Report Summary

  • 42

    Performance

    Renders faster than
    61% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 82% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 89

    SEO

    Google-friendlier than
    67% of websites

newspaperadvertising.co.za

Newspaper Advertising

Page Load Speed

21.3 sec in total

First Response

963 ms

Resources Loaded

13 sec

Page Rendered

7.3 sec

newspaperadvertising.co.za screenshot

About Website

Click here to check amazing Newspaper Advertising content for South Africa. Otherwise, check out these important facts you probably never knew about newspaperadvertising.co.za

Newspaper Advertising is South Africa's #1 print advertising portal with more than 3000 newspapers and magazines to advertise in - Your Advertising Campaign starts here. ✅✅✅

Visit newspaperadvertising.co.za

Key Findings

We analyzed Newspaperadvertising.co.za page load time and found that the first response time was 963 ms and then it took 20.3 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster.

Performance Metrics

newspaperadvertising.co.za performance score

42

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.1 s

21/100

10%

LCP (Largest Contentful Paint)

Value6.6 s

8/100

25%

SI (Speed Index)

Value8.3 s

19/100

10%

TBT (Total Blocking Time)

Value530 ms

55/100

30%

CLS (Cumulative Layout Shift)

Value0.007

100/100

15%

TTI (Time to Interactive)

Value8.1 s

42/100

10%

Network Requests Diagram

newspaperadvertising.co.za

963 ms

newspaperadvertising.co.za

1771 ms

iabootstrap.css

547 ms

user-style.css

992 ms

style.css

1337 ms

Our browser made a total of 33 requests to load all elements on the main page. We found that 70% of them (23 requests) were addressed to the original Newspaperadvertising.co.za, 9% (3 requests) were made to Fonts.gstatic.com and 6% (2 requests) were made to My.hellobar.com. The less responsive or slowest element that took the longest time to load (7.2 sec) belongs to the original domain Newspaperadvertising.co.za.

Page Optimization Overview & Recommendations

Page size can be reduced by 512.8 kB (56%)

Content Size

923.8 kB

After Optimization

411.0 kB

In fact, the total size of Newspaperadvertising.co.za main page is 923.8 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Javascripts take 379.0 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 29.6 kB

  • Original 35.3 kB
  • After minification 31.1 kB
  • After compression 5.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 4.2 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 29.6 kB or 84% of the original size.

Image Optimization

-5%

Potential reduce by 11.2 kB

  • Original 230.6 kB
  • After minification 219.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Newspaper Advertising images are well optimized though.

JavaScript Optimization

-62%

Potential reduce by 233.3 kB

  • Original 379.0 kB
  • After minification 374.5 kB
  • After compression 145.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 233.3 kB or 62% of the original size.

CSS Optimization

-86%

Potential reduce by 238.7 kB

  • Original 279.0 kB
  • After minification 233.5 kB
  • After compression 40.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Newspaperadvertising.co.za needs all CSS files to be minified and compressed as it can save up to 238.7 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 18 (67%)

Requests Now

27

After Optimization

9

The browser has sent 27 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Newspaper Advertising. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

newspaperadvertising.co.za accessibility score

93

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

newspaperadvertising.co.za best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

newspaperadvertising.co.za SEO score

89

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Newspaperadvertising.co.za can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Newspaperadvertising.co.za main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Newspaper Advertising. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: