Tools & Wizards About Us
purelakes.co.uk screenshot

Report Summary

  • 33

    Performance

    Renders faster than
    53% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 54% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

purelakes.co.uk

Handmade, Natural Skincare Products from Pure Lakes Skincare

Page Load Speed

4.5 sec in total

First Response

1.3 sec

Resources Loaded

2.9 sec

Page Rendered

344 ms

purelakes.co.uk screenshot

About Website

Click here to check amazing Pure Lakes content for United Kingdom. Otherwise, check out these important facts you probably never knew about purelakes.co.uk

An award winning, natural skincare company producing natural, ethical and sustainable skincare using only the highest quality ingredients all handmade in the English Lake District. Bath & Body, Skinca...

Visit purelakes.co.uk

Key Findings

We analyzed Purelakes.co.uk page load time and found that the first response time was 1.3 sec and then it took 3.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

purelakes.co.uk performance score

33

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.0 s

49/100

10%

LCP (Largest Contentful Paint)

Value9.2 s

1/100

25%

SI (Speed Index)

Value6.4 s

40/100

10%

TBT (Total Blocking Time)

Value1,000 ms

27/100

30%

CLS (Cumulative Layout Shift)

Value0.074

95/100

15%

TTI (Time to Interactive)

Value12.3 s

15/100

10%

Network Requests Diagram

purelakes.co.uk

1256 ms

stylesheet.css

401 ms

calendar.css

402 ms

jquery-1.3.2.min.js

558 ms

thickbox-compressed.js

405 ms

Our browser made a total of 61 requests to load all elements on the main page. We found that 97% of them (59 requests) were addressed to the original Purelakes.co.uk, 3% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Purelakes.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 167.6 kB (18%)

Content Size

921.6 kB

After Optimization

754.0 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Purelakes.co.uk main page is 921.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 720.9 kB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 28.8 kB

  • Original 35.9 kB
  • After minification 32.4 kB
  • After compression 7.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 28.8 kB or 80% of the original size.

Image Optimization

-6%

Potential reduce by 41.5 kB

  • Original 720.9 kB
  • After minification 679.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Pure Lakes images are well optimized though.

JavaScript Optimization

-56%

Potential reduce by 80.8 kB

  • Original 144.8 kB
  • After minification 144.4 kB
  • After compression 64.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 80.8 kB or 56% of the original size.

CSS Optimization

-83%

Potential reduce by 16.5 kB

  • Original 19.9 kB
  • After minification 13.1 kB
  • After compression 3.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Purelakes.co.uk needs all CSS files to be minified and compressed as it can save up to 16.5 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 25 (43%)

Requests Now

58

After Optimization

33

  • Images
  • JavaScript
  • CSS

The browser has sent 58 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Pure Lakes. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

purelakes.co.uk

purelakes.co.uk

1256 ms

stylesheet.css

stylesheet.css

401 ms

calendar.css

calendar.css

402 ms

jquery-1.3.2.min.js

jquery-1.3.2.min.js

558 ms

thickbox-compressed.js

thickbox-compressed.js

405 ms

thickbox.css

thickbox.css

402 ms

tab.js

tab.js

403 ms

cufon-yui.js

cufon-yui.js

576 ms

Calibri_400-Calibri_700.font.js

Calibri_400-Calibri_700.font.js

644 ms

clock.js

clock.js

491 ms

jquery.min.js

jquery.min.js

489 ms

bgGrad_2011.jpg

bgGrad_2011.jpg

106 ms

containerBg.png

containerBg.png

104 ms

logo_2011.png

logo_2011.png

172 ms

search_2011.png

search_2011.png

108 ms

gb.png

gb.png

117 ms

button_right.png

button_right.png

114 ms

button_left.png

button_left.png

181 ms

menu_home.png

menu_home.png

180 ms

split.png

split.png

182 ms

menu_info.png

menu_info.png

183 ms

menu_aboutUs.png

menu_aboutUs.png

183 ms

menu_contactUs.png

menu_contactUs.png

254 ms

menu_wholesale.png

menu_wholesale.png

258 ms

menu_checkout.png

menu_checkout.png

258 ms

menu_basket.png

menu_basket.png

262 ms

icon_category.png

icon_category.png

261 ms

icon_basket.png

icon_basket.png

264 ms

icon_news.png

icon_news.png

335 ms

icon_information.png

icon_information.png

344 ms

BBCT%20logo%20thumb.jpg

BBCT%20logo%20thumb.jpg

342 ms

Facial%20Hydration%20Night%20Oil%20Neroli%20VOGUE(1).jpg

Facial%20Hydration%20Night%20Oil%20Neroli%20VOGUE(1).jpg

343 ms

Rose%20Skin%20Repair%20Vogue.jpg

Rose%20Skin%20Repair%20Vogue.jpg

570 ms

6264_JLG_Stamp_WEB_v3_RGB%20small(1).jpg

6264_JLG_Stamp_WEB_v3_RGB%20small(1).jpg

575 ms

My%20Green%20Pod%20Logo.jpg

My%20Green%20Pod%20Logo.jpg

423 ms

Gardeners%20Skin%20Repair%20Bronze.jpg

Gardeners%20Skin%20Repair%20Bronze.jpg

541 ms

Rosy%20Glow%20Commended.jpg

Rosy%20Glow%20Commended.jpg

587 ms

Tea%20Tree%20Facial%20Gel%20Commended.jpg

Tea%20Tree%20Facial%20Gel%20Commended.jpg

583 ms

Dry%20Skin%20Balm%20Lavender%20Highly%20Commended.JPG

Dry%20Skin%20Balm%20Lavender%20Highly%20Commended.JPG

640 ms

Best%20Foot%20Product%202013%20JLG%20thumb.jpg

Best%20Foot%20Product%202013%20JLG%20thumb.jpg

730 ms

Men's%20Product%20Highly%20Commended%202013%20jlg%20thumb.jpg

Men's%20Product%20Highly%20Commended%202013%20jlg%20thumb.jpg

657 ms

2014-Winner-badge-web.jpg

2014-Winner-badge-web.jpg

927 ms

Best%20Cleanser%20JLG%202014%20thumb.jpg

Best%20Cleanser%20JLG%202014%20thumb.jpg

685 ms

Detox%20in%20a%20Box%20MC.jpg

Detox%20in%20a%20Box%20MC.jpg

824 ms

Silky%20Skin%20Bag%20InStyle.jpg

Silky%20Skin%20Bag%20InStyle.jpg

765 ms

payment_sml.png

payment_sml.png

744 ms

RDPE-banner-2.png

RDPE-banner-2.png

764 ms

ga.js

ga.js

8 ms

__utm.gif

__utm.gif

25 ms

header_2011.png

header_2011.png

722 ms

breadcrumb.png

breadcrumb.png

734 ms

box_top.png

box_top.png

747 ms

bullet_drop_2011.png

bullet_drop_2011.png

748 ms

box_bottom.png

box_bottom.png

793 ms

content_top_wide.png

content_top_wide.png

745 ms

content_bottom_wide.png

content_bottom_wide.png

752 ms

newsletter.gif

newsletter.gif

762 ms

twitter_cloud.png

twitter_cloud.png

764 ms

wordpress_cloud.png

wordpress_cloud.png

811 ms

containerBot.png

containerBot.png

824 ms

loadingAnimation.gif

loadingAnimation.gif

766 ms

Accessibility Review

purelakes.co.uk accessibility score

83

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

purelakes.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

purelakes.co.uk SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Purelakes.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Purelakes.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

purelakes.co.uk

Open Graph description is not detected on the main page of Pure Lakes. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: