Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

organicdirect.com

Organic Food New York - Grocery Delivery

Page Load Speed

1.7 sec in total

First Response

81 ms

Resources Loaded

1.3 sec

Page Rendered

289 ms

organicdirect.com screenshot

About Website

Visit organicdirect.com now to see the best up-to-date Organic Direct content for United States and also check out these interesting facts you probably never knew about organicdirect.com

Leader in Health & Organic Food: Online Grocery Shopping & Food delivery.

Visit organicdirect.com

Key Findings

We analyzed Organicdirect.com page load time and found that the first response time was 81 ms and then it took 1.6 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

organicdirect.com performance score

0

Network Requests Diagram

organicdirect.com

81 ms

www.organicdirect.com

195 ms

stylesheet.css

85 ms

delivery.jpg

55 ms

20.jpg

68 ms

Our browser made a total of 63 requests to load all elements on the main page. We found that 86% of them (54 requests) were addressed to the original Organicdirect.com, 3% (2 requests) were made to Seal.globalsign.com and 3% (2 requests) were made to Ssif1.globalsign.com. The less responsive or slowest element that took the longest time to load (806 ms) relates to the external source Globalsign.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 61.2 kB (20%)

Content Size

303.8 kB

After Optimization

242.6 kB

In fact, the total size of Organicdirect.com main page is 303.8 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 10% of websites need less resources to load. Images take 234.0 kB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 22.5 kB

  • Original 27.9 kB
  • After minification 26.7 kB
  • After compression 5.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 22.5 kB or 81% of the original size.

Image Optimization

-4%

Potential reduce by 8.4 kB

  • Original 234.0 kB
  • After minification 225.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Organic Direct images are well optimized though.

JavaScript Optimization

-14%

Potential reduce by 1.1 kB

  • Original 7.6 kB
  • After minification 7.6 kB
  • After compression 6.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 1.1 kB or 14% of the original size.

CSS Optimization

-85%

Potential reduce by 29.3 kB

  • Original 34.4 kB
  • After minification 26.7 kB
  • After compression 5.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Organicdirect.com needs all CSS files to be minified and compressed as it can save up to 29.3 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 15 (25%)

Requests Now

59

After Optimization

44

The browser has sent 59 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Organic Direct. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.

SEO Factors

organicdirect.com SEO score

0

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Organicdirect.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Organicdirect.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Organic Direct. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: