Report Summary

  • 20

    Performance

    Renders faster than
    37% of other websites

  • 79

    Accessibility

    Visual factors better than
    that of 48% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

nikestore.com.au

Nike. Just Do It. Nike AU

Page Load Speed

608 ms in total

First Response

114 ms

Resources Loaded

419 ms

Page Rendered

75 ms

nikestore.com.au screenshot

About Website

Click here to check amazing Nike Store content for Australia. Otherwise, check out these important facts you probably never knew about nikestore.com.au

Inspiring the world's athletes, Nike delivers innovative products, experiences and services.

Visit nikestore.com.au

Key Findings

We analyzed Nikestore.com.au page load time and found that the first response time was 114 ms and then it took 494 ms to load all DOM resources and completely render a web page. This is an excellent result, as only 5% of websites can load faster.

Performance Metrics

nikestore.com.au performance score

20

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.2 s

42/100

10%

LCP (Largest Contentful Paint)

Value10.1 s

0/100

25%

SI (Speed Index)

Value11.3 s

5/100

10%

TBT (Total Blocking Time)

Value6,740 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.019

100/100

15%

TTI (Time to Interactive)

Value25.4 s

0/100

10%

Network Requests Diagram

nikestore.com.au

114 ms

296 ms

Our browser made a total of 2 requests to load all elements on the main page. We found that 50% of them (1 request) were addressed to the original Nikestore.com.au, 50% (1 request) were made to Nike.com. The less responsive or slowest element that took the longest time to load (296 ms) relates to the external source Nike.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 512.4 kB (52%)

Content Size

978.0 kB

After Optimization

465.6 kB

In fact, the total size of Nikestore.com.au main page is 978.0 kB. This result falls within the top 5000 of lightweight and thus fast loading web pages. Only a small number of websites need less resources to load. Javascripts take 609.4 kB which makes up the majority of the site volume.

HTML Optimization

-24%

Potential reduce by 55 B

  • Original 230 B
  • After minification 226 B
  • After compression 175 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 55 B or 24% of the original size.

Image Optimization

-4%

Potential reduce by 8.9 kB

  • Original 220.1 kB
  • After minification 211.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Nike Store images are well optimized though.

JavaScript Optimization

-66%

Potential reduce by 403.4 kB

  • Original 609.4 kB
  • After minification 608.7 kB
  • After compression 206.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 403.4 kB or 66% of the original size.

CSS Optimization

-67%

Potential reduce by 100.0 kB

  • Original 148.2 kB
  • After minification 148.2 kB
  • After compression 48.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Nikestore.com.au needs all CSS files to be minified and compressed as it can save up to 100.0 kB or 67% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

0

After Optimization

0

Besides the initial HTML request, no CSS, Javascripts, AJAX or image files were requested in the course of web page rendering.

Accessibility Review

nikestore.com.au accessibility score

79

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

<frame> or <iframe> elements do not have a title

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

nikestore.com.au best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

nikestore.com.au SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Nikestore.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Nikestore.com.au main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Nike Store. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: