Tools & Wizards About Us
pillow-wad.co.uk screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

pillow-wad.co.uk

Buy 100% Natural Premium Pet Feed & Bedding | Pillow Wad

Page Load Speed

2.3 sec in total

First Response

137 ms

Resources Loaded

1.1 sec

Page Rendered

1 sec

pillow-wad.co.uk screenshot

About Website

Click here to check amazing Pillow Wad content. Otherwise, check out these important facts you probably never knew about pillow-wad.co.uk

Pillow Wad is a family run, independent company supplying nationwide customers from our centrally located farm in rural Northamptonshire.

Visit pillow-wad.co.uk

Key Findings

We analyzed Pillow-wad.co.uk page load time and found that the first response time was 137 ms and then it took 2.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

pillow-wad.co.uk performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

32/100

10%

LCP (Largest Contentful Paint)

Value24.0 s

0/100

25%

SI (Speed Index)

Value7.6 s

25/100

10%

TBT (Total Blocking Time)

Value930 ms

30/100

30%

CLS (Cumulative Layout Shift)

Value0.714

7/100

15%

TTI (Time to Interactive)

Value31.7 s

0/100

10%

Network Requests Diagram

pillow-wad.co.uk

137 ms

css2

58 ms

klaviyo.js

164 ms

index.css

40 ms

sbi-styles.min.css

45 ms

Our browser made a total of 113 requests to load all elements on the main page. We found that 86% of them (97 requests) were addressed to the original Pillow-wad.co.uk, 3% (3 requests) were made to Cdnjs.cloudflare.com and 2% (2 requests) were made to Widget.reviews.co.uk. The less responsive or slowest element that took the longest time to load (467 ms) belongs to the original domain Pillow-wad.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 71.3 kB (1%)

Content Size

8.1 MB

After Optimization

8.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Pillow-wad.co.uk main page is 8.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 7.7 MB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 65.7 kB

  • Original 85.2 kB
  • After minification 80.0 kB
  • After compression 19.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 65.7 kB or 77% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 7.7 MB
  • After minification 7.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Pillow Wad images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 3.2 kB

  • Original 139.7 kB
  • After minification 139.7 kB
  • After compression 136.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-2%

Potential reduce by 2.4 kB

  • Original 136.7 kB
  • After minification 136.7 kB
  • After compression 134.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Pillow-wad.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 77 (73%)

Requests Now

106

After Optimization

29

  • Images
  • JavaScript
  • CSS

The browser has sent 106 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Pillow Wad. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 40 to 1 for JavaScripts and from 30 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

pillow-wad.co.uk

pillow-wad.co.uk

137 ms

css2

css2

58 ms

klaviyo.js

klaviyo.js

164 ms

index.css

index.css

40 ms

sbi-styles.min.css

sbi-styles.min.css

45 ms

wc_product_quick_view.min.css

wc_product_quick_view.min.css

50 ms

style.min.css

style.min.css

52 ms

owl.carousel.min.css

owl.carousel.min.css

45 ms

owl-carousel-enhanced.css

owl-carousel-enhanced.css

68 ms

lightcase.min.css

lightcase.min.css

70 ms

frontend.css

frontend.css

67 ms

woocommerce-layout.css

woocommerce-layout.css

67 ms

woocommerce.css

woocommerce.css

107 ms

mnm-frontend.min.css

mnm-frontend.min.css

110 ms

woocommerce.css

woocommerce.css

105 ms

woocommerce.css

woocommerce.css

110 ms

frontend.css

frontend.css

110 ms

theme.min.css

theme.min.css

114 ms

jquery.flipster.css

jquery.flipster.css

113 ms

slick.css

slick.css

44 ms

xzx1dsz.css

xzx1dsz.css

179 ms

free-shipping.css

free-shipping.css

111 ms

checkout-blocks.css

checkout-blocks.css

131 ms

prettyPhoto.css

prettyPhoto.css

129 ms

style.css

style.css

130 ms

photoswipe.min.css

photoswipe.min.css

132 ms

default-skin.min.css

default-skin.min.css

131 ms

jquery.min.js

jquery.min.js

195 ms

jquery-migrate.min.js

jquery-migrate.min.js

151 ms

jquery.blockUI.min.js

jquery.blockUI.min.js

151 ms

frontend.js

frontend.js

176 ms

owl.carousel.min.js

owl.carousel.min.js

211 ms

owl-carousel-enhanced.js

owl-carousel-enhanced.js

151 ms

lightcase.min.js

lightcase.min.js

156 ms

fgf-lightcase-enhanced.js

fgf-lightcase-enhanced.js

170 ms

add-to-cart.min.js

add-to-cart.min.js

178 ms

js.cookie.min.js

js.cookie.min.js

191 ms

woocommerce.min.js

woocommerce.min.js

187 ms

jquery.matchHeight-min.js

jquery.matchHeight-min.js

48 ms

slick.min.js

slick.min.js

63 ms

in-view.min.js

in-view.min.js

194 ms

dist.js

dist.js

59 ms

carousel-widget.css

carousel-widget.css

65 ms

style.css

style.css

106 ms

klaviyo.js

klaviyo.js

39 ms

klaviyo.js

klaviyo.js

42 ms

dist.js

dist.js

64 ms

wc-blocks.css

wc-blocks.css

191 ms

jquery.prettyPhoto.min.js

jquery.prettyPhoto.min.js

178 ms

jquery.flexslider.min.js

jquery.flexslider.min.js

170 ms

photoswipe.min.js

photoswipe.min.js

206 ms

photoswipe-ui-default.min.js

photoswipe-ui-default.min.js

202 ms

single-product.min.js

single-product.min.js

199 ms

gtm.js

gtm.js

78 ms

fbevents.js

fbevents.js

22 ms

email-decode.min.js

email-decode.min.js

181 ms

gtm4wp-ecommerce-generic.js

gtm4wp-ecommerce-generic.js

242 ms

gtm4wp-woocommerce.js

gtm4wp-woocommerce.js

184 ms

theme.min.js

theme.min.js

241 ms

gform.js

gform.js

142 ms

navbar.js

navbar.js

141 ms

wc.js

wc.js

142 ms

homepage.js

homepage.js

196 ms

_home-page-header.js

_home-page-header.js

194 ms

header-assets.js

header-assets.js

196 ms

jquery.flipster.min.js

jquery.flipster.min.js

180 ms

sourcebuster.min.js

sourcebuster.min.js

180 ms

order-attribution.min.js

order-attribution.min.js

180 ms

kl-identify-browser.js

kl-identify-browser.js

181 ms

quick_view_ultimate.js

quick_view_ultimate.js

179 ms

p.css

p.css

19 ms

sbi-sprite.png

sbi-sprite.png

172 ms

cropped-PillowWad-2021-LG.png

cropped-PillowWad-2021-LG.png

171 ms

herb2.png

herb2.png

71 ms

woodmed.png

woodmed.png

72 ms

leaf1.png

leaf1.png

73 ms

product2.png

product2.png

133 ms

leaves.png

leaves.png

74 ms

Flowers.png

Flowers.png

83 ms

Shavings4.png

Shavings4.png

134 ms

Shavings5.png

Shavings5.png

133 ms

Herb3.png

Herb3.png

134 ms

animal-texture-img.svg

animal-texture-img.svg

146 ms

PW-Product-Shot.png

PW-Product-Shot.png

135 ms

USP-icon3.png

USP-icon3.png

210 ms

rabbit-icon.png

rabbit-icon.png

344 ms

USP-icon1.png

USP-icon1.png

270 ms

USP-icon4.png

USP-icon4.png

269 ms

Heroes3.png

Heroes3.png

197 ms

PillowWad-arrow1.svg

PillowWad-arrow1.svg

179 ms

EcoWood2.png

EcoWood2.png

199 ms

HomeABout.png

HomeABout.png

248 ms

HideyHouses.png

HideyHouses.png

214 ms

animal-texture-img.svg

animal-texture-img.svg

235 ms

Willow.png

Willow.png

244 ms

Nettle.png

Nettle.png

355 ms

WholeDandelion.png

WholeDandelion.png

205 ms

DandeRoot.png

DandeRoot.png

296 ms

ImmuneBoosters.png

ImmuneBoosters.png

207 ms

Heart2.png

Heart2.png

217 ms

biodegradable.png

biodegradable.png

217 ms

EcoRabbit4.png

EcoRabbit4.png

222 ms

compostable.png

compostable.png

235 ms

breathable.png

breathable.png

230 ms

Footer-texture-img.svg

Footer-texture-img.svg

344 ms

PW-fb-Icons.png

PW-fb-Icons.png

437 ms

PW-in-Icons.png

PW-in-Icons.png

438 ms

LosAndesLotaGrotesqueBlack.otf

LosAndesLotaGrotesqueBlack.otf

437 ms

LosAndesLotaGrotesqueRegular.otf

LosAndesLotaGrotesqueRegular.otf

313 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

467 ms

WnznHAc5bAfYB2QRah7pcpNvOx-pjfJ9SIKjYBxOsgg.ttf

WnznHAc5bAfYB2QRah7pcpNvOx-pjfJ9SIKjYBxOsgg.ttf

180 ms

11 ms

woocommerce-smallscreen.css

woocommerce-smallscreen.css

18 ms

Accessibility Review

pillow-wad.co.uk accessibility score

95

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

pillow-wad.co.uk best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

pillow-wad.co.uk SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Pillow-wad.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Pillow-wad.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

pillow-wad.co.uk

Open Graph data is detected on the main page of Pillow Wad. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: