Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

newscotlandyardshop.uk

New Scotland Yard Online Shop - Gift Collections of New Scotland Yard

Page Load Speed

9.3 sec in total

First Response

219 ms

Resources Loaded

8.8 sec

Page Rendered

297 ms

newscotlandyardshop.uk screenshot

About Website

Click here to check amazing New Scotland Yard Shop content. Otherwise, check out these important facts you probably never knew about newscotlandyardshop.uk

Browse the official collections for both the New Scotland Yard and Metropolitan Police Service. The ideal gifts for active officers or retirement gifts.

Visit newscotlandyardshop.uk

Key Findings

We analyzed Newscotlandyardshop.uk page load time and found that the first response time was 219 ms and then it took 9.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

newscotlandyardshop.uk performance score

0

Network Requests Diagram

newscotlandyardshop.uk

219 ms

www.newscotlandyardshop.uk

3193 ms

4c431.css

96 ms

974b8.css

278 ms

8b0f9.css

275 ms

Our browser made a total of 59 requests to load all elements on the main page. We found that 97% of them (57 requests) were addressed to the original Newscotlandyardshop.uk, 2% (1 request) were made to Google.com and 2% (1 request) were made to Gstatic.com. The less responsive or slowest element that took the longest time to load (3.2 sec) belongs to the original domain Newscotlandyardshop.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 116.6 kB (5%)

Content Size

2.5 MB

After Optimization

2.4 MB

In fact, the total size of Newscotlandyardshop.uk main page is 2.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 2.0 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 100.4 kB

  • Original 121.5 kB
  • After minification 121.4 kB
  • After compression 21.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 100.4 kB or 83% of the original size.

Image Optimization

-1%

Potential reduce by 14.4 kB

  • Original 2.0 MB
  • After minification 1.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. New Scotland Yard Shop images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 1.4 kB

  • Original 361.0 kB
  • After minification 361.0 kB
  • After compression 359.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 303 B

  • Original 39.4 kB
  • After minification 39.4 kB
  • After compression 39.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Newscotlandyardshop.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 14 (41%)

Requests Now

34

After Optimization

20

The browser has sent 34 CSS, Javascripts, AJAX and image requests in order to completely render the main page of New Scotland Yard Shop. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 15 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

newscotlandyardshop.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Newscotlandyardshop.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Newscotlandyardshop.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of New Scotland Yard Shop. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: