5.9 sec in total
267 ms
5.2 sec
421 ms
Welcome to pippasmall.com homepage info - get ready to check Pippa Small best content right away, or after learning these important things about pippasmall.com
London based, Ethical jeweller Pippa Small MBE has been making jewellery for over 25 years.
Visit pippasmall.comWe analyzed Pippasmall.com page load time and found that the first response time was 267 ms and then it took 5.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.
pippasmall.com performance score
name
value
score
weighting
Value3.4 s
36/100
10%
Value14.5 s
0/100
25%
Value10.9 s
6/100
10%
Value1,160 ms
22/100
30%
Value0
100/100
15%
Value15.3 s
7/100
10%
267 ms
1678 ms
156 ms
175 ms
177 ms
Our browser made a total of 62 requests to load all elements on the main page. We found that 87% of them (54 requests) were addressed to the original Pippasmall.com, 6% (4 requests) were made to Stats.g.doubleclick.net and 5% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (2.3 sec) belongs to the original domain Pippasmall.com.
Page size can be reduced by 412.9 kB (8%)
5.0 MB
4.6 MB
In fact, the total size of Pippasmall.com main page is 5.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 30% of websites need less resources to load. Images take 4.8 MB which makes up the majority of the site volume.
Potential reduce by 18.5 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 3.1 kB, which is 13% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 18.5 kB or 77% of the original size.
Potential reduce by 246.4 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Pippa Small images are well optimized though.
Potential reduce by 34.4 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 34.4 kB or 37% of the original size.
Potential reduce by 113.6 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Pippasmall.com needs all CSS files to be minified and compressed as it can save up to 113.6 kB or 86% of the original size.
Number of requests can be reduced by 40 (70%)
57
17
The browser has sent 57 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Pippa Small. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 34 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.
pippasmall.com
267 ms
www.pippasmall.com
1678 ms
popup.css
156 ms
skywire_storeselect.css
175 ms
yui-reset-3.8.0.css
177 ms
normalize.css
263 ms
h5bp-base.css
179 ms
ef3c6d3be8cba3c8b89c450340ea2da8_site.css
375 ms
h5bp-helpers.css
233 ms
h5bp-print.css
258 ms
jquery.fancybox.css
257 ms
prototype.js
662 ms
ccard.js
313 ms
validation.js
516 ms
builder.js
343 ms
effects.js
472 ms
dragdrop.js
472 ms
controls.js
553 ms
slider.js
464 ms
js.js
558 ms
form.js
560 ms
translate.js
552 ms
cookies.js
599 ms
validation.js
632 ms
distilled.FirstTouch.js
638 ms
popup.js
650 ms
modernizr-2.6.2.min.js
648 ms
jquery-1.9.1.min.js
949 ms
jquery.hint.js
712 ms
jquery.hoverIntent.r6.minified.js
731 ms
jquery.easing.1.2.js
737 ms
jquery.anythingslider.js
838 ms
jquery.cookie.js
744 ms
cloud-zoom.js
794 ms
jquery.fancybox.js
904 ms
jquery.carouFredSel-6.2.1.js
916 ms
skywire.external-links.js
833 ms
conversion.js
17 ms
skywire.slide-content.js
815 ms
skywire.menu-pop-drop-down.js
779 ms
skywire.quickbag.js
768 ms
skywire.global.js
812 ms
dc.js
88 ms
arrow_down.png
82 ms
logo.png
100 ms
header_sprite.png
99 ms
search_glass.png
99 ms
jewellery_nav.jpg
101 ms
SBS_HP_FEB16_1.jpg
1822 ms
SBS_HP_FEB16_2.jpg
1475 ms
SBS_HP_FEB16_3.jpeg
2328 ms
logo-survival.png
174 ms
BookmanOldStyle.woff
527 ms
analytics.js
36 ms
social_icons.png
175 ms
accepted_cards.png
244 ms
slider_circles.png
240 ms
collect
16 ms
collect
22 ms
inpage_linkid.js
4 ms
__utm.gif
21 ms
__utm.gif
24 ms
pippasmall.com accessibility score
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Buttons do not have an accessible name
Image elements do not have [alt] attributes
Form elements do not have associated labels
Links do not have a discernible name
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
ARIA
These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
ARIA IDs are not unique
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
Heading elements are not in a sequentially-descending order
Internationalization and localization
These are opportunities to improve the interpretation of your content by users in different locales.
Impact
Issue
<html> element does not have a [lang] attribute
Best practices
These items highlight common accessibility best practices.
Impact
Issue
[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.
pippasmall.com best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
General
Impact
Issue
Detected JavaScript libraries
Page has valid source maps
pippasmall.com SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Image elements do not have [alt] attributes
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
EN
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Pippasmall.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Pippasmall.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
pippasmall.com
Open Graph description is not detected on the main page of Pippa Small. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: