Tools & Wizards About Us
norma.at screenshot

Report Summary

  • 45

    Performance

    Renders faster than
    64% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 83% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 82

    SEO

    Google-friendlier than
    44% of websites

norma.at

NORMA - Ihr Lebensmittel-Diskonter | Angebote

Page Load Speed

7.1 sec in total

First Response

309 ms

Resources Loaded

6.4 sec

Page Rendered

402 ms

norma.at screenshot

About Website

Visit norma.at now to see the best up-to-date NORMA content for Austria and also check out these interesting facts you probably never knew about norma.at

Aktuelle Angebote für Östereich, Diskonter Angebote, Aktionsartikel und Artikel aus dem Sortiment von NORMA, Ihrem Lebensmittel-Diskonter.

Visit norma.at

Key Findings

We analyzed Norma.at page load time and found that the first response time was 309 ms and then it took 6.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

norma.at performance score

45

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.1 s

8/100

10%

LCP (Largest Contentful Paint)

Value15.8 s

0/100

25%

SI (Speed Index)

Value9.1 s

14/100

10%

TBT (Total Blocking Time)

Value160 ms

94/100

30%

CLS (Cumulative Layout Shift)

Value0.1

89/100

15%

TTI (Time to Interactive)

Value14.6 s

8/100

10%

Network Requests Diagram

norma.at

309 ms

norma.at

451 ms

583 ms

14414.js

83 ms

smart-app-banner.min.css

209 ms

Our browser made a total of 84 requests to load all elements on the main page. We found that 2% of them (2 requests) were addressed to the original Norma.at, 96% (81 requests) were made to Norma-online.de and 1% (1 request) were made to Js.sitesearch360.com. The less responsive or slowest element that took the longest time to load (2.6 sec) relates to the external source Norma-online.de.

Page Optimization Overview & Recommendations

Page size can be reduced by 554.5 kB (21%)

Content Size

2.6 MB

After Optimization

2.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Norma.at main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 2.3 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 67.8 kB

  • Original 78.6 kB
  • After minification 63.5 kB
  • After compression 10.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 15.1 kB, which is 19% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 67.8 kB or 86% of the original size.

Image Optimization

-19%

Potential reduce by 442.8 kB

  • Original 2.3 MB
  • After minification 1.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, NORMA needs image optimization as it can save up to 442.8 kB or 19% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-15%

Potential reduce by 21.4 kB

  • Original 138.1 kB
  • After minification 138.1 kB
  • After compression 116.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 21.4 kB or 15% of the original size.

CSS Optimization

-25%

Potential reduce by 22.4 kB

  • Original 91.2 kB
  • After minification 91.2 kB
  • After compression 68.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Norma.at needs all CSS files to be minified and compressed as it can save up to 22.4 kB or 25% of the original size.

Requests Breakdown

Number of requests can be reduced by 9 (12%)

Requests Now

77

After Optimization

68

  • Images
  • JavaScript
  • CSS

The browser has sent 77 CSS, Javascripts, AJAX and image requests in order to completely render the main page of NORMA. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

norma.at

norma.at

309 ms

norma.at

norma.at

451 ms

583 ms

14414.js

14414.js

83 ms

smart-app-banner.min.css

smart-app-banner.min.css

209 ms

v8afa97879af67a95e2682feb299a9a964.css

v8afa97879af67a95e2682feb299a9a964.css

897 ms

jquery-3.6.1.min.js

jquery-3.6.1.min.js

501 ms

jquery.easing.masterslider.combine.min.js

jquery.easing.masterslider.combine.min.js

631 ms

jquery.mnav.extapp.bootstrap431.norma.footer.min.js

jquery.mnav.extapp.bootstrap431.norma.footer.min.js

428 ms

selectize.min.js

selectize.min.js

323 ms

bootstrap-cookie-consent-at-v2.7.min.js

bootstrap-cookie-consent-at-v2.7.min.js

304 ms

jquery.ajax.footerV2023201012.min.js

jquery.ajax.footerV2023201012.min.js

407 ms

jquery.topicgroup.min.js

jquery.topicgroup.min.js

431 ms

jquery.topicdropdown.min.js

jquery.topicdropdown.min.js

501 ms

jquery.flexslider.min.js

jquery.flexslider.min.js

509 ms

bkg_sprite.png

bkg_sprite.png

122 ms

norma_sprite_icons_20200219.png

norma_sprite_icons_20200219.png

398 ms

logo_norma_at.png

logo_norma_at.png

123 ms

logo_norma_tablet_at.png

logo_norma_tablet_at.png

124 ms

100_raus-in-den-garten.png

100_raus-in-den-garten.png

304 ms

200_locker-leichte-sommermode.png

200_locker-leichte-sommermode.png

306 ms

300_praktische-kuechenhelfer.png

300_praktische-kuechenhelfer.png

531 ms

400_wellness-bad.png

400_wellness-bad.png

428 ms

500_billiger.png

500_billiger.png

533 ms

700_em-fussball-fieber.png

700_em-fussball-fieber.png

604 ms

800_spezialitaeten-aus-osteuropa.png

800_spezialitaeten-aus-osteuropa.png

609 ms

900_unser-obst-und-gemuese-ist-praemiert.png

900_unser-obst-und-gemuese-ist-praemiert.png

697 ms

1000_maximal-sauber.png

1000_maximal-sauber.png

748 ms

1100_mehr-fuers-geld.png

1100_mehr-fuers-geld.png

952 ms

1200_qualitaet-aus-oesterreich.png

1200_qualitaet-aus-oesterreich.png

849 ms

100_der-gruene-clou.png

100_der-gruene-clou.png

902 ms

200_mittwochs-clou.png

200_mittwochs-clou.png

1010 ms

300_schoenste-gartenzeit.png

300_schoenste-gartenzeit.png

896 ms

400_ein-neuer-anstrich.png

400_ein-neuer-anstrich.png

959 ms

100_wochenend-spezial.png

100_wochenend-spezial.png

1165 ms

100_traumhaft-schlafen.png

100_traumhaft-schlafen.png

1096 ms

200_laessige-modetrends.png

200_laessige-modetrends.png

1199 ms

300_lieblingsplatz-garten.png

300_lieblingsplatz-garten.png

1268 ms

400_billiger.png

400_billiger.png

1276 ms

600_mehr-fuers-geld.png

600_mehr-fuers-geld.png

1311 ms

700_em-fussball-fieber.png

700_em-fussball-fieber.png

1297 ms

800_genuss-aus-den-alpen.png

800_genuss-aus-den-alpen.png

1482 ms

900_tierisch-gut.png

900_tierisch-gut.png

1398 ms

1000_insektenabwehr.png

1000_insektenabwehr.png

1590 ms

1100_unser-obst-und-gemuese-ist-praemiert.png

1100_unser-obst-und-gemuese-ist-praemiert.png

1591 ms

1200_neu-im-sortiment.png

1200_neu-im-sortiment.png

1496 ms

1300_qualitaet-aus-oesterreich.png

1300_qualitaet-aus-oesterreich.png

1612 ms

blank.gif

blank.gif

1501 ms

2023_kw40_norma-online_neue-app_458x164_at.jpg

2023_kw40_norma-online_neue-app_458x164_at.jpg

1902 ms

rueckruf_2024-kw20_marabou_schokolade_458x164_at.jpg

rueckruf_2024-kw20_marabou_schokolade_458x164_at.jpg

1700 ms

100_4-takt-benzin-motorsense-trimmer.png

100_4-takt-benzin-motorsense-trimmer.png

1978 ms

acfb7490-30f6-4bf4-a1b8-70ff9172d209.woff

acfb7490-30f6-4bf4-a1b8-70ff9172d209.woff

1682 ms

Hind-Regular.woff

Hind-Regular.woff

2214 ms

Hind-Bold.woff

Hind-Bold.woff

2195 ms

Hind-SemiBold.woff

Hind-SemiBold.woff

1994 ms

100_led-solar-leuchte.png

100_led-solar-leuchte.png

1921 ms

200_tank-top.png

200_tank-top.png

1939 ms

300_edelstahl-kochtopf.png

300_edelstahl-kochtopf.png

1968 ms

400_hochwertiger-wc-sitz_1599.png

400_hochwertiger-wc-sitz_1599.png

2013 ms

700_caribbean-rum.png

700_caribbean-rum.png

1966 ms

800_echt-ungarische-salami.png

800_echt-ungarische-salami.png

1915 ms

1100_feinkost-sauce.png

1100_feinkost-sauce.png

2035 ms

norma_transparente-fischerei_banner.jpg

norma_transparente-fischerei_banner.jpg

1950 ms

bio-sonne_banner.jpg

bio-sonne_banner.jpg

1851 ms

norma-newsletter.jpg

norma-newsletter.jpg

1751 ms

norma-karriere.jpg

norma-karriere.jpg

1728 ms

norma-sortiment.jpg

norma-sortiment.jpg

1853 ms

norma-unternehmen.jpg

norma-unternehmen.jpg

1849 ms

icon_main-reset.png

icon_main-reset.png

1746 ms

icon_main-search.png

icon_main-search.png

1716 ms

bkg_schattenSubnav.png

bkg_schattenSubnav.png

1653 ms

icon_breadCrumbArrow.png

icon_breadCrumbArrow.png

1588 ms

bkg_slideshowArrow_small.png

bkg_slideshowArrow_small.png

1607 ms

loading-2.gif

loading-2.gif

1560 ms

bkg_gradient.jpg

bkg_gradient.jpg

1583 ms

standard-preis-hintergrund.png

standard-preis-hintergrund.png

1563 ms

mehr-fuers-geld-preis-hintergrund.png

mehr-fuers-geld-preis-hintergrund.png

1553 ms

bkg_footerEffectTop-md.png

bkg_footerEffectTop-md.png

1601 ms

bkg_footerEffect-md.png

bkg_footerEffect-md.png

1723 ms

bkg_seperator.gif

bkg_seperator.gif

1433 ms

bkg_shadowline_md.png

bkg_shadowline_md.png

1464 ms

bkg_slideshowArrow.png

bkg_slideshowArrow.png

1376 ms

loading-2.gif

loading-2.gif

1378 ms

2024_kw24_mo_bad.jpg

2024_kw24_mo_bad.jpg

2616 ms

Accessibility Review

norma.at accessibility score

94

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

norma.at best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

norma.at SEO score

82

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    DE

  • Language Claimed

    DE

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Norma.at can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and it matches the claimed language. Our system also found out that Norma.at main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

norma.at

Open Graph description is not detected on the main page of NORMA. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: