Tools & Wizards About Us
prcdirect.co.uk screenshot

Report Summary

  • 26

    Performance

    Renders faster than
    45% of other websites

  • 70

    Accessibility

    Visual factors better than
    that of 35% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 69

    SEO

    Google-friendlier than
    28% of websites

prcdirect.co.uk

PRC Direct | Home our top deals | UK electrical retailer for over 40 years selling all the top brands at low prices | Based in Basildon, Essex

Page Load Speed

5.9 sec in total

First Response

230 ms

Resources Loaded

5.5 sec

Page Rendered

224 ms

prcdirect.co.uk screenshot

About Website

Visit prcdirect.co.uk now to see the best up-to-date PRC Direct content for United Kingdom and also check out these interesting facts you probably never knew about prcdirect.co.uk

UK electrical retailer established in Essex and London for over 40 years selling all the top brands at low prices with free and fast delivery. Huge range of TVs, Home Cinema, Appliances and much more.

Visit prcdirect.co.uk

Key Findings

We analyzed Prcdirect.co.uk page load time and found that the first response time was 230 ms and then it took 5.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

prcdirect.co.uk performance score

26

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.9 s

10/100

10%

LCP (Largest Contentful Paint)

Value7.1 s

6/100

25%

SI (Speed Index)

Value12.4 s

3/100

10%

TBT (Total Blocking Time)

Value950 ms

29/100

30%

CLS (Cumulative Layout Shift)

Value0.117

85/100

15%

TTI (Time to Interactive)

Value11.2 s

20/100

10%

Network Requests Diagram

prcdirect.co.uk

230 ms

prcdirect.co.uk

554 ms

bce0406ae79b6bc9b864648ac65b66ba.css

552 ms

prototype.js

28 ms

ccard.js

345 ms

Our browser made a total of 150 requests to load all elements on the main page. We found that 83% of them (124 requests) were addressed to the original Prcdirect.co.uk, 3% (4 requests) were made to Google.com and 1% (2 requests) were made to Googleads.g.doubleclick.net. The less responsive or slowest element that took the longest time to load (3.7 sec) belongs to the original domain Prcdirect.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 381.6 kB (6%)

Content Size

6.0 MB

After Optimization

5.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Prcdirect.co.uk main page is 6.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 5.4 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 214.6 kB

  • Original 244.9 kB
  • After minification 209.1 kB
  • After compression 30.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 35.8 kB, which is 15% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 214.6 kB or 88% of the original size.

Image Optimization

-2%

Potential reduce by 102.5 kB

  • Original 5.4 MB
  • After minification 5.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. PRC Direct images are well optimized though.

JavaScript Optimization

-10%

Potential reduce by 34.0 kB

  • Original 348.2 kB
  • After minification 347.1 kB
  • After compression 314.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-43%

Potential reduce by 30.4 kB

  • Original 70.2 kB
  • After minification 70.0 kB
  • After compression 39.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Prcdirect.co.uk needs all CSS files to be minified and compressed as it can save up to 30.4 kB or 43% of the original size.

Requests Breakdown

Number of requests can be reduced by 74 (52%)

Requests Now

141

After Optimization

67

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 141 CSS, Javascripts, AJAX and image requests in order to completely render the main page of PRC Direct. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 69 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

prcdirect.co.uk

prcdirect.co.uk

230 ms

prcdirect.co.uk

prcdirect.co.uk

554 ms

bce0406ae79b6bc9b864648ac65b66ba.css

bce0406ae79b6bc9b864648ac65b66ba.css

552 ms

prototype.js

prototype.js

28 ms

ccard.js

ccard.js

345 ms

validation.js

validation.js

26 ms

builder.js

builder.js

45 ms

effects.js

effects.js

37 ms

dragdrop.js

dragdrop.js

36 ms

controls.js

controls.js

45 ms

slider.js

slider.js

46 ms

js.js

js.js

51 ms

form.js

form.js

55 ms

translate.js

translate.js

54 ms

cookies.js

cookies.js

65 ms

ajaxcartpro.js

ajaxcartpro.js

76 ms

cart.js

cart.js

65 ms

sidebar.js

sidebar.js

73 ms

topLinks.js

topLinks.js

75 ms

skipLinks.js

skipLinks.js

81 ms

options.js

options.js

84 ms

wishlist.js

wishlist.js

84 ms

miniWishlist.js

miniWishlist.js

90 ms

addProductConfirmation.js

addProductConfirmation.js

92 ms

removeProductConfirmation.js

removeProductConfirmation.js

93 ms

clickOnButtonInCartPageForm.js

clickOnButtonInCartPageForm.js

98 ms

clickOnAddToCartInCategoryList.js

clickOnAddToCartInCategoryList.js

102 ms

clickOnAddToCartInOptionsPopup.js

clickOnAddToCartInOptionsPopup.js

115 ms

clickOnAddToCartInProductPage.js

clickOnAddToCartInProductPage.js

115 ms

clickOnDeleteFromCart.js

clickOnDeleteFromCart.js

418 ms

clickOnAddToCartInMiniWishlist.js

clickOnAddToCartInMiniWishlist.js

115 ms

product.js

product.js

143 ms

product.js

product.js

143 ms

jquery-1.7.2.min.js

jquery-1.7.2.min.js

143 ms

jquery-noconflict.js

jquery-noconflict.js

157 ms

jquery.owlcarousel.min.js

jquery.owlcarousel.min.js

157 ms

jquery.easing.min.js

jquery.easing.min.js

157 ms

css

css

47 ms

js

js

71 ms

jquery.accordion.min.js

jquery.accordion.min.js

144 ms

underscore.js

underscore.js

146 ms

backbone.js

backbone.js

137 ms

form.js

form.js

143 ms

autocomplete.js

autocomplete.js

140 ms

modernizr.custom.min.js

modernizr.custom.min.js

134 ms

matchMedia.js

matchMedia.js

141 ms

matchMedia.addListener.js

matchMedia.addListener.js

138 ms

enquire.js

enquire.js

138 ms

jquery.tabs.min.js

jquery.tabs.min.js

142 ms

imagesloaded.js

imagesloaded.js

133 ms

bundle.js

bundle.js

136 ms

functions.js

functions.js

132 ms

slider.js

slider.js

131 ms

jquery.js

jquery.js

140 ms

noconflict.js

noconflict.js

133 ms

jquery.simplemodal.js

jquery.simplemodal.js

132 ms

app.js

app.js

137 ms

require_jquery_gdpr_v1.js

require_jquery_gdpr_v1.js

134 ms

tp.widget.sync.bootstrap.min.js

tp.widget.sync.bootstrap.min.js

52 ms

email-decode.min.js

email-decode.min.js

117 ms

getthawteseal

getthawteseal

8 ms

conversion.js

conversion.js

127 ms

3631.js

3631.js

363 ms

gt.js

gt.js

66 ms

bounce

bounce

9 ms

jquery.min.js

jquery.min.js

17 ms

56ea25a5b63210863589fdae7be48ccd.css

56ea25a5b63210863589fdae7be48ccd.css

347 ms

ga.js

ga.js

140 ms

prc_logo.png

prc_logo.png

136 ms

tv-140.png

tv-140.png

59 ms

projection-140_1.png

projection-140_1.png

336 ms

soundbar-140.png

soundbar-140.png

58 ms

blu-ray140.png

blu-ray140.png

336 ms

cabinet-140_1.png

cabinet-140_1.png

136 ms

hifi-140.png

hifi-140.png

134 ms

avamp-140.png

avamp-140.png

138 ms

portable-140.png

portable-140.png

137 ms

headphones140.png

headphones140.png

138 ms

rangecooker-140.png

rangecooker-140.png

199 ms

dishwasher-140.png

dishwasher-140.png

199 ms

laundry140S.jpg

laundry140S.jpg

197 ms

fridge140.png

fridge140.png

200 ms

integrated-1.png

integrated-1.png

200 ms

sink-140.jpg

sink-140.jpg

201 ms

floorcare140.png

floorcare140.png

208 ms

aircon-1.png

aircon-1.png

209 ms

blenders-140a.jpg

blenders-140a.jpg

207 ms

food-proccessors-140_2.png

food-proccessors-140_2.png

237 ms

mixer-140.png

mixer-140.png

238 ms

coffee-140a.jpg

coffee-140a.jpg

237 ms

toast-140.png

toast-140.png

253 ms

special-140.png

special-140.png

254 ms

cooking-app140_1.png

cooking-app140_1.png

254 ms

small-irons.png

small-irons.png

259 ms

rangbuilt-140.png

rangbuilt-140.png

259 ms

ranghood-140.png

ranghood-140.png

277 ms

splash-140.png

splash-140.png

277 ms

rang-fridge140.png

rang-fridge140.png

278 ms

smallappliances-140.png

smallappliances-140.png

278 ms

lg-100mastercard-03-04-24.png

lg-100mastercard-03-04-24.png

283 ms

Food_Pro2024.png

Food_Pro2024.png

315 ms

Blende2024.png

Blende2024.png

317 ms

nespresso-offerfeb2024.png

nespresso-offerfeb2024.png

318 ms

js

js

169 ms

TV2024-1170BANNER.png

TV2024-1170BANNER.png

277 ms

prc-sage-earn200.jpg

prc-sage-earn200.jpg

778 ms

RANGEMASTER-865-SAVINGS_1.png

RANGEMASTER-865-SAVINGS_1.png

199 ms

sony-savemay2024-1170px.jpg

sony-savemay2024-1170px.jpg

201 ms

TV2024-1170BANNER_1.png

TV2024-1170BANNER_1.png

1320 ms

ninja-OG701UK-offers2024_1.png

ninja-OG701UK-offers2024_1.png

1061 ms

sage-promotion-extjune2024.jpg

sage-promotion-extjune2024.jpg

1340 ms

__utm.gif

__utm.gif

43 ms

custom-header2023.png

custom-header2023.png

1466 ms

40yr-icon60.png

40yr-icon60.png

883 ms

star-icon60.png

star-icon60.png

1961 ms

retra-icon60.png

retra-icon60.png

2349 ms

Twitter-round.png

Twitter-round.png

2813 ms

Facebook-Round.png

Facebook-Round.png

1264 ms

ThemeIcons.woff

ThemeIcons.woff

2963 ms

font

font

59 ms

Google-plus-round-new.png

Google-plus-round-new.png

2953 ms

Instagram-round.png

Instagram-round.png

1463 ms

payment-systems1-2.png

payment-systems1-2.png

1474 ms

m=bootstrap

m=bootstrap

55 ms

collect

collect

26 ms

bnr_nowAccepting_150x40.gif

bnr_nowAccepting_150x40.gif

1458 ms

al.gif

al.gif

1465 ms

link-separator.png

link-separator.png

1476 ms

tp.widget.bootstrap.min.js

tp.widget.bootstrap.min.js

14 ms

bullet.png

bullet.png

1471 ms

bullet.png

bullet.png

1478 ms

ga-audiences

ga-audiences

20 ms

140 ms

113 ms

1065 ms

reevoo_mark.js

reevoo_mark.js

135 ms

clk.min.js

clk.min.js

114 ms

bat.js

bat.js

132 ms

75_X75W_Series_4K_Ultra_HDR_Smart_LED_TV_2023_161.jpg

75_X75W_Series_4K_Ultra_HDR_Smart_LED_TV_2023_161.jpg

2845 ms

320w_clair_Dolby_Atmos_Soundbar_System_White_21.jpg

320w_clair_Dolby_Atmos_Soundbar_System_White_21.jpg

2905 ms

43_AU7020_UHD_4K_HDR_Smart_TV_2022_36.jpg

43_AU7020_UHD_4K_HDR_Smart_TV_2022_36.jpg

3231 ms

Zeppelin_Wireless_Smart_Speaker_Pearl_Grey_28.jpg

Zeppelin_Wireless_Smart_Speaker_Pearl_Grey_28.jpg

2703 ms

ajax-loader.gif

ajax-loader.gif

2821 ms

Double_Stack_XL_2Drawer_95L_Air_Fryer_Grey.jpg

Double_Stack_XL_2Drawer_95L_Air_Fryer_Grey.jpg

3690 ms

D_Rated_8kg_1500_Spin_Washing_Machine_in_Graphite_31.jpg

D_Rated_8kg_1500_Spin_Washing_Machine_in_Graphite_31.jpg

3738 ms

Jet_90_Pet_Cordless_Vacuum_Cleaner_30.jpg

Jet_90_Pet_Cordless_Vacuum_Cleaner_30.jpg

3737 ms

25_Litre_4in1_Digital_Combination_Microwave_Black_6.jpg

25_Litre_4in1_Digital_Combination_Microwave_Black_6.jpg

3739 ms

21 ms

28 ms

reevoo_mark.js

reevoo_mark.js

49 ms

Accessibility Review

prcdirect.co.uk accessibility score

70

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

prcdirect.co.uk best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

prcdirect.co.uk SEO score

69

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Prcdirect.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Prcdirect.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

prcdirect.co.uk

Open Graph description is not detected on the main page of PRC Direct. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: