Report Summary

  • 35

    Performance

    Renders faster than
    55% of other websites

  • 46

    Accessibility

    Visual factors better than
    that of 19% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 85

    SEO

    Google-friendlier than
    56% of websites

purcotton.com

全棉时代品牌官网(PurCotton)-全棉改变世界!

Page Load Speed

31 sec in total

First Response

1.5 sec

Resources Loaded

28.6 sec

Page Rendered

888 ms

purcotton.com screenshot

About Website

Click here to check amazing Pur Cotton content for China. Otherwise, check out these important facts you probably never knew about purcotton.com

全棉时代(Purcotton)成立于1991年,传承稳健医疗30年医疗背景,以“全棉改变世界”为愿景,从一朵棉花开始,创新研发纯棉柔巾、奈丝公主卫生巾、奈丝宝宝棉尿裤三大核心单品与清洁护理(湿巾,浴巾)、孕育护理(隔尿垫,纸尿裤)、女性护理(经期裤,卫生棉条)、服装服饰(童装,婴儿服)、家居生活(家居服,床品)等七大品类近万种款式,以在母婴领域、生活用品领域的强大口碑,引领安心,幸福,可持续的全棉...

Visit purcotton.com

Key Findings

We analyzed Purcotton.com page load time and found that the first response time was 1.5 sec and then it took 29.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

purcotton.com performance score

35

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.9 s

10/100

10%

LCP (Largest Contentful Paint)

Value30.0 s

0/100

25%

SI (Speed Index)

Value16.0 s

0/100

10%

TBT (Total Blocking Time)

Value230 ms

86/100

30%

CLS (Cumulative Layout Shift)

Value0.238

52/100

15%

TTI (Time to Interactive)

Value80.8 s

0/100

10%

Network Requests Diagram

purcotton.com

1507 ms

www.purcotton.com

8643 ms

index.css

5687 ms

jquery-1.8.3.js

5791 ms

comm.css

5684 ms

Our browser made a total of 115 requests to load all elements on the main page. We found that 4% of them (5 requests) were addressed to the original Purcotton.com, 35% (40 requests) were made to S1.qmsdstatic.com and 26% (30 requests) were made to Img1.qmsdstatic.com. The less responsive or slowest element that took the longest time to load (8.6 sec) belongs to the original domain Purcotton.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 247.6 kB (14%)

Content Size

1.8 MB

After Optimization

1.5 MB

In fact, the total size of Purcotton.com main page is 1.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 1.5 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 71.0 kB

  • Original 83.6 kB
  • After minification 61.7 kB
  • After compression 12.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 21.9 kB, which is 26% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 71.0 kB or 85% of the original size.

Image Optimization

-4%

Potential reduce by 57.2 kB

  • Original 1.5 MB
  • After minification 1.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Pur Cotton images are well optimized though.

JavaScript Optimization

-60%

Potential reduce by 35.6 kB

  • Original 59.4 kB
  • After minification 59.4 kB
  • After compression 23.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 35.6 kB or 60% of the original size.

CSS Optimization

-79%

Potential reduce by 83.9 kB

  • Original 106.2 kB
  • After minification 90.0 kB
  • After compression 22.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Purcotton.com needs all CSS files to be minified and compressed as it can save up to 83.9 kB or 79% of the original size.

Requests Breakdown

Number of requests can be reduced by 44 (42%)

Requests Now

104

After Optimization

60

The browser has sent 104 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Pur Cotton. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 23 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

purcotton.com accessibility score

46

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

purcotton.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

purcotton.com SEO score

85

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    ZH

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Purcotton.com can be misinterpreted by Google and other search engines. Our service has detected that Chinese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Purcotton.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Pur Cotton. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: