Tools & Wizards About Us
protofinancial.com screenshot

Report Summary

  • 17

    Performance

    Renders faster than
    32% of other websites

  • 80

    Accessibility

    Visual factors better than
    that of 49% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

protofinancial.com

Flexible Small Business Loans | Fast Approvals | Proto Financial

Page Load Speed

2.9 sec in total

First Response

72 ms

Resources Loaded

2.1 sec

Page Rendered

679 ms

protofinancial.com screenshot

About Website

Click here to check amazing Proto Financial content. Otherwise, check out these important facts you probably never knew about protofinancial.com

Proto Financial offers fast, reliable, and tailored small business loan solutions, including working capital, equipment financing, and merchant cash advances — with funding up to $1.5 million. Get app...

Visit protofinancial.com

Key Findings

We analyzed Protofinancial.com page load time and found that the first response time was 72 ms and then it took 2.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

protofinancial.com performance score

17

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.4 s

70/100

10%

LCP (Largest Contentful Paint)

Value12.4 s

0/100

25%

SI (Speed Index)

Value6.7 s

36/100

10%

TBT (Total Blocking Time)

Value11,420 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.295

40/100

15%

TTI (Time to Interactive)

Value16.2 s

6/100

10%

Network Requests Diagram

protofinancial.com

72 ms

protofinancial.com

1310 ms

wpautoterms.css

72 ms

cookieblocker.min.css

73 ms

basic.min.css

99 ms

Our browser made a total of 55 requests to load all elements on the main page. We found that 64% of them (35 requests) were addressed to the original Protofinancial.com, 22% (12 requests) were made to Fonts.gstatic.com and 7% (4 requests) were made to Protofinancial.wpengine.com. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Protofinancial.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 270.3 kB (36%)

Content Size

757.1 kB

After Optimization

486.8 kB

  • HTML
  • JavaScript
  • CSS

In fact, the total size of Protofinancial.com main page is 757.1 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Javascripts take 426.2 kB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 264.7 kB

  • Original 312.4 kB
  • After minification 306.6 kB
  • After compression 47.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 264.7 kB or 85% of the original size.

JavaScript Optimization

-1%

Potential reduce by 5.2 kB

  • Original 426.2 kB
  • After minification 426.2 kB
  • After compression 421.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-2%

Potential reduce by 366 B

  • Original 18.5 kB
  • After minification 18.5 kB
  • After compression 18.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Protofinancial.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 33 (94%)

Requests Now

35

After Optimization

2

  • JavaScript
  • CSS

The browser has sent 35 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Proto Financial. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 26 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

protofinancial.com

protofinancial.com

72 ms

protofinancial.com

protofinancial.com

1310 ms

wpautoterms.css

wpautoterms.css

72 ms

cookieblocker.min.css

cookieblocker.min.css

73 ms

basic.min.css

basic.min.css

99 ms

theme-ie11.min.css

theme-ie11.min.css

100 ms

theme.min.css

theme.min.css

131 ms

jquery.min.js

jquery.min.js

157 ms

jquery-migrate.min.js

jquery-migrate.min.js

109 ms

dom-ready.min.js

dom-ready.min.js

109 ms

base.js

base.js

157 ms

jquery.json.min.js

jquery.json.min.js

156 ms

gravityforms.min.js

gravityforms.min.js

197 ms

api.js

api.js

117 ms

utils.min.js

utils.min.js

147 ms

all.min.css

all.min.css

89 ms

et-core-unified-7.min.css

et-core-unified-7.min.css

148 ms

mediaelementplayer-legacy.min.css

mediaelementplayer-legacy.min.css

272 ms

wp-mediaelement.min.css

wp-mediaelement.min.css

272 ms

lazysizes.min.js

lazysizes.min.js

272 ms

scripts.min.js

scripts.min.js

328 ms

jquery.fitvids.js

jquery.fitvids.js

271 ms

easypiechart.js

easypiechart.js

324 ms

salvattore.js

salvattore.js

327 ms

hooks.min.js

hooks.min.js

328 ms

i18n.min.js

i18n.min.js

328 ms

a11y.min.js

a11y.min.js

328 ms

jquery.maskedinput.min.js

jquery.maskedinput.min.js

332 ms

placeholders.jquery.min.js

placeholders.jquery.min.js

332 ms

vendor-theme.min.js

vendor-theme.min.js

332 ms

scripts-theme.min.js

scripts-theme.min.js

332 ms

common.js

common.js

332 ms

complianz.min.js

complianz.min.js

331 ms

mediaelement-and-player.min.js

mediaelement-and-player.min.js

553 ms

mediaelement-migrate.min.js

mediaelement-migrate.min.js

552 ms

wp-mediaelement.min.js

wp-mediaelement.min.js

407 ms

recaptcha__en.js

recaptcha__en.js

192 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjr0B4uaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjr0B4uaVQ.woff

224 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjr0B4uaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjr0B4uaVc.ttf

248 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4uaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4uaVQ.woff

404 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4uaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4uaVc.ttf

416 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4uaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4uaVQ.woff

416 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4uaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4uaVc.ttf

416 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4uaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4uaVQ.woff

437 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4uaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4uaVc.ttf

436 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4uaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4uaVQ.woff

416 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4uaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4uaVc.ttf

437 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4uaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4uaVQ.woff

436 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4uaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4uaVc.ttf

435 ms

fa-brands-400.ttf

fa-brands-400.ttf

255 ms

Acumin-RPro.otf

Acumin-RPro.otf

381 ms

modules.woff

modules.woff

220 ms

Acumin-BdItPro.otf

Acumin-BdItPro.otf

390 ms

Acumin-BdPro.otf

Acumin-BdPro.otf

410 ms

Acumin-ItPro.otf

Acumin-ItPro.otf

336 ms

Accessibility Review

protofinancial.com accessibility score

80

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

protofinancial.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

protofinancial.com SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Protofinancial.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Protofinancial.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

protofinancial.com

Open Graph data is detected on the main page of Proto Financial. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: