Tools & Wizards About Us
nissan.com.ec screenshot

Report Summary

  • 13

    Performance

    Renders faster than
    25% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

nissan.com.ec

Nissan Ecuador - Automóviles, 4x4, SUVs y Camionetas

Page Load Speed

3.2 sec in total

First Response

180 ms

Resources Loaded

2.7 sec

Page Rendered

350 ms

nissan.com.ec screenshot

About Website

Visit nissan.com.ec now to see the best up-to-date Nissan content for Ecuador and also check out these interesting facts you probably never knew about nissan.com.ec

Visita el sitio oficial de Nissan Ecuador y explora todas las características de los automóviles, crossovers, SUVs y camionetas; precios, ofertas y más.

Visit nissan.com.ec

Key Findings

We analyzed Nissan.com.ec page load time and found that the first response time was 180 ms and then it took 3 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

nissan.com.ec performance score

13

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.4 s

6/100

10%

LCP (Largest Contentful Paint)

Value16.7 s

0/100

25%

SI (Speed Index)

Value14.0 s

1/100

10%

TBT (Total Blocking Time)

Value2,180 ms

6/100

30%

CLS (Cumulative Layout Shift)

Value0.165

71/100

15%

TTI (Time to Interactive)

Value26.3 s

0/100

10%

Network Requests Diagram

www.nissan.com.ec

180 ms

www.nissan.com.ec

291 ms

small-forms.min.css

61 ms

medium-forms.min.css

71 ms

large-forms.min.css

73 ms

Our browser made a total of 59 requests to load all elements on the main page. We found that 5% of them (3 requests) were addressed to the original Nissan.com.ec, 29% (17 requests) were made to Libs.nissan-cdn.net and 27% (16 requests) were made to Nissan-cdn.net. The less responsive or slowest element that took the longest time to load (686 ms) relates to the external source Static.hotjar.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.7 MB (38%)

Content Size

4.4 MB

After Optimization

2.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Nissan.com.ec main page is 4.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Javascripts take 2.0 MB which makes up the majority of the site volume.

HTML Optimization

-90%

Potential reduce by 984.7 kB

  • Original 1.1 MB
  • After minification 1.0 MB
  • After compression 113.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 984.7 kB or 90% of the original size.

Image Optimization

-2%

Potential reduce by 22.5 kB

  • Original 1.1 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Nissan images are well optimized though.

JavaScript Optimization

-34%

Potential reduce by 667.8 kB

  • Original 2.0 MB
  • After minification 2.0 MB
  • After compression 1.3 MB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 667.8 kB or 34% of the original size.

CSS Optimization

-0%

Potential reduce by 928 B

  • Original 214.7 kB
  • After minification 214.7 kB
  • After compression 213.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Nissan.com.ec has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 27 (52%)

Requests Now

52

After Optimization

25

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 52 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Nissan. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 17 to 1 for JavaScripts and from 12 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.nissan.com.ec

www.nissan.com.ec

180 ms

www.nissan.com.ec

www.nissan.com.ec

291 ms

small-forms.min.css

small-forms.min.css

61 ms

medium-forms.min.css

medium-forms.min.css

71 ms

large-forms.min.css

large-forms.min.css

73 ms

modernizr.min.js

modernizr.min.js

103 ms

main-modernised-homepage.min.js

main-modernised-homepage.min.js

293 ms

main-forms.min.js

main-forms.min.js

288 ms

launch-29e2b286b3db.min.js

launch-29e2b286b3db.min.js

22 ms

2023-nissan-pathfinder-two-tone-color-landscape.jpg.ximg.full.hero.jpg

2023-nissan-pathfinder-two-tone-color-landscape.jpg.ximg.full.hero.jpg

341 ms

logo-fipa-24.png.ximg.full.default.png

logo-fipa-24.png.ximg.full.default.png

369 ms

banner-d-xtrail-e_power.jpg.ximg.full.hero.jpg

banner-d-xtrail-e_power.jpg.ximg.full.hero.jpg

372 ms

logos-ncap-w.png.ximg.full.default.png

logos-ncap-w.png.ximg.full.default.png

368 ms

banner-d-qashqai-2023.jpg.ximg.full.hero.jpg

banner-d-qashqai-2023.jpg.ximg.full.hero.jpg

370 ms

banner-d-kicks-23.jpg.ximg.full.hero.jpg

banner-d-kicks-23.jpg.ximg.full.hero.jpg

372 ms

banner-d-esto-es-nissan-2023.jpg.ximg.full.hero.jpg

banner-d-esto-es-nissan-2023.jpg.ximg.full.hero.jpg

369 ms

nissan-2023-versa-d.jpg.ximg.l_3_m.smart.jpg

nissan-2023-versa-d.jpg.ximg.l_3_m.smart.jpg

377 ms

nissan-leaf-menu.png.ximg.l_3_m.smart.png

nissan-leaf-menu.png.ximg.l_3_m.smart.png

375 ms

Frontier-PRO-4X-menu.png.ximg.l_3_m.smart.png

Frontier-PRO-4X-menu.png.ximg.l_3_m.smart.png

373 ms

nissan-2021-kicks_platinum_cvt_cafe_bi_ton-bitono_azul-negro-exterior-miniatura_lateral-i.jpg.ximg.l_3_m.smart.jpg

nissan-2021-kicks_platinum_cvt_cafe_bi_ton-bitono_azul-negro-exterior-miniatura_lateral-i.jpg.ximg.l_3_m.smart.jpg

374 ms

nissan-2023-qashqai.jpg.ximg.l_3_m.smart.jpg

nissan-2023-qashqai.jpg.ximg.l_3_m.smart.jpg

372 ms

nissan-2023-xtrail_e_power-d.jpg.ximg.l_3_m.smart.jpg

nissan-2023-xtrail_e_power-d.jpg.ximg.l_3_m.smart.jpg

378 ms

nissan-2023-pathfinder-d.jpeg.jpg.ximg.l_3_m.smart.jpg

nissan-2023-pathfinder-d.jpeg.jpg.ximg.l_3_m.smart.jpg

375 ms

nim_nature_home.jpg.ximg.l_6_m.smart.jpg

nim_nature_home.jpg.ximg.l_6_m.smart.jpg

378 ms

amsterdam-arena-18tdigbpace101-3000x1500.jpg.ximg.l_6_m.smart.jpg

amsterdam-arena-18tdigbpace101-3000x1500.jpg.ximg.l_6_m.smart.jpg

376 ms

nissan-next-logo-text.svg

nissan-next-logo-text.svg

276 ms

Next_NN_NIM_logo_black.svg

Next_NN_NIM_logo_black.svg

295 ms

Nissan-Global.woff

Nissan-Global.woff

41 ms

gtm.js

gtm.js

136 ms

print.min.css

print.min.css

23 ms

fonts-latin-basic.min.css

fonts-latin-basic.min.css

18 ms

small.min.css

small.min.css

81 ms

small.min.css

small.min.css

37 ms

k553v39DA4TcAqX+PcDXx1sU6vbDoTqSK0FKQvNezRzaDTL9qlUaRwsuw+cnJXvAAAA

k553v39DA4TcAqX+PcDXx1sU6vbDoTqSK0FKQvNezRzaDTL9qlUaRwsuw+cnJXvAAAA

33 ms

fGZjpAAA=

fGZjpAAA=

31 ms

3c6nb+in8tWIV89B4Xq4tyfBd032TeMyHrT3y3Peb97SMAZXOHf7319sEut7koI1ZFaC1IOhvcYZjEYjutTpdI4WPUX5MGRogAA

3c6nb+in8tWIV89B4Xq4tyfBd032TeMyHrT3y3Peb97SMAZXOHf7319sEut7koI1ZFaC1IOhvcYZjEYjutTpdI4WPUX5MGRogAA

32 ms

analytics.js

analytics.js

302 ms

hotjar-909842.js

hotjar-909842.js

686 ms

optimize.js

optimize.js

509 ms

fbevents.js

fbevents.js

429 ms

js

js

266 ms

events.js

events.js

504 ms

otSDKStub.js

otSDKStub.js

626 ms

custom.css

custom.css

627 ms

urltracking.js

urltracking.js

625 ms

medium.min.css

medium.min.css

83 ms

medium.min.css

medium.min.css

191 ms

collect

collect

85 ms

Nissan-Global.woff

Nissan-Global.woff

81 ms

collect

collect

430 ms

js

js

176 ms

main.MWNkMWZjOGNjMQ.js

main.MWNkMWZjOGNjMQ.js

156 ms

large.min.css

large.min.css

230 ms

icn-disability-vehicle-red.svg

icn-disability-vehicle-red.svg

250 ms

085c72b4-a4fb-48d5-862c-5098c28449db.json

085c72b4-a4fb-48d5-862c-5098c28449db.json

237 ms

modules.1a30a0a67c3c23c13060.js

modules.1a30a0a67c3c23c13060.js

211 ms

large.min.css

large.min.css

28 ms

ga-audiences

ga-audiences

176 ms

location

location

185 ms

Accessibility Review

nissan.com.ec accessibility score

98

Accessibility Issues

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

nissan.com.ec best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

nissan.com.ec SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    ES

  • Language Claimed

    ES

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Nissan.com.ec can be misinterpreted by Google and other search engines. Our service has detected that Spanish is used on the page, and it matches the claimed language. Our system also found out that Nissan.com.ec main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

nissan.com.ec

Open Graph data is detected on the main page of Nissan. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: