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not-addicted.co.uk screenshot

Report Summary

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    Performance

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    Accessibility

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    Best Practices

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    SEO

not-addicted.co.uk

Page Load Speed

5.9 sec in total

First Response

1.2 sec

Resources Loaded

4.4 sec

Page Rendered

196 ms

not-addicted.co.uk screenshot

About Website

Click here to check amazing Not Addicted content for United Kingdom. Otherwise, check out these important facts you probably never knew about not-addicted.co.uk

Not Addicted are an online Mens Cool Casual Clothing Store stocking brands including Penfield, MA Strum, Patagonia, Fjallraven, Clarks Originals and More.

Visit not-addicted.co.uk

Key Findings

We analyzed Not-addicted.co.uk page load time and found that the first response time was 1.2 sec and then it took 4.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

not-addicted.co.uk performance score

0

Network Requests Diagram

www.not-addicted.co.uk

1247 ms

webfont.js

28 ms

wp-emoji-release.min.js

125 ms

styles.css

151 ms

settings.css

159 ms

Our browser made a total of 72 requests to load all elements on the main page. We found that 89% of them (64 requests) were addressed to the original Not-addicted.co.uk, 4% (3 requests) were made to Fonts.gstatic.com and 3% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.2 sec) belongs to the original domain Not-addicted.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (60%)

Content Size

2.0 MB

After Optimization

788.6 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Not-addicted.co.uk main page is 2.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Javascripts take 708.3 kB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 128.7 kB

  • Original 168.3 kB
  • After minification 164.2 kB
  • After compression 39.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 128.7 kB or 76% of the original size.

Image Optimization

-2%

Potential reduce by 9.9 kB

  • Original 438.2 kB
  • After minification 428.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Not Addicted images are well optimized though.

JavaScript Optimization

-68%

Potential reduce by 484.2 kB

  • Original 708.3 kB
  • After minification 705.5 kB
  • After compression 224.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 484.2 kB or 68% of the original size.

CSS Optimization

-85%

Potential reduce by 546.9 kB

  • Original 643.4 kB
  • After minification 557.2 kB
  • After compression 96.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Not-addicted.co.uk needs all CSS files to be minified and compressed as it can save up to 546.9 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 36 (55%)

Requests Now

65

After Optimization

29

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 65 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Not Addicted. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 21 to 1 for JavaScripts and from 17 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.not-addicted.co.uk

www.not-addicted.co.uk

1247 ms

webfont.js

webfont.js

28 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

125 ms

styles.css

styles.css

151 ms

settings.css

settings.css

159 ms

woocommerce-layout.css

woocommerce-layout.css

156 ms

woocommerce.css

woocommerce.css

165 ms

prettyPhoto.css

prettyPhoto.css

162 ms

jquery.selectBox.css

jquery.selectBox.css

197 ms

style.css

style.css

228 ms

font-awesome.min.css

font-awesome.min.css

232 ms

style.css

style.css

330 ms

bootstrap.min.css

bootstrap.min.css

318 ms

bootstrap-responsive.min.css

bootstrap-responsive.min.css

244 ms

font-awesome.min.css

font-awesome.min.css

272 ms

style.css

style.css

300 ms

responsive.css

responsive.css

309 ms

style.css

style.css

356 ms

jquery.js

jquery.js

366 ms

jquery-migrate.min.js

jquery-migrate.min.js

384 ms

jquery.themepunch.tools.min.js

jquery.themepunch.tools.min.js

470 ms

jquery.themepunch.revolution.min.js

jquery.themepunch.revolution.min.js

490 ms

style2.css

style2.css

955 ms

css

css

24 ms

jquery.form.min.js

jquery.form.min.js

356 ms

scripts.js

scripts.js

378 ms

jquery.blockUI.min.js

jquery.blockUI.min.js

403 ms

woocommerce.min.js

woocommerce.min.js

452 ms

jquery.cookie.min.js

jquery.cookie.min.js

453 ms

cart-fragments.min.js

cart-fragments.min.js

478 ms

jquery.selectBox.min.js

jquery.selectBox.min.js

498 ms

jquery.yith-wcwl.js

jquery.yith-wcwl.js

509 ms

love-it.js

love-it.js

511 ms

jquery.cookie.js

jquery.cookie.js

522 ms

sf-scripts.min.js

sf-scripts.min.js

707 ms

js

js

20 ms

functions.min.js

functions.min.js

574 ms

comment-reply.min.js

comment-reply.min.js

585 ms

analytics.js

analytics.js

23 ms

Y_TKV6o8WovbUd3m_X9aAA.ttf

Y_TKV6o8WovbUd3m_X9aAA.ttf

22 ms

bH7276GfdCjMjApa_dkG6aCWcynf_cDxXwCLxiixG1c.ttf

bH7276GfdCjMjApa_dkG6aCWcynf_cDxXwCLxiixG1c.ttf

38 ms

sntaY1Q8xeij0j8FAJb2VvesZW2xOQ-xsNqO47m55DA.ttf

sntaY1Q8xeij0j8FAJb2VvesZW2xOQ-xsNqO47m55DA.ttf

66 ms

collect

collect

70 ms

Not-Addicted-Logo-Orange-Grey-Left.png

Not-Addicted-Logo-Orange-Grey-Left.png

316 ms

shopping_bag_icon.png

shopping_bag_icon.png

317 ms

New-sale-banner.png

New-sale-banner.png

318 ms

latest-2.jpg

latest-2.jpg

320 ms

mwc.jpg

mwc.jpg

318 ms

mt-rainier31.jpg

mt-rainier31.jpg

320 ms

border41.jpg

border41.jpg

317 ms

penfield-pac-jacket-cream-red-270x324.jpg

penfield-pac-jacket-cream-red-270x324.jpg

324 ms

penfield-pac-jacket-cream-red-neck-270x324.jpg

penfield-pac-jacket-cream-red-neck-270x324.jpg

333 ms

ymc-pocket-tee-blue-270x324.jpg

ymc-pocket-tee-blue-270x324.jpg

320 ms

ymc-pocket-tee-blue-neck-270x324.jpg

ymc-pocket-tee-blue-neck-270x324.jpg

320 ms

ymc-pocket-tee-green-270x324.jpg

ymc-pocket-tee-green-270x324.jpg

321 ms

ymc-pocket-tee-green-neck-270x324.jpg

ymc-pocket-tee-green-neck-270x324.jpg

322 ms

ymc-pocket-tee-grey-270x324.jpg

ymc-pocket-tee-grey-270x324.jpg

323 ms

ymc-pocket-tee-grey-neck-270x324.jpg

ymc-pocket-tee-grey-neck-270x324.jpg

324 ms

ymc-pocket-tee-navy-270x324.jpg

ymc-pocket-tee-navy-270x324.jpg

331 ms

ymc-pocket-tee-navy-neck-270x324.jpg

ymc-pocket-tee-navy-neck-270x324.jpg

368 ms

diadora-n9000-270x324.jpg

diadora-n9000-270x324.jpg

376 ms

diadora-n9000-close-270x324.jpg

diadora-n9000-close-270x324.jpg

381 ms

borg-gold-270x324.jpg

borg-gold-270x324.jpg

382 ms

borg-gold-close-270x324.jpg

borg-gold-close-270x324.jpg

391 ms

edwin-white-tee-270x324.jpg

edwin-white-tee-270x324.jpg

394 ms

edwin-white-tee-neck-270x324.jpg

edwin-white-tee-neck-270x324.jpg

468 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

530 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

531 ms

admin-ajax.php

admin-ajax.php

981 ms

coloredbg.png

coloredbg.png

158 ms

showcase-nav.png

showcase-nav.png

162 ms

woocommerce-smallscreen.css

woocommerce-smallscreen.css

76 ms

SEO Factors

not-addicted.co.uk SEO score

0

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Not-addicted.co.uk can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Not-addicted.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

not-addicted.co.uk

Open Graph data is detected on the main page of Not Addicted. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: