brand_logo_soup_stock.png

brand_logo_soup_stock.png

1073 ms

brand_logo_gelato_pique_pc.png

brand_logo_gelato_pique_pc.png

1122 ms

brand_logo_okura_pc.png

brand_logo_okura_pc.png

1193 ms

brand_logo_henri_cherpentier.png

brand_logo_henri_cherpentier.png

1212 ms

brand_logo_starbucks.png

brand_logo_starbucks.png

1214 ms

brand_logo_ginza_senbikiya.png

brand_logo_ginza_senbikiya.png

1244 ms

brand_logo_agnesb.png

brand_logo_agnesb.png

1245 ms

brand_logo_eric_carle.png

brand_logo_eric_carle.png

1289 ms

icon_arrow_circle_blown.svg

icon_arrow_circle_blown.svg

1359 ms

ttl_sidemenu_pickup_pc.svg

ttl_sidemenu_pickup_pc.svg

1381 ms

bnr_ranking.jpg

bnr_ranking.jpg

1357 ms

slick.svg

slick.svg

1256 ms

icon_put_on_pc.svg

icon_put_on_pc.svg

1348 ms

icon_range.svg

icon_range.svg

1338 ms

icon_select_arrow.svg

icon_select_arrow.svg

1356 ms

btn_find_a_gift_pc.svg

btn_find_a_gift_pc.svg

1423 ms

recommended_pickup.svg

recommended_pickup.svg

1495 ms

paypay_site_bnr.svg

paypay_site_bnr.svg

1505 ms

bnr_godiva_summer24.jpg

bnr_godiva_summer24.jpg

1574 ms

icon_best_seller.svg

icon_best_seller.svg

1484 ms

bnr_summergift_vtl.jpg

bnr_summergift_vtl.jpg

1505 ms

bnr_premium_vtl.jpg

bnr_premium_vtl.jpg

1401 ms

bnr_dmselection_vtl.jpg

bnr_dmselection_vtl.jpg

1795 ms

bnr_naire_vtl.jpg

bnr_naire_vtl.jpg

1768 ms

bnr_sweets_vtl.jpg

bnr_sweets_vtl.jpg

1355 ms

visumo_more_txt.svg

visumo_more_txt.svg

1356 ms

bnr_cataloggift_vtl.jpg

bnr_cataloggift_vtl.jpg

1397 ms

bnr_osake_vtl.jpg

bnr_osake_vtl.jpg

1450 ms

bnr_omoigift_vtl.jpg

bnr_omoigift_vtl.jpg

1724 ms

bnr_bookcover_vtl.jpg

bnr_bookcover_vtl.jpg

1424 ms

bnr_stylish_vtl.jpg

bnr_stylish_vtl.jpg

1530 ms

bnr_towel_vtl.jpg

bnr_towel_vtl.jpg

1565 ms

bnr_rice_vtl.jpg

bnr_rice_vtl.jpg

1624 ms

bnr_petitgift_vtl.jpg

bnr_petitgift_vtl.jpg

1609 ms

bnr_kekkonuchiiwai_vtl.jpg

bnr_kekkonuchiiwai_vtl.jpg

1553 ms

bnr_sense_vtl.jpg

bnr_sense_vtl.jpg

1592 ms

bnr_pricerenge_vtl.jpg

bnr_pricerenge_vtl.jpg

1930 ms

bnr_milporiginal_mdl.jpg

bnr_milporiginal_mdl.jpg

1630 ms

bnr_omoigift_mdl.jpg

bnr_omoigift_mdl.jpg

1659 ms

bnr_web_mdl.jpg

bnr_web_mdl.jpg

1628 ms

bnr_okuizome_mdl.jpg

bnr_okuizome_mdl.jpg

1887 ms

top_ttl_ranking_pc.svg

top_ttl_ranking_pc.svg

1591 ms

more_arrow_brown.svg

more_arrow_brown.svg

1663 ms

top_ttl_original.svg

top_ttl_original.svg

1618 ms

bnr_memorial_pc.jpg

bnr_memorial_pc.jpg

1540 ms

more_arrow.svg

more_arrow.svg

1516 ms

top_ttl_giftservice.svg

top_ttl_giftservice.svg

1531 ms

giftservice_logo.svg

giftservice_logo.svg

1530 ms

bnr_gift_service_giftwrapping_pc.png

bnr_gift_service_giftwrapping_pc.png

1472 ms

icon_free.svg

icon_free.svg

1443 ms

bnr_gift_service_messagecard_pc.png

bnr_gift_service_messagecard_pc.png

1592 ms

gift_service_bnr_socialgift_pc.png

gift_service_bnr_socialgift_pc.png

1438 ms

gift_service_bnr_member.png

gift_service_bnr_member.png

1411 ms

top_ttl_claim.svg

top_ttl_claim.svg

1389 ms

cg_milpoche_2024_v3.jpg

cg_milpoche_2024_v3.jpg

1375 ms

icon_magnifying_loupe.svg

icon_magnifying_loupe.svg

1392 ms

cg_premium_2024.jpg

cg_premium_2024.jpg

1441 ms

logo_mp.svg

logo_mp.svg

1351 ms

btn_free_billing_pc.svg

btn_free_billing_pc.svg

1344 ms

btn_see_the_list_of_dgcg_pc.svg

btn_see_the_list_of_dgcg_pc.svg

1305 ms

collaboration_company_logo_pc.svg

collaboration_company_logo_pc.svg

1248 ms

top_ttl_site.svg

top_ttl_site.svg

1188 ms

siteimg_organics_pc.png

siteimg_organics_pc.png

1221 ms

more_link.svg

more_link.svg

1190 ms

top_ttl_cpninfo.svg

top_ttl_cpninfo.svg

1197 ms

top_ttl_notice.svg

top_ttl_notice.svg

1136 ms

top_ttl_serviceguide.svg

top_ttl_serviceguide.svg

1181 ms

icon_serviceguide_01_pc.png

icon_serviceguide_01_pc.png

1127 ms

icon_serviceguide_02_pc.png

icon_serviceguide_02_pc.png

1188 ms

icon_serviceguide_03_pc.png

icon_serviceguide_03_pc.png

1170 ms

icon_serviceguide_04_pc.png

icon_serviceguide_04_pc.png

1190 ms

icon_serviceguide_05_pc.png

icon_serviceguide_05_pc.png

1143 ms

footer_logo_mp.svg

footer_logo_mp.svg

1139 ms

payment_paypay_pc.png

payment_paypay_pc.png

1107 ms

payment_paypal_pc.png

payment_paypal_pc.png

1166 ms

payment_visa_pc.png

payment_visa_pc.png

1116 ms

payment_master_pc.png

payment_master_pc.png

1060 ms

payment_jcb_pc.png

payment_jcb_pc.png

1042 ms

payment_american_pc.svg

payment_american_pc.svg

1089 ms

isms.png

isms.png

1039 ms

footer_txt_memorial.svg

footer_txt_memorial.svg

1106 ms

footer_txt_guide.svg

footer_txt_guide.svg

1043 ms

footer_txt_support.svg

footer_txt_support.svg

1029 ms

icon_instagram_pc.svg

icon_instagram_pc.svg

1044 ms

icon_x.png

icon_x.png

1083 ms

icon_express_tag_active.svg

icon_express_tag_active.svg

1043 ms

icon_top_visumo_more.svg

icon_top_visumo_more.svg

1020 ms

top_about_bg_pc.png

top_about_bg_pc.png

1023 ms

cam202407.jpg

cam202407.jpg

1018 ms

cam202405.jpg

cam202405.jpg

1058 ms

thumb_paypay.svg

thumb_paypay.svg

1032 ms

icon_free_footer.svg

icon_free_footer.svg

1034 ms

ajax-loader.gif

ajax-loader.gif

1089 ms

main_slick_dots_active.svg

main_slick_dots_active.svg

1030 ms

main_slick_dots.svg

main_slick_dots.svg

1013 ms

Accessibility Review

milpoche.jp accessibility score

77

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

[aria-hidden="true"] elements contain focusable descendents

High

ARIA input fields do not have accessible names

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

milpoche.jp best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

milpoche.jp SEO score

92

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    JA

  • Language Claimed

    JA

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Milpoche.jp can be misinterpreted by Google and other search engines. Our service has detected that Japanese is used on the page, and it matches the claimed language. Our system also found out that Milpoche.jp main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

milpoche.jp

Open Graph description is not detected on the main page of Milpoche. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: