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shops2go.co.uk screenshot

Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

shops2go.co.uk

Be Smart Media - Making websites make money

Page Load Speed

5.2 sec in total

First Response

487 ms

Resources Loaded

4.3 sec

Page Rendered

410 ms

shops2go.co.uk screenshot

About Website

Welcome to shops2go.co.uk homepage info - get ready to check Shops 2 Go best content right away, or after learning these important things about shops2go.co.uk

Be Smart Media build mobile friendly websites in Colchester. Providing online marketing strategy and web design to compliment, Be Smart Media make websites make money.

Visit shops2go.co.uk

Key Findings

We analyzed Shops2go.co.uk page load time and found that the first response time was 487 ms and then it took 4.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

shops2go.co.uk performance score

0

Network Requests Diagram

shops2go.co.uk

487 ms

www.besmartmedia.com

935 ms

jcemediabox.css

360 ms

style.css

481 ms

styles.css

493 ms

Our browser made a total of 53 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Shops2go.co.uk, 77% (41 requests) were made to Besmartmedia.com and 6% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.9 sec) relates to the external source Besmartmedia.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 378.2 kB (17%)

Content Size

2.2 MB

After Optimization

1.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Shops2go.co.uk main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 1.8 MB which makes up the majority of the site volume.

HTML Optimization

-73%

Potential reduce by 25.5 kB

  • Original 35.1 kB
  • After minification 34.6 kB
  • After compression 9.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 25.5 kB or 73% of the original size.

Image Optimization

-6%

Potential reduce by 109.1 kB

  • Original 1.8 MB
  • After minification 1.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Shops 2 Go images are well optimized though.

JavaScript Optimization

-64%

Potential reduce by 175.0 kB

  • Original 273.7 kB
  • After minification 247.4 kB
  • After compression 98.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 175.0 kB or 64% of the original size.

CSS Optimization

-84%

Potential reduce by 68.6 kB

  • Original 81.3 kB
  • After minification 66.7 kB
  • After compression 12.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Shops2go.co.uk needs all CSS files to be minified and compressed as it can save up to 68.6 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 25 (52%)

Requests Now

48

After Optimization

23

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 48 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Shops 2 Go. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

shops2go.co.uk

shops2go.co.uk

487 ms

www.besmartmedia.com

www.besmartmedia.com

935 ms

jcemediabox.css

jcemediabox.css

360 ms

style.css

style.css

481 ms

styles.css

styles.css

493 ms

font-awesome.css

font-awesome.css

515 ms

scrolled.css

scrolled.css

364 ms

mootools-core.js

mootools-core.js

649 ms

core.js

core.js

494 ms

caption.js

caption.js

516 ms

jcemediabox.js

jcemediabox.js

920 ms

jquery.min.js

jquery.min.js

8 ms

SmoothScroll.js

SmoothScroll.js

673 ms

preloader.scripts.js

preloader.scripts.js

633 ms

cookieControl-5.1.min.js

cookieControl-5.1.min.js

798 ms

smooth.scroll.js

smooth.scroll.js

708 ms

jqueryparallax.js

jqueryparallax.js

757 ms

tubular.js

tubular.js

768 ms

aikon.video.manager.js

aikon.video.manager.js

810 ms

style.css

style.css

898 ms

css

css

28 ms

style.css

style.css

1056 ms

slicknav.css

slicknav.css

1006 ms

jquery.slicknav.js

jquery.slicknav.js

1078 ms

javascript.gp

javascript.gp

181 ms

iframe_api

iframe_api

117 ms

ga.js

ga.js

70 ms

wgif8.gif

wgif8.gif

203 ms

bsm_logo.png

bsm_logo.png

495 ms

printButton.png

printButton.png

200 ms

emailButton.png

emailButton.png

197 ms

timthumb.png

timthumb.png

1126 ms

testimonial_image.jpg

testimonial_image.jpg

497 ms

parallax11.jpg

parallax11.jpg

702 ms

parallax33.jpg

parallax33.jpg

716 ms

parallax12.jpg

parallax12.jpg

696 ms

facebook1.jpg

facebook1.jpg

1859 ms

twittert.jpg

twittert.jpg

695 ms

gplus.jpg

gplus.jpg

874 ms

linkedin.jpg

linkedin.jpg

909 ms

__utm.gif

__utm.gif

18 ms

www-widgetapi.js

www-widgetapi.js

29 ms

bsm.jpg

bsm.jpg

1502 ms

shader_bottom_left.png

shader_bottom_left.png

1863 ms

newback15.jpg

newback15.jpg

1325 ms

Y_TKV6o8WovbUd3m_X9aAA.ttf

Y_TKV6o8WovbUd3m_X9aAA.ttf

31 ms

HqHm7BVC_nzzTui2lzQTDaCWcynf_cDxXwCLxiixG1c.ttf

HqHm7BVC_nzzTui2lzQTDaCWcynf_cDxXwCLxiixG1c.ttf

32 ms

bH7276GfdCjMjApa_dkG6aCWcynf_cDxXwCLxiixG1c.ttf

bH7276GfdCjMjApa_dkG6aCWcynf_cDxXwCLxiixG1c.ttf

32 ms

Light-Green-Background-Wallpaper-HD.jpg

Light-Green-Background-Wallpaper-HD.jpg

1092 ms

ga.js

ga.js

11 ms

popup.html

popup.html

990 ms

tooltip.html

tooltip.html

1119 ms

collapsed-arrow.png

collapsed-arrow.png

1144 ms

SEO Factors

shops2go.co.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Shops2go.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Shops2go.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

shops2go.co.uk

Open Graph description is not detected on the main page of Shops 2 Go. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: