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Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

my.nivea.com.au

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Page Load Speed

9.5 sec in total

First Response

3.2 sec

Resources Loaded

6.1 sec

Page Rendered

252 ms

my.nivea.com.au screenshot

About Website

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Key Findings

We analyzed My.nivea.com.au page load time and found that the first response time was 3.2 sec and then it took 6.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

my.nivea.com.au performance score

0

Network Requests Diagram

mynivea

3179 ms

screen.css

432 ms

western-european.css

413 ms

screen.css

426 ms

video.min.js

625 ms

Our browser made a total of 66 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original My.nivea.com.au, 8% (5 requests) were made to Ext14.nivea.com.au and 8% (5 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (3.2 sec) relates to the external source Nivea.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 567.1 kB (60%)

Content Size

952.7 kB

After Optimization

385.6 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of My.nivea.com.au main page is 952.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Javascripts take 360.6 kB which makes up the majority of the site volume.

HTML Optimization

-70%

Potential reduce by 29.0 kB

  • Original 41.4 kB
  • After minification 38.3 kB
  • After compression 12.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 29.0 kB or 70% of the original size.

Image Optimization

-12%

Potential reduce by 32.2 kB

  • Original 258.1 kB
  • After minification 226.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, My NIVEA needs image optimization as it can save up to 32.2 kB or 12% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-68%

Potential reduce by 244.4 kB

  • Original 360.6 kB
  • After minification 338.3 kB
  • After compression 116.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 244.4 kB or 68% of the original size.

CSS Optimization

-89%

Potential reduce by 261.6 kB

  • Original 292.6 kB
  • After minification 193.2 kB
  • After compression 31.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. My.nivea.com.au needs all CSS files to be minified and compressed as it can save up to 261.6 kB or 89% of the original size.

Requests Breakdown

Number of requests can be reduced by 35 (58%)

Requests Now

60

After Optimization

25

  • Images
  • JavaScript
  • CSS

The browser has sent 60 CSS, Javascripts, AJAX and image requests in order to completely render the main page of My NIVEA. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

mynivea

mynivea

3179 ms

screen.css

screen.css

432 ms

western-european.css

western-european.css

413 ms

screen.css

screen.css

426 ms

video.min.js

video.min.js

625 ms

popup.js

popup.js

862 ms

2036550270.js

2036550270.js

327 ms

socialize.js

socialize.js

108 ms

all.js

all.js

1044 ms

JSON2.js

JSON2.js

444 ms

WebResource.axd

WebResource.axd

614 ms

page-bg.png

page-bg.png

207 ms

NIVEA_official_logo_white_outline.ashx

NIVEA_official_logo_white_outline.ashx

264 ms

flag-au.png

flag-au.png

265 ms

NM%20Top%20Level%20Navigation.ashx

NM%20Top%20Level%20Navigation.ashx

265 ms

icon-profile-image.png

icon-profile-image.png

262 ms

BNV0062_Landingpage_v3_05.ashx

BNV0062_Landingpage_v3_05.ashx

412 ms

BNV0062_Landingpage_v3_09.ashx

BNV0062_Landingpage_v3_09.ashx

353 ms

BNV0062_Landingpage_v3_12.ashx

BNV0062_Landingpage_v3_12.ashx

614 ms

facebook.ashx

facebook.ashx

412 ms

youtube_2014.ashx

youtube_2014.ashx

415 ms

BDF_man_header_logo_width90.ashx

BDF_man_header_logo_width90.ashx

428 ms

gtm.js

gtm.js

47 ms

gtm.js

gtm.js

90 ms

page-shadow.png

page-shadow.png

519 ms

header-bg.png

header-bg.png

576 ms

search-icon.png

search-icon.png

577 ms

arrow-down-small-white.png

arrow-down-small-white.png

582 ms

dropdown-bg.png

dropdown-bg.png

601 ms

arrow-right-small-white.png

arrow-right-small-white.png

721 ms

decoration-main-horiz-sprite.png

decoration-main-horiz-sprite.png

776 ms

decoration-main-vert-sprite.png

decoration-main-vert-sprite.png

780 ms

divider-small.png

divider-small.png

782 ms

dropdown-teaser-bg.png

dropdown-teaser-bg.png

787 ms

arrow-right-medium-circle-dark.png

arrow-right-medium-circle-dark.png

813 ms

breadcrumbs-sprite.png

breadcrumbs-sprite.png

924 ms

arrow-left-small-white.png

arrow-left-small-white.png

979 ms

breadcrumbs-shadow-top.png

breadcrumbs-shadow-top.png

983 ms

panel-tab-bg.png

panel-tab-bg.png

985 ms

nivea-sso-background.jpg

nivea-sso-background.jpg

995 ms

arrow-up-small-blue.png

arrow-up-small-blue.png

1032 ms

main-gradient.png

main-gradient.png

1128 ms

logged-in-menu-divider.png

logged-in-menu-divider.png

1184 ms

NIVEA_homepage-tile.ashx

NIVEA_homepage-tile.ashx

1394 ms

horizon.png

horizon.png

1192 ms

divider-h.png

divider-h.png

1202 ms

learn-more-sprite.png

learn-more-sprite.png

1244 ms

nivbots-webfont.woff

nivbots-webfont.woff

1285 ms

nivea_light-webfont.woff

nivea_light-webfont.woff

1542 ms

mynivea-logo.png

mynivea-logo.png

207 ms

overlay-bg.png

overlay-bg.png

387 ms

popup-bg.jpg

popup-bg.jpg

617 ms

popup-close.png

popup-close.png

410 ms

nivea_book-webfont.woff

nivea_book-webfont.woff

1415 ms

analytics.js

analytics.js

35 ms

iframe_api

iframe_api

32 ms

linkid.js

linkid.js

15 ms

collect

collect

19 ms

54d3769000335d6450fd7fa5

54d3769000335d6450fd7fa5

211 ms

collect

collect

69 ms

www-widgetapi.js

www-widgetapi.js

6 ms

collect

collect

13 ms

collect

collect

75 ms

ga-audiences

ga-audiences

41 ms

collect

collect

4 ms

54d3769000335d6450fd7fa5

54d3769000335d6450fd7fa5

92 ms

SEO Factors

my.nivea.com.au SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise My.nivea.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that My.nivea.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

my.nivea.com.au

Open Graph description is not detected on the main page of My NIVEA. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: