8.1 sec in total
747 ms
7.1 sec
329 ms
Click here to check amazing Pure Earth content. Otherwise, check out these important facts you probably never knew about pureearth.com.au
Embrace the Power of Nature with Pure Earth's Natural Hair Products. We meticulously curate our ingredients to include only what is truly essential, ensuring every component serves a purpose. Res...
Visit pureearth.com.auWe analyzed Pureearth.com.au page load time and found that the first response time was 747 ms and then it took 7.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.
pureearth.com.au performance score
name
value
score
weighting
Value12.0 s
0/100
10%
Value38.5 s
0/100
25%
Value57.8 s
0/100
10%
Value33,190 ms
0/100
30%
Value0.015
100/100
15%
Value66.5 s
0/100
10%
747 ms
1266 ms
244 ms
482 ms
1226 ms
Our browser made a total of 56 requests to load all elements on the main page. We found that 80% of them (45 requests) were addressed to the original Pureearth.com.au, 13% (7 requests) were made to Sscdn.net and 4% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (2.7 sec) belongs to the original domain Pureearth.com.au.
Page size can be reduced by 236.3 kB (12%)
1.9 MB
1.7 MB
In fact, the total size of Pureearth.com.au main page is 1.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 1.6 MB which makes up the majority of the site volume.
Potential reduce by 19.7 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 3.6 kB, which is 15% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 19.7 kB or 80% of the original size.
Potential reduce by 38.8 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Pure Earth images are well optimized though.
Potential reduce by 97.8 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 97.8 kB or 48% of the original size.
Potential reduce by 80.1 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Pureearth.com.au needs all CSS files to be minified and compressed as it can save up to 80.1 kB or 83% of the original size.
Number of requests can be reduced by 16 (31%)
52
36
The browser has sent 52 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Pure Earth. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.
pureearth.com.au
747 ms
www.pureearth.com.au
1266 ms
font-awesome.min.css
244 ms
styles.css
482 ms
jquery.loader.js
1226 ms
modernizr-2.6.2.min.js
473 ms
jquery-1.10.2.min.js
763 ms
jquery.cycle2.plus.min.js
498 ms
pureearth.js
486 ms
pushy.min.js
484 ms
css
23 ms
ss.css
248 ms
main-background.jpg
769 ms
jquery.js
707 ms
header-bg.jpg
478 ms
3_column.png
498 ms
navigation-bg.gif
252 ms
seperator_navigation.jpg
248 ms
content-bg.png
269 ms
home-banner-baby.jpg
1660 ms
home-banner-body.jpg
1680 ms
home-banner-facial-care.jpg
1920 ms
home-banner-hair-care.jpg
1670 ms
home-banner-home-cleaning.jpg
1678 ms
home-banner-mens-care.jpg
1775 ms
home-banner-oils.jpg
2383 ms
signature-steve-gail.gif
1917 ms
web_dish_liq_1lt.jpg
1925 ms
web_laundry_liq_1lt.jpg
1937 ms
laundrypowder5kg.jpg
2020 ms
prewashstainremover5kg.jpg
2161 ms
web_floor_cleaner_1_lt.jpg
2166 ms
go.png
2167 ms
banner-discovery-range.png
2182 ms
banner-postage.jpg
2265 ms
ad-s3.jpg
2404 ms
ad-s4.jpg
2409 ms
ad-s5.jpg
2413 ms
Left_Navigation-bg.gif
2417 ms
payments.jpg
2506 ms
openquote1.gif
2618 ms
closequote1.gif
2647 ms
facebook.jpg
2651 ms
twitter.jpg
2653 ms
ga.js
51 ms
stats.js
2634 ms
WxzDAY6mC9v3znSJEtCoW6CWcynf_cDxXwCLxiixG1c.ttf
18 ms
__utm.gif
27 ms
plugin.min.js
242 ms
config.js
476 ms
cookie.js
238 ms
snippets.min.js
238 ms
superfish.min.js
473 ms
pageinfo
1431 ms
stats.cgi
620 ms
fontawesome-webfont.woff
493 ms
pureearth.com.au accessibility score
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
[id] attributes on active, focusable elements are not unique
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Links do not have a discernible name
pureearth.com.au best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Ensure CSP is effective against XSS attacks
General
Impact
Issue
Detected JavaScript libraries
Browser errors were logged to the console
Page has valid source maps
pureearth.com.au SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Links do not have descriptive text
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
EN
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Pureearth.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Pureearth.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
pureearth.com.au
Open Graph description is not detected on the main page of Pure Earth. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: