Tools & Wizards About Us
nikon.bg screenshot

Report Summary

  • 2

    Performance

    Renders faster than
    19% of other websites

  • 92

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 92

    SEO

    Google-friendlier than
    75% of websites

nikon.bg

Nikon: цифрови фотоапарати, обективи и аксесоари за фотография

Page Load Speed

4.5 sec in total

First Response

310 ms

Resources Loaded

3.8 sec

Page Rendered

411 ms

nikon.bg screenshot

About Website

Welcome to nikon.bg homepage info - get ready to check Nikon best content for Bulgaria right away, or after learning these important things about nikon.bg

Nikon предлага висококачествени фотоапарати и фотографско оборудване, които ви подготвят за завладяващо изживяване при създаване на красиви изображения. Разберете как тук.

Visit nikon.bg

Key Findings

We analyzed Nikon.bg page load time and found that the first response time was 310 ms and then it took 4.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

nikon.bg performance score

2

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.7 s

5/100

10%

LCP (Largest Contentful Paint)

Value12.7 s

0/100

25%

SI (Speed Index)

Value11.4 s

5/100

10%

TBT (Total Blocking Time)

Value6,120 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.859

4/100

15%

TTI (Time to Interactive)

Value15.5 s

7/100

10%

Network Requests Diagram

nikon.bg

310 ms

www.nikon.bg

379 ms

183 ms

235 ms

home.css

193 ms

Our browser made a total of 50 requests to load all elements on the main page. We found that 68% of them (34 requests) were addressed to the original Nikon.bg, 18% (9 requests) were made to Cdn.nikoneurope.com and 14% (7 requests) were made to Cdn.cookielaw.org. The less responsive or slowest element that took the longest time to load (1.9 sec) relates to the external source Cdn.nikoneurope.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 226.6 kB (7%)

Content Size

3.3 MB

After Optimization

3.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Nikon.bg main page is 3.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 3.1 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 126.1 kB

  • Original 152.9 kB
  • After minification 151.6 kB
  • After compression 26.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 126.1 kB or 82% of the original size.

Image Optimization

-3%

Potential reduce by 95.8 kB

  • Original 3.1 MB
  • After minification 3.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Nikon images are well optimized though.

JavaScript Optimization

-16%

Potential reduce by 2.6 kB

  • Original 16.4 kB
  • After minification 16.4 kB
  • After compression 13.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 2.6 kB or 16% of the original size.

CSS Optimization

-3%

Potential reduce by 2.1 kB

  • Original 59.6 kB
  • After minification 59.6 kB
  • After compression 57.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Nikon.bg has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 21 (48%)

Requests Now

44

After Optimization

23

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 44 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Nikon. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

nikon.bg

nikon.bg

310 ms

www.nikon.bg

www.nikon.bg

379 ms

183 ms

235 ms

home.css

home.css

193 ms

_base.css

_base.css

306 ms

_base.js

_base.js

467 ms

_base_defer.js

_base_defer.js

672 ms

terms.page

terms.page

382 ms

home.css

home.css

385 ms

news.css

news.css

385 ms

masthead_carousel.js

masthead_carousel.js

384 ms

home.js

home.js

704 ms

otSDKStub.js

otSDKStub.js

50 ms

af381346-453b-4d70-abae-4cbc80282cf8.json

af381346-453b-4d70-abae-4cbc80282cf8.json

645 ms

Nikon_Logo.png

Nikon_Logo.png

626 ms

homepage_masthead_z_17_28_f2.8_original.jpg

homepage_masthead_z_17_28_f2.8_original.jpg

654 ms

homepage_masthead_z_30_ssd_original.jpg

homepage_masthead_z_30_ssd_original.jpg

723 ms

homepage_masthead_new_nikkor_z_400mm_f4_5_vr_s_ssd_original.jpg

homepage_masthead_new_nikkor_z_400mm_f4_5_vr_s_ssd_original.jpg

679 ms

homepage_masthead_new_prostaff_p7_ssd_original.jpg

homepage_masthead_new_prostaff_p7_ssd_original.jpg

724 ms

homepage_masthead_new_prostaff_p3_ssd_original.jpg

homepage_masthead_new_prostaff_p3_ssd_original.jpg

654 ms

homepage_masthead_new_prostaff_p7_p3_original.jpg

homepage_masthead_new_prostaff_p7_p3_original.jpg

726 ms

homepage_masthead_new_nikkor_z_800mm_f6_3_vr_s_ssd_original.jpg

homepage_masthead_new_nikkor_z_800mm_f6_3_vr_s_ssd_original.jpg

721 ms

homepage_masthead_new_nikkor_z_100_400mm_f4_5_5_6_vr_s_original.jpg

homepage_masthead_new_nikkor_z_100_400mm_f4_5_5_6_vr_s_original.jpg

1940 ms

lazy_2x1.gif

lazy_2x1.gif

620 ms

black_arrow.png

black_arrow.png

616 ms

down_arrow_gray_medium_active.png

down_arrow_gray_medium_active.png

98 ms

btn_close_yellow.png

btn_close_yellow.png

99 ms

left_arrow_yellow.png

left_arrow_yellow.png

181 ms

right_arrow_yellow.png

right_arrow_yellow.png

181 ms

arrow_scroll_top.png

arrow_scroll_top.png

182 ms

footer_links_bkg.png

footer_links_bkg.png

180 ms

lenses_icon.png

lenses_icon.png

182 ms

cameras_icon.png

cameras_icon.png

183 ms

binoculars_compare_tool_icon.png

binoculars_compare_tool_icon.png

253 ms

fieldscopes_compare_tool_icon.png

fieldscopes_compare_tool_icon.png

255 ms

rangefinders_compare_tool_icon.png

rangefinders_compare_tool_icon.png

256 ms

riflescopes_compare_tool_icon.png

riflescopes_compare_tool_icon.png

256 ms

special_optics_compare_tool_icon.png

special_optics_compare_tool_icon.png

263 ms

tick.png

tick.png

264 ms

tooltip_arrow_info.png

tooltip_arrow_info.png

343 ms

tooltip_arrow_warning.png

tooltip_arrow_warning.png

346 ms

icon_loading.gif

icon_loading.gif

347 ms

Roboto-Bold.woff

Roboto-Bold.woff

437 ms

Roboto-Black.woff

Roboto-Black.woff

354 ms

otBannerSdk.js

otBannerSdk.js

56 ms

bg.json

bg.json

358 ms

otFlat.json

otFlat.json

19 ms

otPcTab.json

otPcTab.json

23 ms

otCookieSettingsButton.json

otCookieSettingsButton.json

24 ms

Accessibility Review

nikon.bg accessibility score

92

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

nikon.bg best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

nikon.bg SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    BG

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Nikon.bg can be misinterpreted by Google and other search engines. Our service has detected that Bulgarian is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Nikon.bg main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

nikon.bg

Open Graph description is not detected on the main page of Nikon. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: